10-Q 1 form10q.htm CRYSTAL ROCK HOLDINGS, INC. FORM 10-Q form10q.htm
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, DC 20549
 
 
FORM 10-Q
(Mark One)
 
[X]
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended July 31, 2010
OR
 
[  ]
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from ­­­­­_____ to _________

Commission File Number: 000-31797

CRYSTAL ROCK HOLDINGS, INC.
(Exact name of registrant as specified in Its charter)
 
 
 Delaware      03-0366218
 (State or other jurisdiction of incorporation or organization)    (I.R.S. Employer Identification No.)
     
     
     
 1050 Buckingham St., Watertown, CT      06795
 (Address of principal executive offices)          (Zip Code) 
                                                                                       
                                                                                          
(860) 945-0661
(Registrant's telephone number, including area code)

Indicate by check mark whether the registrant: (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.
 
Yes x                                                      No o

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).  
 
Yes  o                                                     No o

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.
 
Large accelerated filer o                                                                                    Accelerated filer o
Non-accelerated filer o                                                                          Smaller reporting company x
(Do not check if smaller reporting company)

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).
 
Yes o                                                     No x

Indicate the number of shares outstanding of each of the issuer's classes of common stock, as of the latest practicable date.
 
     Shares outstanding at
 Class    September 6, 2010
 Common Stock, $.001 Par Value      21,480,681
 
    
                                                                          
 
1

 
                                                                                                                     
CRYSTAL ROCK HOLDINGS, INC. AND SUBSIDIARY

Table of Contents
 
   Page
PART I - FINANCIAL INFORMATION  
       
 
Item 1.
Financial Statements.
3
       
 
 
Condensed Consolidated Balance Sheets as of July 31, 2010 (unaudited) and October 31, 2009
3
     
 
 
 
Condensed Consolidated Statements of Income for the Three and Nine Months Ended July 31, 2010 and 2009 (unaudited)
4
       
 
 
Condensed Consolidated Statements of Cash Flows for the Nine Months Ended July 31, 2010 and 2009 (unaudited)
5
 
 
   
   
Notes to Condensed Consolidated Financial  Statements (unaudited)
6-13
       
 
Item 2.
Management's Discussion and Analysis of  Financial Condition and Results of  Operations.
14–21
       
 
Item 3.
Quantitative and Qualitative Disclosures About Market Risk.
21
       
 
Item 4 (T).
Controls and Procedures.
21-22
       
PART II - OTHER INFORMATION  
       
 
Item 1.
Legal Proceedings.
23
       
 
Item 1A.
Risk Factors.
23
       
 
Item 2.
Unregistered Sales of Equity Securities and Use of Proceeds.
 
   
 
23
 
Item 3.
Defaults Upon Senior Securities.
 
       
 
Item 4.
[Reserved.]
 
       
 
Item 5.
Other Information.
23
       
 
Item 6.
Exhibits.
23
       
SIGNATURE   24
 
 
 
2

 
 
 
CRYSTAL ROCK HOLDINGS, INC.
 
CONDENSED CONSOLIDATED BALANCE SHEETS
 
   
July 31,
   
October 31,
 
   
2010
   
2009
 
   
(unaudited)
   
(Audited)
 
             
ASSETS
           
             
CURRENT ASSETS:
           
Cash and cash equivalents
  $ 5,724,908     $ 3,095,307  
Accounts receivable - net
    8,437,446       7,426,530  
Inventories
    2,051,369       2,171,812  
Deferred tax asset
    751,082       751,082  
Other current assets
    713,990       721,468  
                 
TOTAL CURRENT ASSETS
    17,678,795       14,166,199  
                 
PROPERTY AND EQUIPMENT - net
    9,312,041       9,857,414  
                 
OTHER ASSETS:
               
Goodwill
    32,123,294       32,123,294  
Other intangible assets - net
    3,328,807       4,035,194  
Other assets
    82,333       112,333  
                 
TOTAL OTHER ASSETS
    35,534,434       36,270,821  
                 
TOTAL ASSETS
  $ 62,525,270     $ 60,294,434  
                 
LIABILITIES AND STOCKHOLDERS' EQUITY
               
                 
CURRENT LIABILITIES:
               
