President

0001123812-22-000008.txt : 20221024 0001123812-22-000008.hdr.sgml : 20221024 20221024143024 ACCESSION NUMBER: 0001123812-22-000008 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20220930 FILED AS OF DATE: 20221024 DATE AS OF CHANGE: 20221024 EFFECTIVENESS DATE: 20221024 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PROFFITT & GOODSON INC CENTRAL INDEX KEY: 0001123812 IRS NUMBER: 621284128 STATE OF INCORPORATION: TN FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-11414 FILM NUMBER: 221325870 BUSINESS ADDRESS: STREET 1: PO BOX 11629 CITY: KNOXVILLE STATE: TN ZIP: 37939-1629 BUSINESS PHONE: 8655841850 MAIL ADDRESS: STREET 1: PO BOX 11629 CITY: KNOXVILLE STATE: TN ZIP: 37939-1629 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001123812 XXXXXXXX 09-30-2022 09-30-2022 PROFFITT & GOODSON INC

PO BOX 11629 KNOXVILLE TN 37939-1629

13F HOLDINGS REPORT 028-11414 N David N. Goodson President 865-584-1850 David N. Goodson Knoxville TN 10-24-2022 0 251 462678 false INFORMATION TABLE 2 pg3q22.xml 3M CO COM 88579Y101 539 4882 SH SOLE Proffitt & Goodson Advisors 4882 0 0 ABBVIE INC COM 00287Y109 160 1191 SH SOLE Proffitt & Goodson Advisors 1191 0 0 ACCENTURE PLC IRELAND SHS CLASS A G1151C101 397 1542 SH SOLE Proffitt & Goodson Advisors 1542 0 0 ACTIVISION BLIZZARD INC COM 00507V109 248 3339 SH SOLE Proffitt & Goodson Advisors 3339 0 0 ADOBE SYSTEMS INCORPORATED COM 00724F101 828 3009 SH SOLE Proffitt & Goodson Advisors 3009 0 0 AEROCLEAN TECHNOLOGIES INC COM 007744105 0 25 SH SOLE Proffitt & Goodson Advisors 25 0 0 AGNC INVT CORP COM 00123Q104 21 2469 SH SOLE Proffitt & Goodson Advisors 2469 0 0 AIR PRODS & CHEMS INC COM 009158106 43 184 SH SOLE Proffitt & Goodson Advisors 184 0 0 ALIBABA GROUP HLDG LTD SPONSORED ADS 01609W102 4 55 SH SOLE Proffitt & Goodson Advisors 55 0 0 ALPHABET INC CAP STK CL A 02079K305 1778 18585 SH SOLE Proffitt & Goodson Advisors 18585 0 0 ALPHABET INC CAP STK CL C 02079K107 71 740 SH SOLE Proffitt & Goodson Advisors 740 0 0 ALTRIA GROUP INC COM 02209S103 17 420 SH SOLE Proffitt & Goodson Advisors 420 0 0 AMAZON COM INC COM 023135106 1960 17346 SH SOLE Proffitt & Goodson Advisors 17346 0 0 AMERICAN ELEC PWR CO INC COM 025537101 12 136 SH SOLE Proffitt & Goodson Advisors 136 0 0 AMERICAN TOWER CORP NEW COM 03027X100 15 71 SH SOLE Proffitt & Goodson Advisors 71 0 0 ANNALY CAPITAL MANAGEMENT IN COM NEW 035710839 158 9190 SH SOLE Proffitt & Goodson Advisors 9190 0 0 APOLLO COML REAL EST FIN INC COM 03762U105 15 1765 SH SOLE Proffitt & Goodson Advisors 1765 0 0 APOLLO GLOBAL MGMT INC COM 03769M106 108 2324 SH SOLE Proffitt & Goodson Advisors 2324 0 0 APPLE INC COM 037833100 2719 19678 SH SOLE Proffitt & Goodson Advisors 19678 0 0 APTIV PLC SHS G6095L109 1 17 SH SOLE Proffitt & Goodson Advisors 17 0 0 AT&T INC COM 00206R102 9 582 SH SOLE Proffitt & Goodson Advisors 582 0 0 ATMOS ENERGY CORP COM 049560105 51 500 SH SOLE Proffitt & Goodson Advisors 500 0 0 