CONDENSED CONSOLIDATED STATEMENTS OF INCOME (Unaudited) (USD $)	12 Months Ended
	Oct. 31, 2012	Oct. 31, 2011
Condensed Consolidated Statements Of Income
NET SALES	$ 71,121,778	$ 71,609,774
COST OF GOODS SOLD	34,476,776	34,371,757
GROSS PROFIT	36,645,002	37,238,017
OPERATING EXPENSES:
Selling, general and administrative expenses	31,151,991	30,058,454
Advertising expenses	1,251,426	1,555,392
Amortization	980,427	1,067,891
(Gain) loss on disposal of property and equipment	(70,752)	49,015
Impairment loss - goodwill	19,966,504	0
TOTAL OPERATING EXPENSES	53,279,596	32,730,752
(LOSS) INCOME FROM OPERATIONS	(16,634,594)	4,507,265
OTHER EXPENSE:
Interest	2,181,032	2,246,905
Loss on derivatives	5,151	5,057
TOTAL OTHER EXPENSE	2,186,183	2,251,962
(LOSS) INCOME BEFORE INCOME TAX EXPENSE	(18,820,777)	2,255,303
INCOME TAX (BENEFIT) EXPENSE	(343,263)	769,777
NET (LOSS) INCOME	$ (18,477,514)	$ 1,485,526
NET INCOME PER SHARE - BASIC	$ (0.86)	$ 0.07
NET INCOME PER SHARE - DILUTED	$ (0.86)	$ 0.07
WEIGHTED AVERAGE SHARES USED IN COMPUTATION - BASIC	21,384,406	21,388,681
WEIGHTED AVERAGE SHARES USED IN COMPUTATION - DILUTED	21,384,406	21,388,681