Current portion of long term debt
  $ 2,221,895     $ 3,680,000  
Accounts payable
    1,809,068       2,427,157  
Accrued expenses
    4,600,777       2,548,764  
Current portion of customer deposits
    715,897       696,779  
    Unrealized loss on derivatives
    817,519       725,473  
TOTAL CURRENT LIABILITIES
    10,165,156       10,078,173  
                 
Long term debt, less current portion
    12,732,500       14,161,667  
Deferred tax liability
    3,666,779       3,666,779  
Subordinated debt
    13,500,000       13,500,000  
Customer deposits
    2,727,664       2,660,585  
                 
TOTAL LIABILITIES
    42,792,099       44,067,204  
                 
COMMITMENTS AND CONTINGENCIES
               
                 
STOCKHOLDERS' EQUITY:
               
Common stock - $.001 par value, 50,000,000 authorized shares
               
21,960,229 issued and 21,480,681 outstanding shares as of
               
July 31, 2010 and 21,951,987 issued and 21,472,439
               
outstanding shares as of October 31, 2009
    21,960       21,952  
Additional paid in capital
    58,462,448       58,457,807  
Treasury stock, at cost, 479,548 shares as of July 31, 2010
               
    and October 31, 2009
    (804,149 )     (804,149 )
Accumulated deficit
    (37,445,725 )     (40,999,634 )
Accumulated other comprehensive loss, net of tax
    (501,363 )     (448,746 )
TOTAL STOCKHOLDERS' EQUITY
    19,733,171       16,227,230  
                 
TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY
  $ 62,525,270     $ 60,294,434  
                 
 
 
See notes to the condensed consolidated financial statements.
 
 
 
3

 
 
CRYSTAL ROCK HOLDINGS, INC.
 
CONSOLIDATED STATEMENTS OF INCOME
 
 
                         
   
Three months ended July 31,
   
Nine months ended July 31,
 
   
2010
   
2009
   
2010
   
2009
 
   
(unaudited)
   
(unaudited)
 
                         
NET SALES
  $ 17,527,711     $ 17,206,696     $ 50,871,269     $ 49,514,198  
                                 
COST OF GOODS SOLD
    7,619,389       7,735,688       23,192,108       23,096,110  
                                 
GROSS PROFIT
    9,908,322       9,471,008       27,679,161       26,418,088  
                                 
OPERATING EXPENSES:
                               
Selling, general and administrative expenses
    7,147,487       7,341,927       21,337,759       21,434,914  
Advertising expenses
    355,530       288,088       1,068,063       785,870  
Amortization
    273,469       350,447       822,892       807,807  
    (Gain)/Loss on disposal of property and equipment
    (340 )     9,933       52,238       16,000  
                                 
TOTAL OPERATING EXPENSES
    7,776,146       7,990,395       23,280,952       23,044,591  
                                 
INCOME FROM OPERATIONS
    2,132,176       1,480,613       4,398,209       3,373,497  
                                 
OTHER INCOME (EXPENSE):
                               
Interest expense
    (629,878 )     (649,039 )     (1,852,342 )     (1,983,874 )
Loss on Derivatives
    (11,606 )     -       (11,606 )     -  
Miscellaneous Income
    3,500,000       3,000,000       3,500,000       3,000,000  
                                 
TOTAL OTHER INCOME, NET
    2,858,516       2,350,961       1,636,052       1,016,126  
                                 
INCOME BEFORE INCOME TAXES
    4,990,692       3,831,574       6,034,261       4,389,623  
                                 
INCOME TAX EXPENSE
    2,066,408       1,538,641       2,480,352       1,769,896  
                                 
NET INCOME
  $ 2,924,284     $ 2,292,933     $ 3,553,909     $ 2,619,727  
                                 
NET INCOME PER SHARE - BASIC
  $ 0.14       0.11     $ 0.17       0.12  
                                 
NET INCOME PER SHARE - DILUTED
  $ 0.14     $ 0.11     $ 0.17     $ 0.12  
                                 
WEIGHTED AVERAGE SHARES USED IN COMPUTATION - BASIC
    21,480,681       21,537,702       21,478,809       21,526,820  
WEIGHTED AVERAGE SHARES USED IN COMPUTATION - DILUTED
    21,480,681       21,537,702       21,478,809       21,526,820  
                                 
 
 
See notes to the condensed consolidated financial statements.
 
