Consolidated Statements of Operations and Comprehensive Income (Loss) (USD $) In Thousands, except Per Share data, unless otherwise specified	3 Months Ended
	Mar. 31, 2012	Mar. 31, 2011
Revenue, net
Direct	$ 40,897	$ 48,161
Fulfillment partner	221,470	217,309
Total net revenue	262,367	265,470
Cost of goods sold
Direct(1)	37,630	43,030
Fulfillment partner	177,229	172,356
Total cost of goods sold	214,859	215,386
Gross profit	47,508	50,084
Operating expenses:
Sales and marketing(1)	14,475	15,425
Technology(1)	15,638	16,660
General and administrative(1)	14,822	17,986
Restructuring	98
Total operating expenses	45,033	50,071
Operating income	2,475	13
Interest income	29	52
Interest expense	(208)	(676)
Other income, net	432	189
Income (loss) before income taxes	2,728	(422)
Provision for income taxes	9	22
Net income (loss)	2,719	(444)
Deemed dividend related to redeemable common stock		(10)
Net income (loss) attributable to common shares	2,719	(454)
Net income (loss) per common share-basic:
Net income (loss) attributable to common shares-basic (in dollars per share)	$ 0.12	$ (0.02)
Weighted average common shares outstanding-basic (in shares)	23,392	23,215
Net income (loss) per common share-diluted:
Net income (loss) attributable to common shares-diluted (in dollars per share)	$ 0.12	$ (0.02)
Weighted average common shares outstanding-diluted (in shares)	23,414	23,215
Comprehensive income (loss)	$ 2,719	$ (444)