<?xml version="1.0"?>
<edgarSubmission>

    <schemaVersion>X0603</schemaVersion>

    <submissionType>D</submissionType>

    <testOrLive>LIVE</testOrLive>

    <primaryIssuer>
        <cik>0001166338</cik>
        <entityName>IRELAND INC.</entityName>
        <issuerAddress>
            <street1>2441 WEST HORIZON RIDGE PARKWAY</street1>
            <street2>SUITE 100</street2>
            <city>HENDERSON</city>
            <stateOrCountry>NV</stateOrCountry>
            <zipCode>89052</zipCode>
        </issuerAddress>
        <issuerPhoneNumber>702-932-0353</issuerPhoneNumber>
        <jurisdictionOfInc>NEVADA</jurisdictionOfInc>
        <edgarPreviousNameList>
            <previousName>MERRITT VENTURES CORP</previousName>
        </edgarPreviousNameList>
        <entityType>Corporation</entityType>
        <yearOfInc>
            <overFiveYears>true</overFiveYears>
        </yearOfInc>
    </primaryIssuer>

    <relatedPersonsList>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>DOUGLAS</firstName>
                <middleName>D.G.</middleName>
                <lastName>BIRNIE</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>#100 - 2441 West Horizon Ridge Parkway</street1>
                <city>Henderson</city>
                <stateOrCountry>NV</stateOrCountry>
                <zipCode>89052</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Executive Officer</relationship>
                <relationship>Director</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification></relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>ROBERT</firstName>
                <middleName>D.</middleName>
                <lastName>MCDOUGAL</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>3500 Lakeside Court, Suite 206</street1>
                <city>Reno</city>
                <stateOrCountry>NV</stateOrCountry>
                <zipCode>89509</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Executive Officer</relationship>
                <relationship>Director</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification></relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>MICHAEL</firstName>
                <lastName>STEELE</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>15466 Gore Road</street1>
                <city>Caledon</city>
                <stateOrCountry>A6</stateOrCountry>
                <zipCode>L7E 3E5</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Director</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification></relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>MARK</firstName>
                <middleName>H.</middleName>
                <lastName>BRENNAN</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>#1 Isleworth Drive</street1>
                <city>Henderson</city>
                <stateOrCountry>NV</stateOrCountry>
                <zipCode>89052</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Director</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification></relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>LAWRENCE</firstName>
                <middleName>E</middleName>
                <lastName>CHIZMAR</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>728 San Andreas St.</street1>
                <city>Concord</city>
                <stateOrCountry>CA</stateOrCountry>
                <zipCode>94518</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Promoter</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification>Former Director</relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>LORRIE ANN</firstName>
                <lastName>ARCHIBALD</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>1745 Larkhall Crescent</street1>
                <city>North Vancouver</city>
                <stateOrCountry>A1</stateOrCountry>
                <zipCode>V7H 2Z3</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Promoter</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification>Former Officer/Director</relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>CHRISTIAN</firstName>
                <middleName>ADOLF</middleName>
                <lastName>ROMMEL</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>823 East Keith Road</street1>
                <city>North Vancouver</city>
                <stateOrCountry>A1</stateOrCountry>
                <zipCode>V7L 1W8</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Promoter</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification>Former Officer</relationshipClarification>
        </relatedPersonInfo>
        <relatedPersonInfo>
            <relatedPersonName>
                <firstName>GORDON</firstName>
                <lastName>BURLEY</lastName>
            </relatedPersonName>
            <relatedPersonAddress>
                <street1>Unit 111, 245 15th Street West</street1>
                <city>North Vancouver</city>
                <stateOrCountry>A1</stateOrCountry>
                <zipCode>V7M 1S3</zipCode>
            </relatedPersonAddress>
            <relatedPersonRelationshipList>
                <relationship>Promoter</relationship>
            </relatedPersonRelationshipList>
            <relationshipClarification>Former Officer/Director</relationshipClarification>
        </relatedPersonInfo>
    </relatedPersonsList>

    <offeringData>
        <industryGroup>
            <industryGroupType>Other</industryGroupType>
        </industryGroup>
        <issuerSize>
            <revenueRange>Decline to Disclose</revenueRange>
        </issuerSize>
        <federalExemptionsExclusions>
            <item>06</item>
        </federalExemptionsExclusions>
        <typeOfFiling>
            <newOrAmendment>
                <isAmendment>false</isAmendment>
            </newOrAmendment>
            <dateOfFirstSale>
                <value>2010-01-08</value>
            </dateOfFirstSale>
        </typeOfFiling>
        <durationOfOffering>
            <moreThanOneYear>false</moreThanOneYear>
        </durationOfOffering>
        <typesOfSecuritiesOffered>
            <isEquityType>true</isEquityType>
            <isOptionToAcquireType>true</isOptionToAcquireType>
        </typesOfSecuritiesOffered>
        <businessCombinationTransaction>
            <isBusinessCombinationTransaction>false</isBusinessCombinationTransaction>
            <clarificationOfResponse></clarificationOfResponse>
        </businessCombinationTransaction>
        <minimumInvestmentAccepted>0</minimumInvestmentAccepted>
        <salesCompensationList></salesCompensationList>
        <offeringSalesAmounts>
            <totalOfferingAmount>4875750</totalOfferingAmount>
            <totalAmountSold>4875750</totalAmountSold>
            <totalRemaining>0</totalRemaining>
            <clarificationOfResponse></clarificationOfResponse>
        </offeringSalesAmounts>
        <investors>
            <hasNonAccreditedInvestors>false</hasNonAccreditedInvestors>
            <totalNumberAlreadyInvested>19</totalNumberAlreadyInvested>
        </investors>
        <salesCommissionsFindersFees>
            <salesCommissions>
                <dollarAmount>0</dollarAmount>
            </salesCommissions>
            <findersFees>
                <dollarAmount>0</dollarAmount>
            </findersFees>
            <clarificationOfResponse></clarificationOfResponse>
        </salesCommissionsFindersFees>
        <useOfProceeds>
            <grossProceedsUsed>
                <dollarAmount>0</dollarAmount>
            </grossProceedsUsed>
            <clarificationOfResponse></clarificationOfResponse>
        </useOfProceeds>
        <signatureBlock>
            <authorizedRepresentative>false</authorizedRepresentative>
            <signature>
                <issuerName>IRELAND INC.</issuerName>
                <signatureName>Douglas D.G. Birnie</signatureName>
                <nameOfSigner>Douglas D.G. Birnie</nameOfSigner>
                <signatureTitle>Chief Executive Officer</signatureTitle>
                <signatureDate>2010-01-19</signatureDate>
            </signature>
        </signatureBlock>
    </offeringData>
</edgarSubmission>
