7. PROPERTY AND EQUIPMENT, NET (Details) - USD ($)	Oct. 31, 2016	Oct. 31, 2015
Property And Equipment Net Details
Leasehold improvements (Shorter of useful life of asset or lease term)	$ 2,062,643	$ 2,062,643
Machinery and equipment (3 - 10 yrs.)	23,666,239	22,841,505
Bottles, racks and vehicles (3 - 7 yrs.)	5,419,346	5,262,900
Furniture, fixtures and office equipment (3 - 7 yrs.)	3,202,424	3,142,355
Construction in progress	338,373	0
Property and equipment before accumulated depreciation	34,689,025	33,309,403
Less accumulated depreciation	27,920,840	26,439,417
Property and equipment, net of accumulated depreciation	$ 6,768,185	$ 6,869,986