AURORA CANNABIS INC COM 05156X884 0 2 SH SOLE Proffitt & Goodson Advisors 2 0 0 BECTON DICKINSON & CO COM 075887109 86 385 SH SOLE Proffitt & Goodson Advisors 385 0 0 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 972 3639 SH SOLE Proffitt & Goodson Advisors 3639 0 0 BK OF AMERICA CORP COM 060505104 730 24171 SH SOLE Proffitt & Goodson Advisors 24171 0 0 BLACKSTONE INC COM 09260D107 91 1086 SH SOLE Proffitt & Goodson Advisors 1086 0 0 BLACKSTONE MTG TR INC COM CL A 09257W100 13 540 SH SOLE Proffitt & Goodson Advisors 540 0 0 BLOCK INC CL A 852234103 156 2829 SH SOLE Proffitt & Goodson Advisors 2829 0 0 BOEING CO COM 097023105 12 96 SH SOLE Proffitt & Goodson Advisors 96 0 0 BORGWARNER INC COM 099724106 8 270 SH SOLE Proffitt & Goodson Advisors 270 0 0 BROWN FORMAN CORP CL B 115637209 10 152 SH SOLE Proffitt & Goodson Advisors 152 0 0 CANOPY GROWTH CORP COM 138035100 0 20 SH SOLE Proffitt & Goodson Advisors 20 0 0 CAPITAL ONE FINL CORP COM 14040H105 314 3405 SH SOLE Proffitt & Goodson Advisors 3405 0 0 CARRIER GLOBAL CORPORATION COM 14448C104 261 7351 SH SOLE Proffitt & Goodson Advisors 7351 0 0 CATERPILLAR INC COM 149123101 1 6 SH SOLE Proffitt & Goodson Advisors 6 0 0 CHEMOURS CO COM 163851108 13 535 SH SOLE Proffitt & Goodson Advisors 535 0 0 CHEVRON CORP NEW COM 166764100 107 744 SH SOLE Proffitt & Goodson Advisors 744 0 0 CIENA CORP COM NEW 171779309 0 3 SH SOLE Proffitt & Goodson Advisors 3 0 0 CISCO SYS INC COM 17275R102 847 21165 SH SOLE Proffitt & Goodson Advisors 21165 0 0 COCA COLA CO COM 191216100 27 477 SH SOLE Proffitt & Goodson Advisors 477 0 0 COLUMBIA SPORTSWEAR CO COM 198516106 1 20 SH SOLE Proffitt & Goodson Advisors 20 0 0 COMCAST CORP NEW CL A 20030N101 415 14147 SH SOLE Proffitt & Goodson Advisors 14147 0 0 CONOCOPHILLIPS COM 20825C104 10 94 SH SOLE Proffitt & Goodson Advisors 94 0 0 CONSTELLATION ENERGY CORP COM 21037T109 5 64 SH SOLE Proffitt & Goodson Advisors 64 0 0 CORTEVA INC COM 22052L104 560 9803 SH SOLE Proffitt & Goodson Advisors 9803 0 0 COSTCO WHSL CORP NEW COM 22160K105 114 241 SH SOLE Proffitt & Goodson Advisors 241 0 0 CRONOS GROUP INC COM 22717L101 0 20 SH SOLE Proffitt & Goodson Advisors 20 0 0 CVS HEALTH CORP COM 126650100 1164 12207 SH SOLE Proffitt & Goodson Advisors 12207 0 0 DANA INC COM 235825205 5 458 SH SOLE Proffitt & Goodson Advisors 458 0 0 DELL TECHNOLOGIES INC CL C 24703L202 1 39 SH SOLE Proffitt & Goodson Advisors 39 0 0 DELTA AIR LINES INC DEL COM NEW 247361702 1 38 SH SOLE Proffitt & Goodson Advisors 38 0 0 DEVON ENERGY CORP NEW COM 25179M103 150 2500 SH SOLE Proffitt & Goodson Advisors 2500 0 0 DISNEY WALT CO COM 254687106 727 7704 SH SOLE Proffitt & Goodson Advisors 7704 0 0 DOMINION ENERGY INC COM 25746U109 88 1275 SH SOLE Proffitt & Goodson Advisors 1275 0 0 DOW INC COM 260557103 104 2368 SH SOLE Proffitt & Goodson Advisors 2368 0 0 DUPONT DE NEMOURS INC COM 26614N102 51 1019 SH SOLE Proffitt & Goodson Advisors 1019 0 0 ELEVANCE HEALTH