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Intangible Assets
12 Months Ended
Dec. 31, 2013
Goodwill And Intangible Assets Disclosure [Abstract]  
Intangible Assets

7. Intangible Assets

The following table summarizes the Company’s intangible assets, net:

 

            As of December 31, 2013  
     Estimated
Useful  Lives
(Years)
     Gross
Carrying
Amount
     Accumulated
Amortization
    Net  

Customer, affiliate and advertiser relationships

     5-9       $ 7,146       $ (4,563   $ 2,583   

Developed websites, technology and patents

     6-10         6,942         (5,721     1,221   

Trademark, trade name and domain name

     5-8         2,044         (1,482     562   

Proprietary user information database and internet traffic

     3-5         1,318         (789     529   

Non-compete agreements

     2-3         450         (387     63   
     

 

 

    

 

 

   

 

 

 

Total intangible assets

      $ 17,900       $ (12,942   $ 4,958   
     

 

 

    

 

 

   

 

 

 

 

    Estimated
Useful  Lives
(Years)
    As of December 31, 2012  
      Gross
Carrying
Amount
    Accumulated
Amortization
    Net  

Customer, affiliate and advertiser relationships

    4-9      $ 7,067      $ (3,586   $ 3,481   

Developed websites, technology and patents

    3-10        6,874        (5,100     1,774   

Trademark, trade name and domain name

    1-8        2,026        (1,152     874   

Proprietary user information database and internet traffic

    5        1,295        (519     776   

Non-compete agreements

    2-3        439        (301     138   
   

 

 

   

 

 

   

 

 

 

Total intangible assets

    $ 17,701      $ (10,658   $ 7,043   
   

 

 

   

 

 

   

 

 

 

Intangible assets are amortized over their estimated useful lives, which range from two to ten years, using methods of amortization that are expected to reflect the estimated pattern of economic use. The remaining amortization expense will be recognized over a weighted-average period of approximately 2.7 years. Amortization expense was $2.2 million, $3.4 million and $4.0 million for the years ended December 31, 2013, 2012 and 2011, respectively. Amortization expense is recorded within operating expenses as the intangible assets consist of customer-related assets and website traffic that the Company considers to be in support of selling and marketing activities. The Company wrote off $6.2 million and $7.6 million of fully amortized intangible assets in 2012 and 2011, respectively. The Company did not write off any amortized intangible assets in 2013.

The Company expects amortization expense of intangible assets to be as follows:

 

Years Ending December 31:

   Amortization
Expense
 

2014

   $ 1,777   

2015

     1,478   

2016

     916   

2017

     206   

2018

     128   

Thereafter

     453   
  

 

 

 
   $ 4,958