 
 
 
4

 
 
 
CRYSTAL ROCK HOLDINGS, INC.
 
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
 
 
     
Nine months ended July 31,
 
     
2010
   
2009
 
     
(unaudited)
 
               
CASH FLOWS FROM OPERATING ACTIVITIES:
           
 
Net income
  $ 3,553,909     $ 2,619,727  
 
Adjustments to reconcile net income to net cash provided by operating activities:
               
 
  Depreciation
    2,799,424       2,864,885  
 
  Provision for bad debts on accounts receivable
    267,889       295,389  
 
  Provision for bad debts on notes receivable
    25,104       22,044  
 
  Amortization
    822,892       807,807  
 
  Non cash interest expense
    50,028       59,028  
 
  Loss on Derivatives
    11,606       -  
 
  Loss on disposal of property and equipment
    52,238       16,000  
 
Changes in operating assets and liabilities:
               
 
  Accounts receivable
    (1,278,805 )     45,848  
 
  Inventories
    120,443       (699,286 )
 
  Other current assets
    35,301       978,791  
 
  Other assets
    4,896       7,956  
 
  Accounts payable
    (618,089 )     (76,103 )
 
  Accrued expenses
    2,052,013       1,444,187  
 
  Customer deposits
    86,197       (45,906 )
NET CASH PROVIDED BY OPERATING ACTIVITIES
    7,985,046       8,340,367  
                   
CASH FLOWS FROM INVESTING ACTIVITIES:
               
 
Purchase of property and equipment
    (2,500,177 )     (1,592,932 )
 
Proceeds from sale of property and equipment
    201,305       90,353  
 
Cash used for acquisitions
    (76,055 )     (1,460,210 )
NET CASH USED IN INVESTING ACTIVITIES
    (2,374,927 )     (2,962,789 )
                   
CASH FLOWS FROM FINANCING ACTIVITIES:
               
 
Principal payments on long term debt
    (2,895,167 )     (2,511,566 )
 
Payments of debt issuance costs
    (90,000 )     -  
 
Purchase of treasury stock
    -       (32,391 )
 
Sale of common stock
    4,649       62,345  
NET CASH USED IN FINANCING ACTIVITIES
    (2,980,518 )     (2,481,612 )
                   
NET INCREASE IN CASH AND CASH EQUIVALENTS
    2,629,601       2,895,966  
                   
CASH AND CASH EQUIVALENTS - Beginning of period
    3,095,307       1,181,737  
                   
CASH  AND CASH EQUIVALENTS - End of period
  $ 5,724,908     $ 4,077,703  
                   
SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
               
Cash paid for interest
  $ 1,801,103     $ 1,956,214  
                   
Cash paid (received) for income taxes
  $ 440,943     $ (1,044,362 )
                   
Notes payable issued in acquisitions
  $ 7,895     $ 2,969,422  
                   
Property, plant and equipment financed with proceeds from debt
  $ -     $ 329,829  
                   
 
 
See notes to the condensed consolidated financial statements.
 
 
 
5

 
 
 
CRYSTAL ROCK HOLDINGS, INC. AND SUBSIDIARY

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

1.
BASIS OF PRESENTATION

The accompanying unaudited condensed consolidated financial statements have been prepared in accordance with Form 10-Q instructions and in the opinion of management contain all adjustments (consisting of only normal recurring accruals) necessary to present fairly the condensed consolidated financial position, results of operations, and cash flows for the periods presented.  The results have been determined on the basis of generally accepted accounting principles and practices of the United States of America (“GAAP”), applied consistently with the Annual Report on Form 10-K of Vermont Pure Holdings, Ltd. (the “Company”) for the year ended October 31, 2009.