INC COM 036752103 21 46 SH SOLE Proffitt & Goodson Advisors 46 0 0 EMERSON ELEC CO COM 291011104 828 11305 SH SOLE Proffitt & Goodson Advisors 11305 0 0 ENERGY TRANSFER L P COM UT LTD PTN 29273V100 80 7245 SH SOLE Proffitt & Goodson Advisors 7245 0 0 ENTERPRISE PRODS PARTNERS L COM 293792107 115 4848 SH SOLE Proffitt & Goodson Advisors 4848 0 0 EVERSOURCE ENERGY COM 30040W108 5 65 SH SOLE Proffitt & Goodson Advisors 65 0 0 EXELON CORP COM 30161N101 7 195 SH SOLE Proffitt & Goodson Advisors 195 0 0 EXXON MOBIL CORP COM 30231G102 897 10279 SH SOLE Proffitt & Goodson Advisors 10279 0 0 FIDELITY COVINGTON TRUST CONSMR STAPLES 316092303 9 213 SH SOLE Proffitt & Goodson Advisors 213 0 0 FIDELITY COVINGTON TRUST MSCI CONSM DIS 316092204 69 1141 SH SOLE Proffitt & Goodson Advisors 1141 0 0 FIRST TR EXCHANGE TRAD FD VI FST TR GLB FD 33739H101 1 43 SH SOLE Proffitt & Goodson Advisors 43 0 0 FORD MTR CO DEL COM 345370860 8 700 SH SOLE Proffitt & Goodson Advisors 700 0 0 FREEPORT-MCMORAN INC CL B 35671D857 19 699 SH SOLE Proffitt & Goodson Advisors 699 0 0 GALLAGHER ARTHUR J & CO COM 363576109 8 48 SH SOLE Proffitt & Goodson Advisors 48 0 0 GENERAL MTRS CO COM 37045V100 262 8173 SH SOLE Proffitt & Goodson Advisors 8173 0 0 GENUINE PARTS CO COM 372460105 6 41 SH SOLE Proffitt & Goodson Advisors 41 0 0 GLOBAL X FDS S&P 500 COVERED 37954Y475 167 4393 SH SOLE Proffitt & Goodson Advisors 4393 0 0 HCA HEALTHCARE INC COM 40412C101 488 2656 SH SOLE Proffitt & Goodson Advisors 2656 0 0 HOME DEPOT INC COM 437076102 195 707 SH SOLE Proffitt & Goodson Advisors 707 0 0 HUNT J B TRANS SVCS INC COM 445658107 63 400 SH SOLE Proffitt & Goodson Advisors 400 0 0 ILLINOIS TOOL WKS INC COM 452308109 4 22 SH SOLE Proffitt & Goodson Advisors 22 0 0 INTEL CORP COM 458140100 22 853 SH SOLE Proffitt & Goodson Advisors 853 0 0 INTERCONTINENTAL EXCHANGE IN COM 45866F104 755 8354 SH SOLE Proffitt & Goodson Advisors 8354 0 0 INTERNATIONAL BUSINESS MACHS COM 459200101 66 555 SH SOLE Proffitt & Goodson Advisors 555 0 0 INTERNATIONAL PAPER CO COM 460146103 11 353 SH SOLE Proffitt & Goodson Advisors 353 0 0 INTUIT COM 461202103 632 1631 SH SOLE Proffitt & Goodson Advisors 1631 0 0 INVESCO EXCH TRADED FD TR II SOLAR ETF 46138G706 56 766 SH SOLE Proffitt & Goodson Advisors 766 0 0 INVESCO EXCHANGE TRADED FD T FTSE RAFI 1000 46137V613 196 1409 SH SOLE Proffitt & Goodson Advisors 1409 0 0 INVESCO LTD SHS G491BT108 273 19912 SH SOLE Proffitt & Goodson Advisors 19912 0 0 IPERIONX LTD SPONSORED ADS 44916E100 1 200 SH SOLE Proffitt & Goodson Advisors 200 0 0 IRON MTN INC DEL COM 46284V101 36 825 SH SOLE Proffitt & Goodson Advisors 825 0 0 ISHARES INC CORE MSCI EMKT 46434G103 11 253 SH SOLE Proffitt & Goodson Advisors 253 0 0 ISHARES INC MSCI JPN ETF NEW 46434G822 1 22 SH SOLE Proffitt & Goodson Advisors 22 0 0 ISHARES SILVER TR ISHARES 46428Q109 27 1550 SH SOLE Proffitt & Goodson Advisors 1550 0 0 ISHARES TR 3 7 YR TREAS BD 464288661 30354 265613 