0001373715-16-000450.txt : 20161222 0001373715-16-000450.hdr.sgml : 20161222 20161222195833 ACCESSION NUMBER: 0001373715-16-000450 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20161221 FILED AS OF DATE: 20161222 DATE AS OF CHANGE: 20161222 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: ServiceNow, Inc. CENTRAL INDEX KEY: 0001373715 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-PREPACKAGED SOFTWARE [7372] IRS NUMBER: 202056195 FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 2225 LAWSON LANE CITY: SANTA CLARA STATE: CA ZIP: 95054 BUSINESS PHONE: 408-501-8550 MAIL ADDRESS: STREET 1: 2225 LAWSON LANE CITY: SANTA CLARA STATE: CA ZIP: 95054 FORMER COMPANY: FORMER CONFORMED NAME: SERVICE-NOW.COM DATE OF NAME CHANGE: 20060823 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: LUDDY FREDERIC B CENTRAL INDEX KEY: 0001259158 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-35580 FILM NUMBER: 162067782 4 1 wf-form4_148245469942670.xml FORM 4 X0306 4 2016-12-21 0 0001373715 ServiceNow, Inc. NOW 0001259158 LUDDY FREDERIC B C/O SERVICENOW, INC. 2225 LAWSON LANE SANTA CLARA CA 95054 1 0 0 0 Common Stock 2016-11-30 5 G 0 E 12000 0 D 2566175 I by Frederic B. Luddy Family Trust Common Stock 2016-12-21 4 S 0 54041 76.6997 D 2512134 I by Frederic B. Luddy Family Trust Common Stock 2016-12-21 4 S 0 20952 77.2113 D 2491182 I by Frederic B. Luddy Family Trust Common Stock 2016-12-21 4 S 0 7 78.13 D 2491175 I by Frederic B. Luddy Family Trust Common Stock 2016-12-21 4 S 0 16765 76.7109 D 543235 I by Luddy Family Dynasty Trust LLC Common Stock 2016-12-21 4 S 0 5735 77.2115 D 537500 I by Luddy Family Dynasty Trust LLC Common Stock 2016-12-21 4 S 0 1400 76.7907 D 11600 I by Spouse Common Stock 2016-12-21 4 S 0 100 77.46 D 11500 I by Spouse Common Stock 2016-12-21 4 S 0 2400 76.7933 D 13600 I by Spouse's Trust Common Stock 2016-12-21 4 S 0 100 77.46 D 13500 I by Spouse's Trust Common Stock 2016-12-22 4 S 0 44585 74.6877 D 2446590 I by Frederic B. Luddy Family Trust Common Stock 2016-12-22 4 S 0 19315 75.681 D 2427275 I by Frederic B. Luddy Family Trust Common Stock 2016-12-22 4 S 0 11100 76.4172 D 2416175 I by Frederic B. Luddy Family Trust Common Stock 2016-12-22 4 S 0 13366 74.6876 D 524134 I by Luddy Family Dynasty Trust LLC Common Stock 2016-12-22 4 S 0 5934 75.6841 D 518200 I by Luddy Family Dynasty Trust LLC Common Stock 2016-12-22 4 S 0 3200 76.4338 D 515000 I by Luddy Family Dynasty Trust LLC Includes 1,587 shares transferred from direct ownership to the Frederic B. Luddy Family Trust on November 30, 2016 The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person. Represents the aggregate of sales effected on the same day at different prices pursuant to the 10b5-1 trading plan noted in footnote (1). Represents the weighted average sales price per share. The shares sold at prices ranging from $76.06 to $77.05 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $77.06 to $78.04 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $76.08 to $77.07 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $77.08 to $78.04 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $76.30 to $77.15 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $76.18 to $77.17 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $74.19 to $75.18 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $75.19 to $76.17 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $76.19 to $76.92 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $74.20 to $75.18 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $75.20 to $76.19 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. Represents the weighted average sales price per share. The shares sold at prices ranging from $76.27 to $76.92 per share. Full information regarding the number of shares sold at each price shall be provided upon request to the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. /s/ Frederic B. Luddy by Matthew Kelly, Attorney-in-Fact 2016-12-22