<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:com="http://www.sec.gov/edgar/common">
  <headerData>
    <submissionType>144</submissionType>
    <filerInfo>
      <filer>
        <filerCredentials>
          <cik>0001215320</cik>
          <ccc>XXXXXXXX</ccc>
        </filerCredentials>
      </filer>
      <liveTestFlag>LIVE</liveTestFlag>



    </filerInfo>
  </headerData>
  <formData>
    <issuerInfo>
      <issuerCik>0001144980</issuerCik>
      <issuerName>ASBURY AUTOMOTIVE GROUP INC</issuerName>
      <secFileNumber>001-31262</secFileNumber>
      <issuerAddress>
        <com:street1>2905 PREMIERE PARKWAY NW</com:street1>
        <com:street2>SUITE 300</com:street2>
        <com:city>DULUTH</com:city>
        <com:stateOrCountry>GA</com:stateOrCountry>
        <com:zipCode>30097</com:zipCode>
      </issuerAddress>
      <issuerContactPhone>770-418-8200</issuerContactPhone>
      <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>JAMES JUANITA T</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
      <relationshipsToIssuer>
        <relationshipToIssuer>Affiliate</relationshipToIssuer>
      </relationshipsToIssuer>
    </issuerInfo>
    <securitiesInformation>
      <securitiesClassTitle>Common</securitiesClassTitle>
      <brokerOrMarketmakerDetails>
        <name>Charles Schwab Corporation</name>
        <address>
          <com:street1>3000 Schwab Way</com:street1>
          <com:city>Westlake</com:city>
          <com:stateOrCountry>TX</com:stateOrCountry>
          <com:zipCode>76262</com:zipCode>
        </address>
      </brokerOrMarketmakerDetails>
      <noOfUnitsSold>625</noOfUnitsSold>
      <aggregateMarketValue>151668.00</aggregateMarketValue>
      <noOfUnitsOutstanding>19660638</noOfUnitsOutstanding>
      <approxSaleDate>08/19/2025</approxSaleDate>
      <securitiesExchangeName>NYSE</securitiesExchangeName>
    </securitiesInformation>
    <securitiesToBeSold>
      <securitiesClassTitle>Common</securitiesClassTitle>
      <acquiredDate>02/15/2023</acquiredDate>
      <natureOfAcquisitionTransaction>Employee Compensation</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>387</amountOfSecuritiesAcquired>
      <paymentDate>02/15/2023</paymentDate>
      <natureOfPayment>Employee Compensation</natureOfPayment>
    </securitiesToBeSold>
    <securitiesToBeSold>
      <securitiesClassTitle>Common</securitiesClassTitle>
      <acquiredDate>02/20/2024</acquiredDate>
      <natureOfAcquisitionTransaction>Employee Compensation</natureOfAcquisitionTransaction>
      <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
      <isGiftTransaction>N</isGiftTransaction>
      <amountOfSecuritiesAcquired>238</amountOfSecuritiesAcquired>
      <paymentDate>02/20/2024</paymentDate>
      <natureOfPayment>Employee Compensation</natureOfPayment>
    </securitiesToBeSold>
    <nothingToReportFlagOnSecuritiesSoldInPast3Months>Y</nothingToReportFlagOnSecuritiesSoldInPast3Months>
    <remarks>Juanita James - The Juanita James Rev Trust</remarks>
    <noticeSignature>
      <noticeDate>08/19/2025</noticeDate>
      <signature>Juanita James</signature>
    </noticeSignature>
  </formData>
</edgarSubmission>