SH SOLE Proffitt & Goodson Advisors 265613 0 0 ISHARES TR BLACKROCK ULTRA 46434V878 317 6347 SH SOLE Proffitt & Goodson Advisors 6347 0 0 ISHARES TR CORE MSCI EAFE 46432F842 263 4985 SH SOLE Proffitt & Goodson Advisors 4985 0 0 ISHARES TR CORE S&P MCP ETF 464287507 6238 28450 SH SOLE Proffitt & Goodson Advisors 28450 0 0 ISHARES TR CORE S&P SCP ETF 464287804 7456 85513 SH SOLE Proffitt & Goodson Advisors 85513 0 0 ISHARES TR CORE S&P TTL STK 464287150 933 11728 SH SOLE Proffitt & Goodson Advisors 11728 0 0 ISHARES TR CORE S&P500 ETF 464287200 64 178 SH SOLE Proffitt & Goodson Advisors 178 0 0 ISHARES TR CORE US AGGBD ET 464287226 278 2887 SH SOLE Proffitt & Goodson Advisors 2887 0 0 ISHARES TR ESG AWR US AGRGT 46435U549 6 123 SH SOLE Proffitt & Goodson Advisors 123 0 0 ISHARES TR ESG AWRE USD ETF 46435G193 980 45007 SH SOLE Proffitt & Goodson Advisors 45007 0 0 ISHARES TR GL CLEAN ENE ETF 464288224 48 2534 SH SOLE Proffitt & Goodson Advisors 2534 0 0 ISHARES TR INTRM GOV CR ETF 464288612 1494 14688 SH SOLE Proffitt & Goodson Advisors 14688 0 0 ISHARES TR ISHARES BIOTECH 464287556 823 7038 SH SOLE Proffitt & Goodson Advisors 7038 0 0 ISHARES TR ISHS 1-5YR INVS 464288646 10651 216126 SH SOLE Proffitt & Goodson Advisors 216126 0 0 ISHARES TR ISHS 5-10YR INVT 464288638 27255 564523 SH SOLE Proffitt & Goodson Advisors 564523 0 0 ISHARES TR MBS ETF 464288588 3833 41859 SH SOLE Proffitt & Goodson Advisors 41859 0 0 ISHARES TR MORTGE REL ETF 46435G342 109 5209 SH SOLE Proffitt & Goodson Advisors 5209 0 0 ISHARES TR MSCI EMG MKT ETF 464287234 276 7925 SH SOLE Proffitt & Goodson Advisors 7925 0 0 ISHARES TR MSCI LW CRB TG 46434V464 70 550 SH SOLE Proffitt & Goodson Advisors 550 0 0 ISHARES TR NEW YORK MUN ETF 464288323 291 5759 SH SOLE Proffitt & Goodson Advisors 5759 0 0 ISHARES TR PFD AND INCM SEC 464288687 212 6689 SH SOLE Proffitt & Goodson Advisors 6689 0 0 ISHARES TR RUS 1000 VAL ETF 464287598 140 1033 SH SOLE Proffitt & Goodson Advisors 1033 0 0 ISHARES TR RUS MID CAP ETF 464287499 10013 161111 SH SOLE Proffitt & Goodson Advisors 161111 0 0 ISHARES TR RUSSELL 2000 ETF 464287655 10080 61120 SH SOLE Proffitt & Goodson Advisors 61120 0 0 ISHARES TR SHRT NAT MUN ETF 464288158 2842 27679 SH SOLE Proffitt & Goodson Advisors 27679 0 0 ISHARES TR TIPS BD ETF 464287176 11342 108125 SH SOLE Proffitt & Goodson Advisors 108125 0 0 J P MORGAN EXCHANGE TRADED F ULTRA SHRT INC 46641Q837 317 6328 SH SOLE Proffitt & Goodson Advisors 6328 0 0 JOHNSON & JOHNSON COM 478160104 1516 9280 SH SOLE Proffitt & Goodson Advisors 9280 0 0 JOHNSON CTLS INTL PLC SHS G51502105 3 56 SH SOLE Proffitt & Goodson Advisors 56 0 0 JPMORGAN CHASE & CO COM 46625H100 831 7954 SH SOLE Proffitt & Goodson Advisors 7954 0 0 KELLOGG CO COM 487836108 35 500 SH SOLE Proffitt & Goodson Advisors 500 0 0 KIMCO RLTY CORP COM 49446R109 97 5255 SH SOLE Proffitt & Goodson Advisors 5255 0 0 KINDER MORGAN INC DEL COM 49456B101 101 6077 SH SOLE Proffitt & Goodson Advisors 6077 0 0 KLA CORP COM NEW 482480100 29 96 SH SOLE Proffitt & Goodson Advisors 96 0 0 KROGER CO COM 501044101 13 289 SH SOLE Proffitt & Goodson Advisors 289 0 0 LINDE PLC SHS G5494J103 425 1577 SH SOLE Proffitt & Goodson Advisors 1577 0 0 LUCID GROUP INC COM 549498103 2 125 SH SOLE Proffitt & Goodson Advisors 125 0 0 MARATHON OIL CORP COM 565849106 68 3000 SH SOLE Proffitt & Goodson Advisors 3000 0 0 MASTERCARD INCORPORATED CL A 57636Q104 136 479 SH SOLE Proffitt & Goodson Advisors 479 0 0 MCDONALDS CORP COM 580135101 19 84 SH SOLE Proffitt & Goodson Advisors 84 0 0 MERIDIAN BIOSCIENCE INC COM 589584101 3 100 SH SOLE Proffitt & Goodson Advisors 100 0 0 META PLATFORMS INC CL A 30303M102 55 402 SH SOLE Proffitt & Goodson Advisors 402 0 0 MICRON TECHNOLOGY INC COM 595112103 30 605 SH SOLE Proffitt & Goodson Advisors 605 0 0 MICROSOFT CORP COM 594918104 2844 12211 SH SOLE Proffitt & Goodson Advisors 12211 0 0 MPLX LP COM UNIT REP LTD 55336V100 84 2786 SH SOLE Proffitt & Goodson Advisors 2786 0 0 NETFLIX INC COM 64110L106 2 10 SH SOLE Proffitt & Goodson Advisors 10 0 0 NEW YORK TIMES CO CL A 650111107 17 600 SH SOLE Proffitt & Goodson Advisors 600 0 0 NEXTERA ENERGY INC COM 65339F101 5 69 SH SOLE Proffitt & Goodson Advisors 69 0 0 NIKE INC CL B 654106103 52 620 SH SOLE Proffitt & Goodson Advisors 620 0 0 NORFOLK SOUTHN CORP COM 655844108 128 612 SH SOLE Proffitt & Goodson Advisors 612 0 0 NUCOR CORP COM 670346105 493 4612 SH SOLE Proffitt & Goodson Advisors 4612 0 0 NUSHARES ETF TR NUVEEN ESG US 67092P870 8 378 SH SOLE Proffitt & Goodson Advisors 378 0 0 NVIDIA CORPORATION COM 67066G104 905 7453 SH SOLE Proffitt & Goodson Advisors 7453 0 0 ONEOK INC NEW COM 682680103 72 1406 SH SOLE Proffitt & Goodson Advisors 1406 0 0 ORACLE CORP COM 68389X105 1064 17425 SH SOLE Proffitt & Goodson Advisors 17425 0 0 OTIS WORLDWIDE CORP COM 68902V107 172 2703 SH SOLE Proffitt & Goodson Advisors 2703 0 0 OVINTIV INC COM 69047Q102 42 920 SH SOLE Proffitt & Goodson Advisors 920 0 0 PALANTIR TECHNOLOGIES INC CL A 69608A108 11 1310 SH SOLE Proffitt & Goodson Advisors 1310 0 0 PARKER-HANNIFIN CORP COM 701094104 18 73 SH SOLE Proffitt & Goodson Advisors 73 0 0 PEPSICO INC COM 713448108 919 5627 SH SOLE Proffitt & Goodson Advisors 5627 0 0 PFIZER INC COM 717081103 986 22537 SH SOLE Proffitt & Goodson Advisors 22537 0 0 PHILIP MORRIS INTL INC COM 718172109 96 1161 SH SOLE Proffitt & Goodson Advisors 1161 0 0 PIMCO ETF TR ENHAN SHRT MA AC 72201R833 799 8084 SH SOLE Proffitt & Goodson Advisors 8084 0 0 PIMCO ETF TR ENHNCD LW DUR AC 72201R718 27 289 SH SOLE Proffitt & Goodson Advisors 289 0 0 PLUG POWER INC COM NEW 72919P202 11 500 SH SOLE Proffitt & Goodson Advisors 500 0 0 PPG INDS INC COM 693506107 3 31 SH SOLE Proffitt & Goodson Advisors 31 0 0 PPL CORP COM 69351T106 82 3252 SH SOLE Proffitt & Goodson Advisors 3252 0 0 PROCTER AND GAMBLE CO COM 742718109 942 7465 SH SOLE Proffitt & Goodson Advisors 7465 0 0 PRUDENTIAL