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Consolidated Statements of Operations (Parenthetical) (USD $) In Thousands	3 Months Ended		9 Months Ended
	Sep. 30, 2011	Sep. 30, 2010	Sep. 30, 2011	Sep. 30, 2010
Total stock-based compensation	$ 701	$ 1,286	$ 2,411	$ 3,770
Cost of goods sold - direct
Total stock-based compensation	47	55	134	157
Sales and marketing
Total stock-based compensation	80	152	289	454
Technology
Total stock-based compensation	171	272	534	794
General and administrative
Total stock-based compensation	$ 403	$ 807	$ 1,454	$ 2,365

Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees.

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