0001269134-16-000013.txt : 20161027 0001269134-16-000013.hdr.sgml : 20161027 20161027161854 ACCESSION NUMBER: 0001269134-16-000013 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20160930 FILED AS OF DATE: 20161027 DATE AS OF CHANGE: 20161027 EFFECTIVENESS DATE: 20161027 FILER: COMPANY DATA: COMPANY CONFORMED NAME: HORAN CAPITAL MANAGEMENT CENTRAL INDEX KEY: 0001269134 IRS NUMBER: 521913005 STATE OF INCORPORATION: MD FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-10615 FILM NUMBER: 161955757 BUSINESS ADDRESS: STREET 1: 20 WIGHT AVENUE STREET 2: SUITE 155 CITY: HUNT VALLEY STATE: MD ZIP: 21031 BUSINESS PHONE: 410 494 4380 MAIL ADDRESS: STREET 1: 20 WIGHT AVENUE STREET 2: SUITE 155 CITY: HUNT VALLEY STATE: MD ZIP: 21031 FORMER COMPANY: FORMER CONFORMED NAME: HORAN & ASSOCIATES FINANCIAL ADVISORS LTD DATE OF NAME CHANGE: 20031105 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001269134 XXXXXXXX 09-30-2016 09-30-2016 HORAN CAPITAL MANAGEMENT

20 WIGHT AVENUE SUITE 155 HUNT VALLEY MD 21031

13F HOLDINGS REPORT 028-10615 N Clifton Cole 410-494-4380 Clifton Cole Baltimore MD 10-27-2016 0 57 377596 false INFORMATION TABLE 2 13f093016.xml Berkshire Hathaway Inc. Cl B COM 84670207 20147 139459 SH SOLE N/A 139459 0 0 Alphabet Inc Class C COM 2079K107 19173 24667 SH SOLE N/A 24667 0 0 Amazon.com, Inc. COM 23135106 19160 22883 SH SOLE N/A 22883 0 0 Procter & Gamble Co. COM 742718109 18073 201379 SH SOLE N/A 201379 0 0 Visa, Inc. Cl A COM 92826C839 17995 217597 SH SOLE N/A 217597 0 0 Microsoft Corp. COM 594918104 17148 297711 SH SOLE N/A 297711 0 0 General Electric Co. COM 369604103 16018 540800 SH SOLE N/A 540800 0 0 Wal-Mart Stores, Inc. COM 931142103 15436 214034 SH SOLE N/A 214034 0 0 Wells Fargo & Co. COM 949746101 13167 297363 SH SOLE N/A 297363 0 0 Emerson Electric COM 291011104 12868 236083 SH SOLE N/A 236083 0 0 Apple Inc. COM 37833100 12655 111943 SH SOLE N/A 111943 0 0 Citigroup, Inc. COM 172967101 12231 258969 SH SOLE N/A 258969 0 0 Bank of America Corp. COM 60505104 11954 763872 SH SOLE N/A 763872 0 0 U.S. Bancorp COM 902973304 11114 259144 SH SOLE N/A 259144 0 0 Union Pacific Corp. COM 907818108 10694 109652 SH SOLE N/A 109652 0 0 Cisco Systems, Inc. COM 17275R102 10601 334229 SH SOLE N/A 334229 0 0 Johnson & Johnson COM 478160104 10389 87953 SH SOLE N/A 87953 0 0 Pfizer, Inc. COM 717081103 9447 278926 SH SOLE N/A 278926 0 0 Gilead Sciences COM 375558103 8646 109289 SH SOLE N/A 109289 0 0 Coach, Inc. COM 189754104 7621 208468 SH SOLE N/A 208468 0 0 Qualcomm COM 747525103 7397 107987 SH SOLE N/A 107987 0 0 Oracle Corp. COM 68389X105 7346 187028 SH SOLE N/A 187028 0 0 Monsanto COM 61166W101 7064 69124 SH SOLE N/A 69124 0 0 Fossil COM 34988V106 6985 251535 SH SOLE N/A 251535 0 0 C.H. Robinson Worldwide, Inc. COM 12541W209 6349 90118 SH SOLE N/A 90118 0 0 Express Scripts COM 302182100 5936 84165 SH SOLE N/A 84165 0 0 Fastenal COM 311900104 5755 137762 SH SOLE N/A 137762 0 0 PepsiCo, Inc. COM 713448108 5108 46966 SH SOLE N/A 46966 0 0 International Business Machines Corp. COM 459200101 4788 30146 SH SOLE N/A 30146 0 0 iShares Lehman AGG Bond Fund COM 464287226 4560 40571 SH SOLE N/A 40571 0 0 Automatic Data Processing, Inc. COM 53015103 3879 43989 SH SOLE N/A 43989 0 0 Polaris Industries COM 731068102 3601 46505 SH SOLE N/A 46505 0 0 American Express Co. COM 25816109 3183 49707 SH SOLE N/A 49707 0 0 Merck COM 58933Y105 2957 47380 SH SOLE N/A 47380 0 0 Cummins COM 231021106 2950 23021 SH SOLE N/A 23021 0 0 PIMCO 1-5 Year US TIPS Index ETF COM 72201R205 2459 46684 SH SOLE N/A 46684 0 0 McDonald's Corp. COM 580135101 2287 19829 SH SOLE N/A 19829 0 0 Biogen COM 09062X103 2089 6674 SH SOLE N/A 6674 0 0 Colgate-Palmolive Co. COM 194162103 1960 26439 SH SOLE N/A 26439 0 0 Becton, Dickinson & Co. COM 75887109 1949 10848 SH SOLE N/A 10848 0 0 Yum! Brands, Inc. COM 988498101 1556 17139 SH SOLE N/A 17139 0 0 Exxon Mobil Corp. COM 30231G102 1439 16495 SH SOLE N/A 16495 0 0 Tiffany & Company COM 886547108 1405 19355 SH SOLE N/A 19355 0 0 Vanguard Short Term Bond ETF COM 921937827 1314 16266 SH SOLE N/A 16266 0 0 Vanguard Short-Term Infl-Prot Secs ETF COM 922020805 1254 25273 SH SOLE N/A 25273 0 0 Borg Warner Automotive COM 99724106 1150 32704 SH SOLE N/A 32704 0 0 United Technologies Corp. COM 913017109 1065 10486 SH SOLE N/A 10486 0 0 Vanguard Small Cap COM 922908751 896 7339 SH SOLE N/A 7339 0 0 T. Rowe Price Group, Inc. COM 74144T108 813 12232 SH SOLE N/A 12232 0 0 Walgreens COM 931427108 651 8076 SH SOLE N/A 8076 0 0 CVS Caremark Corp. COM 126650100 591 6649 SH SOLE N/A 6649 0 0 Paychex, Inc. COM 704326107 532 9203 SH SOLE N/A 9203 0 0 iShares S&P 500 ETF COM 464287200 469 2160 SH SOLE N/A 2160 0 0 Under Armour Class A COM 904311107 247 6394 SH SOLE N/A 6394 0 0 Ishares 0-5 Year Tips Bond Etf COM 46429B747 244 2417 SH SOLE N/A 2417 0 0