FINL INC COM 744320102 95 1112 SH SOLE Proffitt & Goodson Advisors 1112 0 0 QUALCOMM INC COM 747525103 727 6437 SH SOLE Proffitt & Goodson Advisors 6437 0 0 RAYTHEON TECHNOLOGIES CORP COM 75513E101 407 4976 SH SOLE Proffitt & Goodson Advisors 4976 0 0 REGIONS FINANCIAL CORP NEW COM 7591EP100 94 4677 SH SOLE Proffitt & Goodson Advisors 4677 0 0 RITHM CAPITAL CORP COM NEW 64828T201 10 1311 SH SOLE Proffitt & Goodson Advisors 1311 0 0 RIVIAN AUTOMOTIVE INC COM CL A 76954A103 13 395 SH SOLE Proffitt & Goodson Advisors 395 0 0 SCHWAB STRATEGIC TR EMRG MKTEQ ETF 808524706 139 6208 SH SOLE Proffitt & Goodson Advisors 6208 0 0 SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 353 12538 SH SOLE Proffitt & Goodson Advisors 12538 0 0 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 136 3208 SH SOLE Proffitt & Goodson Advisors 3208 0 0 SCHWAB STRATEGIC TR US SML CAP ETF 808524607 292 7730 SH SOLE Proffitt & Goodson Advisors 7730 0 0 SEAGATE TECHNOLOGY HLDNGS PL ORD SHS G7997R103 69 1297 SH SOLE Proffitt & Goodson Advisors 1297 0 0 SELECT SECTOR SPDR TR COMMUNICATION 81369Y852 792 16547 SH SOLE Proffitt & Goodson Advisors 16547 0 0 SELECT SECTOR SPDR TR ENERGY 81369Y506 782 10864 SH SOLE Proffitt & Goodson Advisors 10864 0 0 SELECT SECTOR SPDR TR FINANCIAL 81369Y605 572 18831 SH SOLE Proffitt & Goodson Advisors 18831 0 0 SELECT SECTOR SPDR TR RL EST SEL SEC 81369Y860 1153 32015 SH SOLE Proffitt & Goodson Advisors 32015 0 0 SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 1635 11481 SH SOLE Proffitt & Goodson Advisors 11481 0 0 SELECT SECTOR SPDR TR SBI CONS STPLS 81369Y308 388 5813 SH SOLE Proffitt & Goodson Advisors 5813 0 0 SELECT SECTOR SPDR TR SBI HEALTHCARE 81369Y209 2173 17942 SH SOLE Proffitt & Goodson Advisors 17942 0 0 SELECT SECTOR SPDR TR SBI INT-INDS 81369Y704 1453 17537 SH SOLE Proffitt & Goodson Advisors 17537 0 0 SELECT SECTOR SPDR TR SBI INT-UTILS 81369Y886 1461 22306 SH SOLE Proffitt & Goodson Advisors 22306 0 0 SELECT SECTOR SPDR TR SBI MATERIALS 81369Y100 5 74 SH SOLE Proffitt & Goodson Advisors 74 0 0 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 138 1159 SH SOLE Proffitt & Goodson Advisors 1159 0 0 SMARTFINANCIAL INC COM NEW 83190L208 35 1429 SH SOLE Proffitt & Goodson Advisors 1429 0 0 SOUTHERN CO COM 842587107 97 1429 SH SOLE Proffitt & Goodson Advisors 1429 0 0 SOUTHWEST AIRLS CO COM 844741108 2 65 SH SOLE Proffitt & Goodson Advisors 65 0 0 SPDR GOLD TR GOLD SHS 78463V107 70 453 SH SOLE Proffitt & Goodson Advisors 453 0 0 SPDR INDEX SHS FDS MSCI EAFE FS ETF 78470E106 316 5399 SH SOLE Proffitt & Goodson Advisors 5399 0 0 SPDR INDEX SHS FDS MSCI EMR MKT ETF 78470E205 72 1350 SH SOLE Proffitt & Goodson Advisors 1350 0 0 SPDR INDEX SHS FDS PORTFOLIO DEVLPD 78463X889 14436 559538 SH SOLE Proffitt & Goodson Advisors 559538 0 0 SPDR INDEX SHS FDS PORTFOLIO EMG MK 78463X509 3513 113186 SH SOLE Proffitt & Goodson Advisors 113186 0 0 SPDR S&P 500 ETF TR TR UNIT 78462F103 