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Consolidated Statements of Cash Flows (Unaudited) (USD $)
6 Months Ended
Jun. 30, 2013
Jun. 30, 2012
Cash Flows From Operating Activities:    
Net loss $ (1,923,244) $ (2,991,295)
Adjustments to reconcile net loss to net cash provided by (used in) operating activities:    
Depreciation 2,909 1,701
Amortization of debt issuance costs    29,500
Gain on settlement of accrued liabilites      
Accretion of debt discount    144,954
Change in fair value of derivative liabilities 1,745,606 2,157,556
Share based payments 194,548 114,213
Changes in operating assets and liabilities:    
Accounts receivable 40,545 (22,223)
Inventory (33,885)   
Prepaid expenses (346,636) (237,879)
Accounts payable and accrued liabilities 361,745 240,447
Unearned convention revenue 270,777 557,060
Net Cash Provided By (Used In) Operating Activities 312,365 (5,966)
Cash Flows From Investing Activities:    
Purchases of property, equipment and leasehold improvements (37,055)   
Net Cash Used In Investing Activities (37,055)   
Cash Flows From Financing Activities:    
Proceeds from the issuance of convertible preferred stock    1,550,000
Payment of stock issuance costs    (233,236)
Net Cash Provided By Financing Activities    1,316,764
Net change in cash 275,310 1,310,798
Cash at beginning of period 1,957,060 422,135
Cash at end of period 2,170,685 1,732,933
Supplemental disclosures of cash flow information:    
Interest paid      
Income tax paid      
Supplemental disclosure of non-cash investing and financing activities:    
Conversion of convertible notes and interest to preferred stock    325,000
Conversion of preferred stock to common stock 100,000   
Extinguishment of derivative 156,500   
Deemed dividend $ 156,113 $ 1,570,944