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Stock Option Plan (Details) (USD $)
0 Months Ended 6 Months Ended 0 Months Ended 6 Months Ended 1 Months Ended 6 Months Ended 1 Months Ended 6 Months Ended
Jan. 31, 2013
Jun. 30, 2013
Jan. 31, 2013
Options
Jun. 30, 2013
Options
Mar. 31, 2013
Options
Various consultants and advisors
Jun. 30, 2013
Options
Employees and directors
Jan. 31, 2013
Restricted stock
Jun. 30, 2013
Restricted stock
Jun. 30, 2013
Restricted stock
Employees and directors
Apr. 30, 2013
Restricted stock
Employee
Jun. 30, 2013
Restricted common stock and options
Employees and directors
Jan. 31, 2013
2012 Plan
Jun. 30, 2013
2012 Plan
Options
Maximum
Jan. 31, 2013
2012 Plan
Restricted stock
Jan. 31, 2013
2004 Plan
Options
Stock Option Plan                              
Number of common stock shares initially authorized for grant                       1,663,727      
Term of option                         10 years    
Stock-based compensation expense $ 1,400,000                            
Options that vested upon consummation of IPO (in shares)     573,424                        
Weighted average exercise price (in dollars per share)     $ 2.38                        
Restricted stock that fully vested upon consummation of IPO (in shares)             8,625                
Options that commence vesting upon the occurrence of an IPO or a specified financing (in shares)     281,895                        
Expected stock-based compensation expense on vesting of options (in dollars)   7,400,000 1,800,000           2,000,000            
Options                              
Outstanding balance at the beginning of the period (in shares)       1,819,839                     1,819,839
Option Granted (in shares)       141,500 61,500                    
Options exercised (in shares)       (23,038)                      
Options forfeited (in shares)       (58,728)                      
Outstanding balance at the end of the period (in shares)       1,879,573                     1,819,839
Options exercisable (in shares)       1,322,795                      
Weighted Average Exercise Price                              
Outstanding balance at the beginning of the period (in dollars per share)       $ 2.76                      
Option Granted (in dollar per shares)       $ 18.96 $ 11.27 $ 24.88                  
Options exercised (in dollars per share)       $ 2.50                      
Options forfeited (in dollars per share)       $ 3.24                      
Outstanding balance at the end of the period (in dollars per share)       $ 3.97                      
Options exercisable (in dollars per share)       $ 2.96                      
Weighted-Average Remaining Contractual Life                              
Outstanding balance at the end of the period       6 years 2 months 26 days                      
Options exercisable       5 years 1 month 28 days                      
Aggregate Intrinsic Value                              
Outstanding balance at the end of the period (in dollars)       37,426,040                      
Options exercisable (in dollars)       27,616,536                      
Restricted Stock                              
Outstanding balance at the beginning of the period (in shares)             34,507 34,507           34,507  
Shares granted               231,614   149,614          
Outstanding balance at the end of the period (in shares)               266,121           34,507  
Vested shares               17,252              
Aggregate Intrinsic Value                              
Outstanding balance at the end of the period (in dollars)               6,344,235              
Vested shares (in dollars)               $ 411,288              
Restricted common stock and options granted                     82,000        
Number of shares of common stock that can be purchased                     80,000        
Fair market value of stock granted (in dollars per share)                 $ 24.88 $ 13.11          
Number of restricted common stock shares vest ratably over specified period                   112,212          
Number of restricted common stock shares that vest based on meeting certain market capitalization thresholds                   37,402          
Vesting period                 4 years 5 years          
Weighted average period recognized   1 year 6 months