-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 JEfSVUzjdVci5fD2ILNU0riTsErim/bLuUaKo9MK3DUq/MgCmiwwI8ZfpYlQsw0B
 x15IW9v5HduV7kzAQyZsng==

<SEC-DOCUMENT>0001182227-04-000001.txt : 20040109
<SEC-HEADER>0001182227-04-000001.hdr.sgml : 20040109
<ACCEPTANCE-DATETIME>20040109154657
ACCESSION NUMBER:		0001182227-04-000001
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20031204
FILED AS OF DATE:		20040109

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			AUGENBRAUN BARRY S
		CENTRAL INDEX KEY:			0001182227

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-09109
		FILM NUMBER:		04517954

	BUSINESS ADDRESS:	
		STREET 1:		C/O RAYMOND JAMES FINANCIAL INC
		STREET 2:		880 CARILLON PARKWAY
		CITY:			ST PETERSBURG
		STATE:			FL
		ZIP:			33716
		BUSINESS PHONE:		7275671000

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			RAYMOND JAMES FINANCIAL INC
		CENTRAL INDEX KEY:			0000720005
		STANDARD INDUSTRIAL CLASSIFICATION:	SECURITY BROKERS, DEALERS & FLOTATION COMPANIES [6211]
		IRS NUMBER:				591517485
		STATE OF INCORPORATION:			FL
		FISCAL YEAR END:			0930

	BUSINESS ADDRESS:	
		STREET 1:		880 CARILLON PKWY
		STREET 2:		P O BOX 12749
		CITY:			ST PETERSBURG
		STATE:			FL
		ZIP:			33716
		BUSINESS PHONE:		727-567-1000

	MAIL ADDRESS:	
		STREET 1:		P O BOX 12749
		CITY:			ST. PETERSBURG
		STATE:			FL
		ZIP:			33716

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	RJ FINANCIAL CORP/FL
		DATE OF NAME CHANGE:	19870303
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>
    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType><periodOfReport>2003-12-04</periodOfReport>
    <issuer>
        <issuerCik>0000720005</issuerCik>
        <issuerName>RAYMOND JAMES FINANCIAL INC</issuerName>
        <issuerTradingSymbol>RJF</issuerTradingSymbol></issuer><reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001182227</rptOwnerCik>
            <rptOwnerName>AUGENBRAUN BARRY S</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>880 CARILLON PARKWAY</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>ST. PETERSBURG</rptOwnerCity>
            <rptOwnerState>FL</rptOwnerState>
            <rptOwnerZipCode>33716</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
<isDirector>0</isDirector><isOfficer>1</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther><officerTitle>Sr. VP - Corporate Secretary</officerTitle></reportingOwnerRelationship></reportingOwner><nonDerivativeTable><nonDerivativeHolding><securityTitle><value>Common Stock</value></securityTitle><postTransactionAmounts><sharesOwnedFollowingTransaction><value>955</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></nonDerivativeHolding><nonDerivativeHolding><securityTitle><value>Common Stock</value></securityTitle><postTransactionAmounts><sharesOwnedFollowingTransaction><value>626</value><footnoteId id="F1"/></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>I</value></directOrIndirectOwnership><natureOfOwnership><value>ESOP</value></natureOfOwnership></ownershipNature><
/nonDerivativeHolding></nonDerivativeTable><derivativeTable><derivativeHolding><securityTitle><value>Employee Stock Option (right to buy)</value></securityTitle><conversionOrExercisePrice><value>20.63 </value></conversionOrExercisePrice><exerciseDate><value>2002-11-18</value><footnoteId id="F2"/></exerciseDate><expirationDate><value>2005-01-18</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock</value></underlyingSecurityTitle><underlyingSecurityShares><value>3000</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>3000</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeHolding><derivativeHolding><securityTitle><value>Employee Stock Option (right to buy)</value></securityTitle><conversionOrExercisePrice><value>32.00 </value></con
versionOrExercisePrice><exerciseDate><value>2004-11-28</value><footnoteId id="F3"/></exerciseDate><expirationDate><value>2007-01-28</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock</value></underlyingSecurityTitle><underlyingSecurityShares><value>4000</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>4000</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeHolding><derivativeTransaction><securityTitle><value>Employee Stock Option (right to buy)</value></securityTitle><conversionOrExercisePrice><value>37.80</value></conversionOrExercisePrice><transactionDate><value>2003-12-04</value></transactionDate><transactionCoding><transactionFormType>5</transactionFormType><transactionCode>M</transactionCode><equitySwapInvolved>0</equity
SwapInvolved></transactionCoding><transactionAmounts><transactionShares><value>5000</value></transactionShares><transactionPricePerShare><value>37.80</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>A</value></transactionAcquiredDisposedCode></transactionAmounts><exerciseDate><value>2006-12-04</value><footnoteId id="F4"/></exerciseDate><expirationDate><value>2009-02-04</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock</value></underlyingSecurityTitle><underlyingSecurityShares><value>5000</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>5000</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeTransaction></derivativeTable><footnotes><footnote id="F1">Includes number of shares acquired under ESOP throug
h 12/2003</footnote><footnote id="F2">Options Currently Exercisable - 2,400. Options Becoming exercisable 600 on 11/18/2004
</footnote><footnote id="F3">Options Currently Exercisable - . Options Becoming exercisable 2,400 on 11/28/2004, 800 on 11/28/2005 and 800 on 11/28/2006
</footnote><footnote id="F4">Options Currently Exercisable - . Options Becoming exercisable 1,750 on 12/04/2006, 1,250 on 01/04/2007, 1,000 on 12/04/07 and 1,000 on 12/04/2008
</footnote></footnotes><remarks/><ownerSignature><signatureName>Barry S. Augenbraun</signatureName><signatureDate>2004-01-09</signatureDate></ownerSignature></ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
-----END PRIVACY-ENHANCED MESSAGE-----