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Goodwill and Intangibles
9 Months Ended
Sep. 30, 2011
Goodwill and Intangibles [Abstract] 
GOODWILL AND INTANGIBLES
7. GOODWILL AND INTANGIBLES
On February 26, 2008, the Company acquired substantially all of the assets of Mobile Collect, Inc. (Mobile Collect). Mobile Collect was a privately held company that provided text messaging and mobile communications solutions. The Company acquired these assets with the goal of supplementing the Company’s service capabilities to include Free-To-End-User text messaging. The acquisition included cash payments of $500,000 upon closing and contingent cash payments of up to $2.0 million payable through 2013 upon Mobile Collect achieving certain established financial targets. During the three and nine months ended September 30, 2011, the Company recorded $216,000 and $528,000, respectively, of contingent consideration and increased the carrying value of goodwill. As of September 30, 2011, the Company had remaining contingent consideration related to this acquisition of up to approximately $500,000, which will be recognized as additions to goodwill and subject to future impairment considerations.
On June 7, 2011, the Company acquired key assets and assumed certain liabilities of SmartReply, Inc., (SmartReply). See Note 9 below for further details of the transaction.
The change in the carrying amount of goodwill during the nine-month period ended September 30, 2011, which is subject to future impairment considerations, is as follows (in thousands):
         
Balance at January 1, 2011
  $ 762  
Mobile Collect contingent payments
    528  
SmartReply acquisition (Note 9)
    2,726  
 
     
Balance at September 30, 2011
  $ 4,016