<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType>
    <periodOfReport>2003-08-04</periodOfReport>
    <notSubjectToSection16>0</notSubjectToSection16>
    <issuer>
        <issuerCik>0001084869</issuerCik>
        <issuerName>1 800 FLOWERS COM INC</issuerName>
        <issuerTradingSymbol>FLWS</issuerTradingSymbol>
    </issuer>

    <reportingOwner>

        <reportingOwnerId>
            <rptOwnerCik>0001205164</rptOwnerCik>
            <rptOwnerName>MCCANN JAMES F</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>1600 STEWART AVENUE</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>WESTBURY</rptOwnerCity>
            <rptOwnerState>NY</rptOwnerState>
            <rptOwnerZipCode>11590</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
        <isDirector>1</isDirector>
        <isOfficer>1</isOfficer>
        <isTenPercentOwner>1</isTenPercentOwner>
        <isOther>1</isOther>
        <officerTitle>Chief Executive Officer</officerTitle>
        <otherText>Chairman of the Board</otherText>
    </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>

        <securityTitle>
            <value>Class A Common Stock</value>
        </securityTitle>

        <transactionDate>
            <value>2003-08-04</value>
        </transactionDate>
    <transactionCoding>
        <transactionFormType>4</transactionFormType>
        <transactionCode>S</transactionCode>
        <equitySwapInvolved>0</equitySwapInvolved>
    </transactionCoding>
        <transactionAmounts>

            <transactionShares>
                <value>2000</value>
            </transactionShares>

            <transactionPricePerShare>
                <value>9.28</value>
            </transactionPricePerShare>

            <transactionAcquiredDisposedCode>
                <value>D</value>
            </transactionAcquiredDisposedCode>
        </transactionAmounts>
        <postTransactionAmounts>

            <sharesOwnedFollowingTransaction>
                <value>0</value>
                <footnoteId id="F1"/>
            </sharesOwnedFollowingTransaction>
        </postTransactionAmounts>
        <ownershipNature>

            <directOrIndirectOwnership>
                <value>D</value>
            </directOrIndirectOwnership>
        </ownershipNature>
        </nonDerivativeTransaction>

    </nonDerivativeTable>
    <footnotes>
        <footnote id="F1">The shares of Class A Common Stock disposed of by Mr. McCann were converted from 2,000 shares of Class B Common Stock of the Company.   Pursuant to the Company's Articles of Incorporation, each share of Class B Common Stock is immediately and  automatically converted to one share of Class A share upon sale.  Mr. McCann does not otherwise own Class A Shares. Mr. McCann's current beneficial ownership of Class B Shares as of the date of this filing is approximately 30,201,905.  Excluded from this amount are the following shares:  a) 5,875,000 shares of Class B Common Stock are held by a limited partnership, of which Mr. McCann is a limited partner and does not exercise control and of which he disclaims beneficial ownership, and b) 58,548 shares of Class B Common Stock held by The McCann Charitable Foundation, Inc., of which Mr. McCann is a Director and the President.</footnote>
    </footnotes>

    <ownerSignature>
        <signatureName>/s/ James F. McCann</signatureName>
        <signatureDate>2003-08-04</signatureDate>
    </ownerSignature>

</ownershipDocument>

