X0306 4 2020-11-15 0001368458 Sally Beauty Holdings, Inc. SBH 0001290220 Baer Timothy R 3001 COLORADO BLVD DENTON TX 76210 1 Common Stock 2020-11-15 4 M 0 75 0 A 1575 D Restricted Stock Units 2020-11-15 4 M 0 75 0 D 2020-11-15 Common Stock 75 6058 D Restricted stock units convert into common stock on a one-for-one basis. On January 30, 2020, the reporting person was granted 6,133 restricted stock units ("RSUs") pursuant to the Sally Beauty Holdings, Inc. Amended and Restated Independent Director Compensation Policy. Such RSUs vested on November 15, 2020. 75 converted to common stock and the remaining 6,058 will be deferred until the earlier of (1) January 1, 2030, (ii) the date such reporting person's services as a Director of the Issuer has terminated, or (iii) upon change in control of ownership of the Issuer. /s/ Cade Newman, Attorney-in-fact 2020-11-17