52869 148019 SH SOLE Proffitt & Goodson Advisors 148019 0 0 SPDR SER TR BBG SASB CRPT ES 78468R614 26 1309 SH SOLE Proffitt & Goodson Advisors 1309 0 0 SPDR SER TR BLOOMBERG HIGH Y 78468R622 923 10504 SH SOLE Proffitt & Goodson Advisors 10504 0 0 SPDR SER TR NUVEEN BLMBRG SH 78468R739 218 4739 SH SOLE Proffitt & Goodson Advisors 4739 0 0 SPDR SER TR PORTFLI INTRMDIT 78464A672 1 23 SH SOLE Proffitt & Goodson Advisors 23 0 0 SPDR SER TR PORTFLI TIPS ETF 78464A656 3340 131694 SH SOLE Proffitt & Goodson Advisors 131694 0 0 SPDR SER TR PORTFOLIO INTRMD 78464A375 7448 237819 SH SOLE Proffitt & Goodson Advisors 237819 0 0 SPDR SER TR S&P BIOTECH 78464A870 7 90 SH SOLE Proffitt & Goodson Advisors 90 0 0 SPDR SER TR S&P REGL BKG 78464A698 1142 19391 SH SOLE Proffitt & Goodson Advisors 19391 0 0 SPDR SER TR SPDR S&P 500 ETF 78468R796 29 335 SH SOLE Proffitt & Goodson Advisors 335 0 0 SSGA ACTIVE ETF TR SPDR TR TACTIC 78467V848 10 253 SH SOLE Proffitt & Goodson Advisors 253 0 0 STANLEY BLACK & DECKER INC COM 854502101 1 17 SH SOLE Proffitt & Goodson Advisors 17 0 0 TARGET CORP COM 87612EBL9 578 3898 SH SOLE Proffitt & Goodson Advisors 3898 0 0 TE CONNECTIVITY LTD SHS H84989104 35 313 SH SOLE Proffitt & Goodson Advisors 313 0 0 TESLA INC COM 88160R101 162 612 SH SOLE Proffitt & Goodson Advisors 612 0 0 TEXAS INSTRS INC COM 882508104 6 40 SH SOLE Proffitt & Goodson Advisors 40 0 0 THERMO FISHER SCIENTIFIC INC COM 883556102 49 97 SH SOLE Proffitt & Goodson Advisors 97 0 0 TJX COS INC NEW COM 872540109 1161 18689 SH SOLE Proffitt & Goodson Advisors 18689 0 0 TRUIST FINL CORP COM 89832Q109 129 2958 SH SOLE Proffitt & Goodson Advisors 2958 0 0 TWITTER INC COM 90184L102 4 100 SH SOLE Proffitt & Goodson Advisors 100 0 0 UBER TECHNOLOGIES INC COM 90353T100 9 350 SH SOLE Proffitt & Goodson Advisors 350 0 0 ULTA BEAUTY INC COM 90384S303 1 3 SH SOLE Proffitt & Goodson Advisors 3 0 0 UNUM GROUP COM 91529Y106 100 2578 SH SOLE Proffitt & Goodson Advisors 2578 0 0 VALERO ENERGY CORP COM 91913Y100 587 5494 SH SOLE Proffitt & Goodson Advisors 5494 0 0 VANGUARD BD INDEX FDS SHORT TRM BOND 921937827 3201 42784 SH SOLE Proffitt & Goodson Advisors 42784 0 0 VANGUARD BD INDEX FDS TOTAL BND MRKT 921937835 4191 58751 SH SOLE Proffitt & Goodson Advisors 58751 0 0 VANGUARD INDEX FDS GROWTH ETF 922908736 372 1740 SH SOLE Proffitt & Goodson Advisors 1740 0 0 VANGUARD INDEX FDS LARGE CAP ETF 922908637 7117 43512 SH SOLE Proffitt & Goodson Advisors 43512 0 0 VANGUARD INDEX FDS MCAP GR IDXVIP 922908538 195 1143 SH SOLE Proffitt & Goodson Advisors 1143 0 0 VANGUARD INDEX FDS MCAP VL IDXVIP 922908512 182 1493 SH SOLE Proffitt & Goodson Advisors 1493 0 0 VANGUARD INDEX FDS MID CAP ETF 922908629 1901 10114 SH SOLE Proffitt & Goodson Advisors 10114 0 0 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 89 1108 SH SOLE Proffitt & Goodson Advisors 1108 0 0 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 33586 102303 SH SOLE Proffitt & Goodson Advisors 102303 0 0 VANGUARD INDEX FDS SM CP VAL ETF 922908611 212 1481 SH SOLE Proffitt & Goodson Advisors 1481 0 0 VANGUARD INDEX FDS SMALL CP ETF 922908751 2375 13897 SH SOLE Proffitt & Goodson Advisors 13897 0 0 VANGUARD INDEX FDS SML CP GRW ETF 922908595 197 1011 SH SOLE Proffitt & Goodson Advisors 1011 0 0 VANGUARD INDEX FDS TOTAL STK MKT 922908769 33911 188951 SH SOLE Proffitt & Goodson Advisors 188951 0 0 VANGUARD INDEX FDS VALUE ETF 922908744 309 2505 SH SOLE Proffitt & Goodson Advisors 2505 0 0 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 9495 260206 SH SOLE Proffitt & Goodson Advisors 260206 0 0 VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 922042874 4 95 SH SOLE Proffitt & Goodson Advisors 95 0 0 VANGUARD INTL EQUITY INDEX F GLB EX US ETF 922042676 19 506 SH SOLE Proffitt & Goodson Advisors 506 0 0 VANGUARD INTL EQUITY INDEX F TT WRLD ST ETF 922042742 344 4365 SH SOLE Proffitt & Goodson Advisors 4365 0 0 VANGUARD MUN BD FDS TAX EXEMPT BD 922907746 4425 91914 SH SOLE Proffitt & Goodson Advisors 91914 0 0 VANGUARD SCOTTSDALE FDS INTER TERM TREAS 92206C706 11494 197122 SH SOLE Proffitt & Goodson Advisors 197122 0 0 VANGUARD SCOTTSDALE FDS MTG-BKD SECS ETF 92206C771 12318 273195 SH SOLE Proffitt & Goodson Advisors 273195 0 0 VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 92206C102 1522 26329 SH SOLE Proffitt & Goodson Advisors 26329 0 0 VANGUARD SCOTTSDALE FDS SHRT TRM CORP BD 92206C409 27869 375191 SH SOLE Proffitt & Goodson Advisors 375191 0 0 VANGUARD STAR FDS VG TL INTL STK F 921909768 1940 42385 SH SOLE Proffitt & Goodson Advisors 42385 0 0 VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 921943858 38494 1058703 SH SOLE Proffitt & Goodson Advisors 1058703 0 0 VANGUARD WORLD FD ESG US STK ETF 921910733 946 15045 SH SOLE Proffitt & Goodson Advisors 15045 0 0 VANGUARD WORLD FD MEGA CAP INDEX 921910873 1437 11511 SH SOLE Proffitt & Goodson Advisors 11511 0 0 VANGUARD WORLD FDS ENERGY ETF 92204A306 79 781 SH SOLE Proffitt & Goodson Advisors 781 0 0 VANGUARD WORLD FDS INF TECH ETF 92204A702 1393 4531 SH SOLE Proffitt & Goodson Advisors 4531 0 0 VERIZON COMMUNICATIONS INC COM 92343V104 312 8219 SH SOLE Proffitt & Goodson Advisors 8219 0 0 VIATRIS INC COM 92556V106 0 9 SH SOLE Proffitt & Goodson Advisors 9 0 0 VISA INC COM CL A 92826C839 72 406 SH SOLE Proffitt & Goodson Advisors 406 0 0 VMWARE INC CL A COM 928563402 2 17 SH SOLE Proffitt & Goodson Advisors 17 0 0 WALMART INC COM 931142103 1021 7869 SH SOLE Proffitt & Goodson Advisors 7869 0 0 WASHINGTON REAL ESTATE INVT SH BEN INT 939653101 2 100 SH SOLE Proffitt & Goodson Advisors 100 0 0 WASTE MGMT INC DEL COM 94106L109 15 96 SH SOLE Proffitt & Goodson Advisors 96 0 0 XPENG INC ADS 98422D105 3 234 SH SOLE Proffitt & Goodson Advisors 234 0 0 ZIMMER BIOMET HOLDINGS INC COM 98956P102 4 43 SH SOLE Proffitt & Goodson Advisors 43 0 0 ZIMVIE INC COM 98888T107 0 4 SH SOLE Proffitt & Goodson Advisors 4 0 0