Consolidated Balance Sheets (USD $)	Sep. 30, 2013	Dec. 31, 2012
Current Assets
Cash	$ 3,223,496	$ 1,957,060
Accounts receivable, net	32,263	40,545
Inventory	29,937
Prepaid expenses	377,795	262,033
Total Current Assets	3,663,491	2,259,638
Property and equipment, net	39,371	3,337
Security deposit	26,920	15,120
Total Assets	3,729,782	2,278,095
Current Liabilities:
Accounts payable and accrued liabilites	894,562	684,046
Accrued dividends		387,042
Unearned convention revenue	331,813	176,191
Total Current Liabilities	1,226,375	1,247,279
Non-current Liabilities:
Derivative liability		4,784,035
Total Non-current Liabilities		4,784,035
Total Liabilities	1,226,375	6,031,314
Commitments and contingencies
Stockholders' Equity (Deficit)
Series A convertible preferred stock par value $0.0001: 50,000 shares authorized; 0 and 39,101 shares issued and outstanding, respectively		4
Common Stock par value $0.0001: 80,000,000 shares authorized; 50,869,649 and 35,794,878 shares issued and outstanding, respectively	5,087	3,580
Additional paid-in capital	14,669,321	5,119,726
Accumulated deficit	(12,171,001)	(8,876,529)
Total Stockholders' Equity (Deficit)	2,503,407	(3,753,219)
Total Liabilities and Stockholders' Equity (Deficit)	$ 3,729,782	$ 2,278,095