RELATED PARTY TRANSACTIONS (Details Textual) (USD $)	1 Months Ended			3 Months Ended	9 Months Ended	12 Months Ended							12 Months Ended			12 Months Ended								12 Months Ended			12 Months Ended			0 Months Ended	1 Months Ended		12 Months Ended		1 Months Ended	12 Months Ended		0 Months Ended	12 Months Ended
	Nov. 30, 2012	Apr. 30, 2011	Sep. 30, 2010	Sep. 30, 2010	Dec. 31, 2011	Dec. 31, 2012	Dec. 31, 2011	Mar. 18, 2013	Nov. 02, 2012	May 31, 2012	Apr. 20, 2012	Jan. 31, 2012	Dec. 31, 2012 Restricted Stock [Member]	May 31, 2012 Restricted Stock [Member]	Apr. 21, 2011 Restricted Stock [Member]	Dec. 31, 2012 Brownies Southport Divers Inc + Brownie Palm Beach Divers + Brownies Yacht Toys	Dec. 31, 2011 Brownies Southport Divers Inc + Brownie Palm Beach Divers + Brownies Yacht Toys	Dec. 31, 2012 Brownies Southport Divers Inc [Member]	Dec. 31, 2011 Brownies Southport Divers Inc [Member]	Dec. 31, 2012 Brownie Palm Beach Divers [Member]	Dec. 31, 2011 Brownie Palm Beach Divers [Member]	Dec. 31, 2012 Brownies Yacht Toys [Member]	Dec. 31, 2011 Brownies Yacht Toys [Member]	Dec. 31, 2012 Pompano Dive Center [Member]	Dec. 31, 2011 Pompano Dive Center [Member]	Dec. 31, 2012 Mikkel Pitzner [Member]	Dec. 31, 2012 Mikkel Pitzner [Member] Restricted Stock [Member] Subsequent Event [Member]	Sep. 24, 2010 Carleigh Rae Corporation [Member]	Dec. 31, 2012 Wesley Armstrong [Member]	Mar. 06, 2012 Chief Executive Officer [Member]	Nov. 30, 2012 Chief Executive Officer [Member]	Apr. 30, 2011 Chief Executive Officer [Member]	Dec. 31, 2012 Chief Executive Officer [Member]	Dec. 31, 2011 Chief Executive Officer [Member]	Dec. 31, 2012 Director [Member]	Dec. 31, 2012 Director [Member]	Dec. 31, 2011 Director [Member]	Mar. 06, 2012 Board Of Directors Chairman [Member]	Dec. 31, 2012 Series A Convertible Preferred Stock [Member]	Apr. 21, 2011 Series A Convertible Preferred Stock [Member]
Preferred Stock, Shares Issued					425,000	425,000	425,000																																	425,000
Debt Instrument, Decrease, Forgiveness																																$ 42,500
Preferred Stock, Par or Stated Value Per Share					$ 0.001	$ 0.001	$ 0.001																																	$ 0.01
Common Stock, Shares, Issued					61,466,516	3,182,745,767	61,466,516							6,944,444	20,000,000													371,250												42,500,000
Common Stock, Par or Stated Value Per Share					$ 0.0001	$ 0.0001	$ 0.0001					$ 0.0001																												$ 0.05
Interest Expense, Related Party						(6,354)	(2,094,108)																																2,082,500
Total net revenues						2,864,327	2,206,566									804,381	638,502							11,531	9,492
Accounts Receivable, Related Parties																		24,471	27,247	2,593	12,348	18,776	8,457	0	0								5,863	0
License Agreement Commitments Description																								Under the terms of the license agreements effective January 1, 2005, the Company pays 940A $2.00 per licensed product sold, rates increasing 5% annually. Also with 940A, the Company has an Exclusive License Agreement to license the trademark "Brownies Third Lung", "Tankfill", "Brownies Public Safety" and various other related trademarks as listed in the agreement. Based on this license agreement, the Company pays 940A 2.5% of gross revenues per quarter.
Compensation Related Party																																			2,500	37,500	45,000
Non Employee Fee For Board Of Directors						7,500
Accrued Board Of Director Fees						7,500
Stock Issued During Period Value Convertible Debentures						20,000
Stock Issued During Period Shares Convertible Debentures						2,666,667
Stock Issued During Period Conversion Price Per Share						$ 0.0075
Related Party Transaction, Purchases from Related Party			25,500
Finite-Lived Patents, Gross			0	0
Realized Loss From Transaction				182,250
Market Value Of Stock			148,500	148,500
Historical Cost				0
Cash			25,500	25,500
Liabilities, Noncurrent			8,250	8,250
Percentage Of Restrictions On Common Stock						50.00%					50.00%
Deferred Compensation Arrangement with Individual, Compensation Expense		1,000,000
Amortization Of Prepaid Equity Based Compensation Expense						500,004	404,087
Deferred Compensation Equity					637,498	137,494	637,498
Aggregate Amount Of Bonus Authorized							215,000
Noninterest Expense Directors Fees																														36,000								53,000
Conversion of accrued payroll to stock					45,000	99,000	0																								22,500
Declaration Of Bonus										83,333
Share-based Compensation Arrangement by Share-based Payment Award, Per Share Weighted Average Price of Shares Purchased										$ 0.012
Operating Expenses						2,505,281	1,673,574						83,333																				23,801
Increase In Payment Of Salary						16,667
Weighted Average Share Factor						0.70
Percentage Of Discount On Restricted Shares													30.00%
Related Party Transaction, Description of Transaction																																	One of the two non-employee Board of Directors ("BOD"), Wesley Armstrong, of the three person BOD, which included the Chief Executive Officer, resigned his position on April 18, 2012.
Revenue From Transaction With Related Party						50	4,114
Stock Incentive Bonus Price Per Share									$ 0.0009																						$ 0.0009
Stock Incentive Bonus									75,100
Stock Incentive Bonus Number Of Shares Reserved									80,500,000
Stock Incentive Bonus, Number Of Shares Awarded																															50,000,000
Stock Incentive Bonus, Value Of Shares Awarded	45,000
Accrued Board Of Directors Fees Had Been Converted To Stock						15,000
BOD fee payable to non-employee - related party					0	7,500	0																			7,500			7,500
Stock granted for consulting, legal, and other professional services (in shares)																											243,333,333
Share Price								$ 0.0004																			$ 0.0003
Stock granted for consulting, legal, and other professional services																											$ 73,000