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CONSOLIDATED STATEMENT OF CASH FLOWS (USD $)
12 Months Ended
Dec. 31, 2012
Cash flows from operating activities:  
Net loss $ (3,119,343)
Adjustments to reconcile net loss to net cash used in operating activities:  
Depreciation 8,668
Amortization 114,215
Provision for bad debt expense 54,396
Stock issued to founders 855
Fair value of stock issued for services 276,300
Stock based compensation 163,055
Accounts receivable (185,305)
Inventory (785,874)
Prepaid expenses and other current assets (268,716)
Other assets (3,948)
Accounts payable and accrued expenses (306,692)
Net cash used by operating activities (4,052,389)
Cash flows from investing activities:  
Change in restricted cash (81,270)
Purchase of property and equipment (7,671)
Purchase of trademarks (6,849)
Net cash provided by investing activities (95,790)
Cash flow from financing activities:  
Proceeds from issuance in common stock 3,374,982
Proceeds from notes payable 772,000
Net cash provided from financing activities 4,146,982
CASH OF ACQUIRED COMPANY 5,646
NET INCREASE IN CASH 4,449
CASH - beginning of year   
CASH - end of year $ 4,449