X0303 4 2010-03-17 0000316206 STARWOOD HOTEL & RESORTS WORLDWIDE INC HOT 0001167024 SIEGEL KENNETH S STARWOOD HOTELS & RESORTS WORLDWIDE, INC 1111 WESTCHESTER AVE. WHITE PLAINS NY 10604 0 1 0 0 CAO & General Counsel Common Stock 2010-03-17 4 M 0 104304 11.385 A 276277 D Common Stock 2010-03-17 4 S 0 4400 42.37 D 271877 D Common Stock 2010-03-17 4 S 0 600 42.36 D 271277 D Common Stock 2010-03-17 4 S 0 100 42.35 D 271177 D Common Stock 2010-03-17 4 S 0 800 42.34 D 270377 D Common Stock 2010-03-17 4 S 0 1600 42.33 D 268777 D Common Stock 2010-03-17 4 S 0 2200 42.32 D 266577 D Common Stock 2010-03-17 4 S 0 2400 42.31 D 264177 D Common Stock 2010-03-17 4 S 0 1725 42.29 D 262452 D Common Stock 2010-03-17 4 S 0 600 42.28 D 261852 D Common Stock 2010-03-17 4 S 0 775 42.27 D 261077 D Common Stock 2010-03-17 4 S 0 2400 42.26 D 258677 D Common Stock 2010-03-17 4 S 0 2400 42.25 D 256277 D Common Stock 2010-03-17 4 S 0 600 42.24 D 255677 D Common Stock 2010-03-17 4 S 0 1100 42.23 D 254577 D Common Stock 2010-03-17 4 S 0 1300 42.22 D 253277 D Common Stock 2010-03-17 4 S 0 100 42.21 D 253177 D Common Stock 2010-03-17 4 S 0 1300 42.20 D 251877 D Common Stock 2010-03-17 4 S 0 1800 42.19 D 250077 D Common Stock 2010-03-17 4 S 0 1200 42.18 D 248877 D Common Stock 2010-03-17 4 S 0 904 42.17 D 247973 D Common Stock 2010-03-17 4 S 0 4500 42.16 D 243473 D Common Stock 2010-03-17 4 S 0 100 42.155 D 243373 D Common Stock 2010-03-17 4 S 0 1700 42.15 D 241673 D Common Stock 2010-03-17 4 S 0 700 42.14 D 240973 D Common Stock 2010-03-17 4 S 0 600 42.13 D 240373 D Common Stock 2010-03-17 4 S 0 1700 42.12 D 238673 D Common Stock 2010-03-17 4 S 0 300 42.11 D 238373 D Common Stock 2010-03-17 4 S 0 4002 42.10 D 234371 D Common Stock 2010-03-17 4 S 0 6598 42.09 D 227773 D Options to Purchase Common Stock 11.385 2010-03-17 4 M 0 104304 0 A 2010-02-27 2017-02-27 Common Stock 104304 312912 D The transaction reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on February 15, 2010. Kristen Prohl, Attorney-In-Fact 2010-03-19