X0306 4 2014-03-06 0 0001415624 YuMe Inc YUME 0001189229 PAISLEY CHRISTOPHER B C/O YUME, INC. 1204 MIDDLEFIELD ROAD REDWOOD CITY CA 94063 1 0 0 0 Common Stock 2014-03-06 4 P 0 10000 6.7172 A 20000 D Common Stock 2000 I By Child's Trust 1 Common Stock 2000 I By Child's Trust 2 Represents the aggregate of purchases effected on the same day at different prices. Represents the weighted average purchase price per share. The shares were purchased at prices ranging from $6.69 to $6.72 per share. Full information regarding the number of shares purchased at each price shall be provided upon request from the staff of the U.S. Securities and Exchange Commission, the Issuer, or a security holder of the Issuer. /s/ Christopher B. Paisley by Jeremy Ford, Attorney-in-Fact 2014-03-10