BUSINESS DEVELOPMENT (Details 3) (Redecard S.A. [Member], BRL) In Millions	Mar. 30, 2009
Redecard S.A. [Member]
Business Acquisition [Line Items]
Cash and cash equivalents	175
Premises and equipment, net	306
Intangible assets	5,572
Receivables from banks issuers of credit cards	12,103
Other assets	249
Total assets purchased	18,405
Deferred tax asset, net	1,978
Payable to merchants	10,933
Other liabilities	787
Net asset at fair value	13,698
Shareholders’ equity attributable to Itaú Unibanco	4,707
Fair value of non-controlling interests	(9,590)
Goodwill	14,376
Amount paid in cash	590
Purchase price	9,493
Fair value of our initial investment in Redecard	8,903

The amount of acquisition cost of a business combination allocated to fair value of non-controlling interests.

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The amount of acquisition cost of a business combination allocated to amortizable and non-amortizable identifiable intangible assets.

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The amount of acquisition cost of a business combination allocated to receivables from banks issuers of credit cards.

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The amount of acquisition cost of a business combination allocated to stockholders' equity attributable to reporting entity.

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Amount of cash paid to acquire the entity.

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The total cost of the acquired entity including the cash paid to shareholders of acquired entities, fair value of debt and equity securities issued to shareholders of acquired entities, the fair value of the liabilities assumed, and direct costs of the acquisition.

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Line items represent financial concepts included in a table. These concepts are used to disclose reportable information associated with domain members defined in one or many axes to the table.

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The amount of acquisition cost of a business combination allocated to assets acquired.

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The total purchase price of the acquired entity. This includes cash paid to equity interest holders of the acquired entity, fair value of debt and equity securities issued to equity holders of the acquired entity, and transaction costs paid to third parties to consummate the acquisition.

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The amount of cash and cash equivalents acquired in a business combination.

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The amount of acquisition cost of a business combination allocated to prepaid expenses and other current assets. Does not include amounts allocated to cash and cash equivalents, marketable securities, receivables, inventory, and assets not to be used.

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The amount of acquisition cost of a business combination allocated to accounts payable of the acquired entity.

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The amount of acquisition cost of a business combination allocated to other current liabilities of the acquired entity. Does not include amounts allocated to the current portion of long-term debt, accounts payable and accrued expenses.

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Amount of deferred tax assets or liabilities for the differences between the values assigned and the tax bases of assets and liabilities in a business combination, net of any valuation allowance for deferred tax assets.

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Amount of goodwill arising from a business combination, which is the excess of the cost of the acquired entity over the amounts assigned to assets acquired and liabilities assumed.

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Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
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The amount of acquisition cost of a business combination allocated to property, plant and equipment to be used in ongoing operations.

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This item represents the aggregate value of each identified investment accounted for under the equity method of accounting based on the quoted market price for those investments in common stock for which a quoted market price is available.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
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-Paragraph 20
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