Related Party Transactions (Details) (USD $)	9 Months Ended			6 Months Ended		9 Months Ended	1 Months Ended	9 Months Ended
	Sep. 30, 2012	Sep. 30, 2011	Dec. 31, 2011	Jun. 30, 2012 Related Party Lender [Member]	Mar. 31, 2011 Related Party Lender [Member]	Sep. 30, 2012 Related Party Lender [Member] Notes [Member]	Apr. 30, 2011 Watz Enterprises LLC [Member]	Sep. 30, 2012 Watz Enterprises LLC [Member]
Related Party Transaction [Line Items]
Maximum borrowing capacity under the agreement	$ 500,000		$ 500,000		$ 500,000
Initially agreed amount of note					100,000
Additional borrowing under line of credit				400,000
Interest rate of bearer notes (in hundredths)						12.00%
Consulting agreement period with Watz Enterprises LLC							1 year
Minimum percentage of stock held by Watz Enterprises LLC (in hundredths)							5.00%
One time payment for advisory services							65,000
Monthly management fees for advisory services								25,000
Number of periodic payments outstanding under agreement								5
Total accrued expenses								125,000
Agreement termination date								May 15, 2012
Borrowings under bridge loans from affiliates	40,000	239,400
Outstanding principal amount of loan	$ 239,400		$ 239,400