Statements of Operations (USD $)	3 Months Ended		6 Months Ended		84 Months Ended
	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012	Jun. 30, 2011	Jun. 30, 2012
Revenue
Sales					$ 31,723
Cost of Sales					49,579
Net Sales Revenue					(17,856)
Salaries					228,693
Depreciation	449	1,066	1,515	2,132	22,837
Legal and professional	19,702	3,250	42,411	31,834	918,061
Marketing and Advertising	86,830	75	146,972	1,265	220,867
Insurance	105		210	66	32,040
Communications	1,910	704	4,309	1,673	46,570
Rent	3,000	2,000	5,000	4,000	97,254
Other general and administrative	25,518	3,444	47,905	13,944	343,256
Total operating expenses	137,514	10,539	248,322	54,914	1,909,578
(Loss) from operations	(137,514)	(10,539)	(248,322)	(54,914)	(1,927,434)
Interest Income					4,617
Loss on disposition of assets					(12,620)
Interest (expense)	(17,754)	(500)	(29,146)	(1,000)	(190,180)
(Loss) before taxes	(155,268)	(11,039)	(277,468)	(55,914)	(2,125,617)
Net (loss)	$ (155,268)	$ (11,039)	$ (277,468)	$ (55,914)	$ (2,125,617)
Basic earnings (loss) per common share	$ 0.00	$ 0.00	$ 0.00	$ 0.00
Weighted average number of shares outstanding	69,231,218	41,979,500	69,231,218	41,979,500