6-K

1934 Act Registration No. 000-50826

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 6-K

Report of Foreign Issuer
Pursuant to Rule 13a-16 or 15d-16 of
the Securities Exchange Act of 1934

For the Month of October 2004

KONGZHONG CORPORATION
(Translation of registrant’s name into English)

35/F, Tengda Plaza, No. 168 Xizhimenwai Street
Beijing, China 100044
(Address of principal executive offices)

     (Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.)

Form 20-F þ                    Form 40-F o

     (Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):           )

     (Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):           )

     (Indicate by check mark whether the registrant by furnishing the information contained in this Form is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.)

Yes o                    No þ

     (If “Yes” is marked, indicate below the file number assigned to the registrant in connection with Rule 12g3-2(b):82-                  .)

TABLE OF CONTENTS

EX-1.1 PRESS RELEASE DATED OCT 4,2004

EX-1.2 PRESS RELEASE DATED OCT 27,2004

EXHIBITS

Exhibit Number	Page
1.1   Press Release, dated October 4, 2004		4
1.2   Press Release, dated October 27, 2004		5

FORWARD-LOOKING STATEMENTS

     The Press Releases of KongZhong Corporation (the “Company”), constituting Exhibits 1.1 and 1.2 to this Form 6-K, contain statements that may be viewed as “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities and Exchange Act of 1934, as amended. Such forward-looking statements are, by their nature, subject to significant risks and uncertainties that may cause the actual performance, financial condition or results of operations of the Company to be materially different from any future performance, financial condition or results of operations implied by such forward-looking statements. Such forward-looking statements include, without limitation, statements that are not historical fact relating to the continued growth of the telecommunications industry in China, the development of the regulatory environment, and the Company’s ability to successfully execute its business strategies.

     Such forward-looking statements reflect the current views of the Company with respect to future events and are not a guarantee of future performance. Actual results may differ materially from information contained in the forward-looking statements as a result of a number of factors, including, without limitation, any changes in the regulatory policies of the Ministry of Information Industry and other relevant government authorities; any changes in telecommunications and related technology and applications based on such technology; and changes in political, economic, legal and social conditions in China, including the Chinese government’s policies with respect to economic growth, foreign exchange, foreign investment and entry by foreign companies into China’s telecommunications market. Please also see the “Risk Factors” section of the Company’s registration statement on Form F-1 (File No. 333-116172), as filed with the Securities and Exchange Commission.

2

SIGNATURES

     Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

	KONGZHONG CORPORATION
Date: November 8, 2004
	By:	/s/ Richard Wei
		Name:	Richard Wei
		Title:	Chief Financial Officer

3

EX-1.1

Exhibit 1.1

KongZhong Corporation Appoints New Senior Vice President of Sales and Marketing

Beijing, China, October 4, 2004 — KongZhong Corporation (Nasdaq : KONG), a leading provider of advanced second generation (2.5G) wireless value-added services in China, today announced the appointment of Mr. Hai Qi as the Company’s new senior vice president of sales and marketing. Ms. Xianghong Chen, the Company’s marketing director, has left the Company to pursue other interests. Commenting on the transition, Mr. Yunfan Zhou said, “We appreciate the work that Xianghong has done for the Company and wish her the best in her new endeavor. We are very pleased to have Hai Qi join us as we take the Company to the next level. With his knowledge and expertise of this market, we believe that he will be able to help us expand our distribution channels and strengthen our partnership with the mobile operators.”

Before joining the Company, Mr. Qi was a vice president at ASPire Technologies and the chief representative in its Beijing office. ASPire Technologies is a leading mobile data solutions provider in China whose main product, Mobile Information Service Center (MISC), is used by China Mobile. Mr. Qi was in charge of the overall management of ASPire’s business in northern China, including its sales organization, and the operation and management of the technology platform upon which MISC is run. Prior to ASPire Technologies, Mr. Qi was the chief representative in the Beijing office of Shanghai Intrinsic Computer Company, a predecessor company of Linktone Ltd., where he was responsible for building partner relationships with mobile operators and directing the sales operation for the northern China region. Mr. Qi graduated from Tianjin University with a degree in industrial engineering.

About the Company:
KongZhong Corporation is a leading provider of advanced second generation (2.5G) wireless interactive entertainment, media, and community services to consumers in China. The Company delivers a broad range of services, through multiple technology platforms, which users can access directly from their mobile phones by choosing an icon embedded in select models of handsets or from a mobile operator’s portal or web site.

Contact: Richard Wei
Chief Financial Officer
Tel.:	+86 10 8857 6000 x6935
Fax:	+86 10 8857 5891
E-mail:	rwei@kongzhong.com
Skype ID:	richard.wei

EX-1.2

Exhibit 1.2

KongZhong Corporation Revises Expectations for its Third Quarter 2004 Results

Beijing, China, October 27, 2004 — KongZhong Corporation (Nasdaq : KONG), a leading provider of advanced second generation (2.5G) wireless value-added services in China, today announced revised guidance for its financial results for the third quarter ending September 30, 2004.

The Company expects third-quarter revenues to be approximately US$12.0 — 12.3 million. This compares to the previously provided guidance of 10-20% revenue growth over the $11.97 million in revenues that were reported for the second quarter ending June 30, 2004. For the third quarter, the Company estimates that revenues from 2.5G services will represent approximately 85% of total revenues and revenues from 2G services will represent the remaining 15%. This compares to 80% and 20%, respectively, in the second quarter. The Company attributes the revised revenue expectation to several factors, including the roll-out of a new service management platform (MISC) by mobile operators and increased competition.

Additionally, the Company anticipates expenses to be higher, primarily because of higher cellphone manufacturer fees and an increase in product development costs. As a result, the Company anticipates its third quarter net income to be approximately $5.0 — 5.3 million. This compares with the $5.3 million net income reported for the second quarter.

KongZhong plans to release its third-quarter results before the US financial markets open on November 12, 2004. The Company’s management team will conduct a conference call at 11:00 pm Beijing time (10:00 am Eastern time and 7:00 am Pacific time) on November 12. A webcast of this conference call will be available on the Company’s web site at http://ir.kongzhong.com/overview.htm.

About the Company:
KongZhong Corporation is a leading provider of advanced second generation (2.5G) wireless interactive entertainment, media, and community services to consumers in China. The Company delivers a broad range of services, through multiple technology platforms, which users can access directly from their mobile phones by choosing an icon embedded in select models of handsets or from a mobile operator’s portal or web site.

This press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements include statements regarding our revenues and net income for the third quarter of 2004. These statements involve risks and uncertainties and our actual results may differ materially from those expressed or implied in the statements in this press release. Potential risks and uncertainties include, but are not limited to, continued competitive pressures in China’s wireless interactive services market; unpredictable changes in technology and consumer demand in this market; the state of our relationship with China’s mobile operators; our dependence on the substance and timing or the billing systems of mobile operators for our performance; and changes in our operating environment, the character and effects of which are difficult to predict. For additional discussion of these risks and uncertainties and other factors that may impact the reliability of the forward-looking statements in this press release, please see the documents we file from time to time with the Securities and Exchange Commission. We assume no obligation to update any forward-looking statements, which apply only as of the date of this press release.

Contact:
Richard Wei
Chief Financial Officer
Tel.:	+86 10 8857 6000 x6935
Fax:	+86 10 8857 5891
E-mail:	ir@kongzhong.com
Skype ID:	richard.wei