<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144</submissionType>
    <filerInfo>
      <filer>
        <filerCredentials>
          <cik>0001214736</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>



    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0001648087</issuerCik>
      <issuerName>AMERICAN REBEL HOLDINGS INC</issuerName>
      <secFileNumber>001-41267</secFileNumber>
      <issuerAddress>
        <com:street1>5115 MARYLAND WAY</com:street1>
        <com:street2>STE. 303</com:street2>
        <com:city>BRENTWOOD</com:city>
        <com:stateOrCountry>TN</com:stateOrCountry>
        <com:zipCode>37027</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>833-267-3235</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>LAMBRECHT COREY ALLEN</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Officer</relationshipToIssuer>
        <relationshipToIssuer>Director</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Common Stock</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>WestPark Capital, Inc.</name>
        <address>
          <com:street1>225 NE Mizner Blvd</com:street1>
          <com:street2>Suite 530</com:street2>
          <com:city>Boca Raton</com:city>
          <com:stateOrCountry>FL</com:stateOrCountry>
          <com:zipCode>33432</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>175000</noOfUnitsSold>
      <aggregateMarketValue>231000.00</aggregateMarketValue>
      <noOfUnitsOutstanding>10228741</noOfUnitsOutstanding>
      <approxSaleDate>09/29/2025</approxSaleDate>
      <securitiesExchangeName>Nasdaq Stock Market</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Common Stock</securitiesClassTitle>
      <acquiredDate>09/25/2025</acquiredDate>
      <natureOfAcquisitionTransaction>Conversion of Series A Convertible Preferred Stock</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Company direct</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>175000</amountOfSecuritiesAcquired>
      <paymentDate>09/25/2025</paymentDate>
      <natureOfPayment>Conversion of fully paid Series A Convertible Preferred Stock</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <noticeSignature>
      <noticeDate>09/29/2025</noticeDate>
      <planAdoptionDates>
        <planAdoptionDate>09/29/2025</planAdoptionDate>
      </planAdoptionDates>
      <signature>Corey Lambrecht</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
