Fair Value Measurements (Summary Of Changes In The Fair Value Of The Company's Level 3 Financial Liabilities) (Details) (USD $)	3 Months Ended
	Mar. 31, 2015
Fair Value Measurements, Recurring and Nonrecurring, Valuation Techniques [Line Items]
Liabilities, Balance at beginning of period	$ 2,134,187
Liabilities, Settlements
Liabilities, Revaluation	892,377
Liabilities, Balance at end of period	3,026,564
Warrants Issued May 10, 2012 [Member]
Fair Value Measurements, Recurring and Nonrecurring, Valuation Techniques [Line Items]
Liabilities, Balance at beginning of period	728,712
Liabilities, Settlements
Liabilities, Revaluation	308,582
Liabilities, Balance at end of period	1,037,294
Warrants Issued August 2013 [Member]
Fair Value Measurements, Recurring and Nonrecurring, Valuation Techniques [Line Items]
Liabilities, Balance at beginning of period	1,405,475
Liabilities, Settlements
Liabilities, Revaluation	583,795
Liabilities, Balance at end of period	$ 1,989,270