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STOCK-BASED AWARDS (Tables)
6 Months Ended
Jun. 30, 2020
Share-based Payment Arrangement [Abstract]  
Summary of Stock Based Compensation Stock-based compensation expense is classified within the corresponding operating expense categories on our consolidated statements of operations as follows (in thousands):
 
Three months ended
June 30,
 
Six months ended
June 30,
 
2020
 
2019
 
2020
 
2019
Cost of goods sold — retail
$
49

 
$
54

 
$
103

 
$
101

Sales and marketing
309

 
533

 
697

 
974

Technology
447

 
1,670

 
1,362

 
2,897

General and administrative
1,660

 
2,914

 
3,571

 
5,184

Total stock-based compensation
$
2,465

 
$
5,171

 
$
5,733

 
$
9,156


Summary of Restricted Stock Award Activity
The following table summarizes restricted stock award activity during the six months ended June 30, 2020 (in thousands, except per share data):
 
Six months ended
June 30, 2020
 
Units
 
Weighted
Average
Grant Date
Fair Value
Outstanding—beginning of year
1,051

 
$
26.22

Granted at fair value
471

 
8.89

Vested
(679
)
 
23.83

Forfeited
(101
)
 
25.91

Outstanding—end of period
742

 
$
17.45