0001818383-23-000080.txt : 20230517
0001818383-23-000080.hdr.sgml : 20230517
20230517134023
ACCESSION NUMBER: 0001818383-23-000080
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20230515
FILED AS OF DATE: 20230517
DATE AS OF CHANGE: 20230517
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: COYNE JEFFREY B
CENTRAL INDEX KEY: 0001213184
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-39671
FILM NUMBER: 23931012
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: MediaAlpha, Inc.
CENTRAL INDEX KEY: 0001818383
STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-BUSINESS SERVICES, NEC [7389]
IRS NUMBER: 851854133
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
BUSINESS ADDRESS:
STREET 1: 700 SOUTH FLOWER STREET
STREET 2: SUITE 640
CITY: LOS ANGELES
STATE: CA
ZIP: 90017
BUSINESS PHONE: 619-393-9368
MAIL ADDRESS:
STREET 1: 700 SOUTH FLOWER STREET
STREET 2: SUITE 640
CITY: LOS ANGELES
STATE: CA
ZIP: 90017
4
1
wf-form4_168434520956125.xml
FORM 4
X0407
4
2023-05-15
0
0001818383
MediaAlpha, Inc.
MAX
0001213184
COYNE JEFFREY B
C/O MEDIAALPHA, INC.
700 SOUTH FLOWER STREET, SUITE 640
LOS ANGELES
CA
90017
0
1
0
0
GENERAL COUNSEL AND SECRETARY
0
Class A Common Stock
2023-05-15
4
M
0
1366
0
A
145012
D
Class A Common Stock
2023-05-15
4
F
0
473
5.61
D
144539
D
Class A Common Stock
2023-05-15
4
M
0
6543
0
A
151082
D
Class A Common Stock
2023-05-15
4
F
0
2263
5.61
D
148819
D
Class A Common Stock
2023-05-15
4
M
0
509
0
A
149328
D
Class A Common Stock
2023-05-15
4
F
0
177
5.61
D
149151
D
Restricted Stock Units
2023-05-15
4
M
0
1366
0
D
Class A Common Stock
1366.0
10925
D
Restricted Stock Units
2023-05-15
4
M
0
6543
0
D
Class A Common Stock
6543.0
71982
D
Restricted Stock Units
2023-05-15
4
M
0
509
0
D
Class A Common Stock
509.0
4585
D
One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").
In accordance with the terms of the RSU grant, 473 shares of MediaAlpha, Inc. Class A Common Stock were automatically withheld at vesting to cover required tax withholding.
In accordance with the terms of the RSU grant, 2,263 shares of MediaAlpha, Inc. Class A Common Stock were automatically withheld at vesting to cover required tax withholding.
In accordance with the terms of the RSU grant, 177 shares of MediaAlpha, Inc. Class A Common Stock were automatically withheld at vesting to cover required tax withholding.
Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted May 5, 2021.
One quarter of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date.
Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted March 15, 2022.
One sixteenth of the RSUs vested on May 15, 2022 and the remainder will vest quarterly over the following four years, in each case subject to continued employment with the Issuer through each vesting date.
Represents grant of RSUs under the Issuer's Omnibus Equity Incentive Plan granted August 15, 2021.
One quarter of the RSUs vested on August 15, 2022 and the remainder will vest quarterly over the following three years, in each case subject to continued employment with the Issuer through each vesting date.
/s/ Jeffrey B. Coyne
2023-05-17