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CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)
12 Months Ended
Dec. 31, 2013
Dec. 31, 2012
Income Statement [Abstract]    
Net sales $ 2,649,473 $ 1,021,908
Cost of Sales 2,127,711 749,529
Gross Profit 521,762 272,379
Operating expenses    
Selling and marketing 2,224,801 692,242
General and administrative 3,701,094 2,580,985
Total operating expenses 5,925,895 3,273,227
Operating Loss (5,404,133) (3,000,848)
Other Expense    
Change in fair value of derivative liability 1,361,597   
Interest expense - accredtion of debt discount (864,921)   
Interest expense (1,824,074) (119,942)
Other expense (390,604) 1,447
Net loss $ (7,122,135) $ (3,119,343)
Basic and diluted net loss per share $ (0.26) $ (0.14)
Weighted average common shares outstanding, basic and diluted 27,489,422 22,757,712