XML 35 R18.htm IDEA: XBRL DOCUMENT

DEFERRED REVENUE

12 Months Ended

Dec. 31, 2011

11. DEFERRED REVENUE

Deferred revenue consists of the following (in thousands):

	December 31,

	2011		2010
Payments owed or received prior to product delivery	$	17,691	$	16,938
Club O membership fees and reward points		5,193		2,428
Unredeemed gift cards		3,738		3,899
Other		1,356		762

Total deferred revenue	$	27,978	$	24,027

- Definition

The entire disclosure for deferred revenues at the end of the reporting period, and description and amounts of significant changes that occurred during the reporting period. Deferred revenue is a liability as of the balance sheet date related to a revenue producing activity for which revenue has not yet been recognized. Generally, an entity records deferred revenue when it receives consideration from a customer before achieving certain criteria that must be met for revenue to be recognized in conformity with GAAP.

+ References+ Details