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Note 6 - Segment Information
6 Months Ended
Jun. 30, 2012
Segment Reporting Disclosure [Text Block]
6. Segment Information

As defined by the requirements of ASC 280-10-50 Segment Reporting – Overall - Disclosure, the Company operates in one reportable segment that includes the design, development, marketing and sale of high-performance, mixed-signal analog semiconductors for the communications, computing, consumer, and industrial markets. Geographic revenue is based on the location to which customer shipments are delivered. For the three and six months ended June 30, 2012 and 2011, the Company derived substantially all of its revenue from sales to customers located outside North America. The following is a list of customers whose sales exceeded 10% of revenue for the three and six months ended June 30, 2012 and 2011.

     
Three months ended June 30,
   
Six months ended June 30,
 
Customers
   
2012
   
2011
   
2012
   
2011
 
                           
  A       16 %     16 %     15 %     16 %
  B       13 %     *       14 %     *  

 (*) represents less than 10%

The following is a summary of revenue by geographic region based on customer ship-to location (in thousands):

   
Three months ended June 30,
   
Six months ended June 30,
 
Country
 
2012
   
2011
   
2012
   
2011
 
China
  $ 35,091     $ 31,203     $ 64,184     $ 54,880  
Taiwan
    7,820       5,156       14,235       10,285  
Korea
    2,600       4,417       4,559       8,844  
Europe
    3,793       3,567       7,983       7,042  
Japan
    2,355       2,740       4,661       5,718  
USA
    1,601       860       2,713       1,966  
Other
    5,347       3,685       10,756       7,361  
Total
  $ 58,607     $ 51,628     $ 109,091     $ 96,096  

The following is a summary of revenue by product family (in thousands):

   
Three months ended June 30,
   
Six months ended June 30,
 
Product Family
 
2012
   
2011
   
2012
   
2011
 
DC to DC Converters
  $ 51,165     $ 44,771     $ 95,507     $ 83,351  
Lighting Control Products
    7,442       6,857       13,584       12,745  
Total
  $ 58,607     $ 51,628     $ 109,091     $ 96,096  

The following is a summary of long-lived assets by geographic region (in thousands):

   
June 30, 2012
   
December 31, 2011
 
China
  $ 38,170     $ 32,566  
United States
    21,835       15,662  
Taiwan
    73       98  
Japan
    68       70  
Other
    44       51  
TOTAL
  $ 60,190     $ 48,447  

On July 8, 2011, the Company purchased the property located at 79 Great Oaks Boulevard in San Jose, California, to be used as its new headquarters and sales offices. The property consists of an approximately 106,262 square foot office building and approximately 5.5 acres of land. The $11.0 million purchase price for the property was allocated based on an independent third party valuation with $5.0 million attributable to the building and $6.0 million attributable to the land. The Company moved to its new headquarters and started to depreciate the building in May 2012. The increase of $6.2 million in the long-lived assets for the six months ended June 30, 2012 for the United States was primarily related to the building improvements at this new location. Buildings and building improvements have a depreciation life of up to 40 years.