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13. CONVERTIBLE NOTES PAYABLE (Tables)
9 Months Ended
Sep. 30, 2014
Debt Disclosure [Abstract]  
Convertible notes summarized
          Accrued     Debt    

Balance As of

September 30,

 
    Principal     Interest     Discount     2014  
6% Senior secured convertible notes (2012)   $ 413,680     $ 65,413     $ (37,383 )   $ 441,710  
6% Secured convertible note (2014)     350,000       4,348       (305,654 )     48,694  
7% Convertible note ($850,000)     250,000       28,849       (125,004 )     153,845  
7% Convertible note ($1,000,000)     250,000       59,345       (136,367 )     172,978  
    $ 1,263,680     $ 157,955     $ (604,408 )   $ 817,227