On May 1, 2010, the Company changed its name to Crystal Rock Holdings, Inc.

Certain information and footnote disclosures normally included in audited consolidated financial statements presented in accordance with GAAP have been condensed or omitted. The accompanying condensed consolidated financial statements should be read in conjunction with the consolidated financial statements and notes thereto included in the Company's Annual Report on Form 10-K for the year ended October 31, 2009.  The results of operations for the interim periods are not necessarily indicative of the results to be expected for the full year.

The financial statements herewith reflect the consolidated operations and financial condition of Crystal Rock Holdings, Inc. and its wholly owned subsidiary Crystal Rock LLC.

2.              GOODWILL AND OTHER INTANGIBLE ASSETS

Major components of intangible assets at July 31, 2010 and October 31, 2009 consisted of:
 
   
July 31, 2010
   
October 31, 2009
 
   
Gross Carrying Amount
   
Accumulated Amortization
   
Gross Carrying Amount
   
Accumulated Amortization
 
Amortizable Intangible Assets:
                       
Customer Lists and Covenants Not to Compete
  $ 9,045,803     $ 6,042,924     $ 8,969,270     $ 5,223,343  
Other Identifiable Intangibles
    529,986       204,058       490,013       200,746  
Total
  $ 9,575,789     $ 6,246,982     $ 9,459,283     $ 5,424,089  

 
Amortization expense for the three month periods ending July 31, 2010 and 2009 was $273,469 and $350,447, and for the nine month periods ending the same time was $822,892 and $807,807, respectively.    There were no changes in the carrying amount of goodwill for the nine month period ending July 31, 2010.
 
 
 
6

 
 
 
 
 
3.              DEBT
 
On April 5, 2010, the Company and its subsidiary amended its Credit Agreement (“the New Agreement”) with Bank of America to provide a senior financing facility consisting of term debt and a revolving line of credit.  Under the New Agreement, Bank of America is the Company’s sole lender. Webster Bank, a participating lender prior to the amendment, is no longer party to the agreement.

 
The New Agreement has a total loan capacity of $20,500,000 and obligates the Company to a $15,500,000 term note and access to a $5,000,000 revolving line of credit. The term note is to refinance its previous senior term debt and acquisition line of credit. The revolving line of credit can be used for the purchase of fixed assets, to fund acquisitions, to collateralize letters of credit, and for operating capital.  There was no balance on the line of credit but it collateralized a letter of credit of $1,569,000 as of July 31, 2010.  Consequently, as of July 31, 2010, there was $3,417,000 available to borrow from the revolving line of credit. There was $14,946,500 outstanding on the term note as of July 31, 2010.

 
The New Agreement amortizes the term note over a five year period with 59 equal monthly installments of $184,500, commencing May 5, 2010, and a final payment of $4,614,500 due at the end of five years. The revolving line of credit matures in three years.   The Company is subject to various restrictive covenants under the agreement, and is prohibited from entering into other debt agreements without the bank’s consent.

 
Under the New Agreement, interest is paid at a rate of one-month LIBOR plus a margin of 2.25% for the term note and 2.00% for the revolving line of credit as long as the Company is in compliance with the terms of the agreement. The Company is required to fix the interest rate on 75% of the outstanding balance of the term note and accomplishes this by entering into interest rate swap agreements.  As of July 31, 2010, the Company had $3,737,000 of the term debt subject to variable interest rates.  The one-month LIBOR was .35% resulting in total variable interest rates of 2.60% and 2.35%, for the term note and the revolving line of credit as of July 31, 2010.
 
In conjunction with the New Agreement, the maturity date of the subordinated debt owed to Henry, Peter and Jack Baker in the aggregate principal amount of $13,500,000 was extended to October 5, 2015.

The New Agreement requires the Company to be in compliance with certain financial covenants at the end of each fiscal quarter.  The covenants include senior debt service coverage as defined of greater than 1.25 to 1, total debt service coverage as defined of greater than 1 to 1, and senior debt to EBITDA of greater than 2.50 to 1.  As of July 31, 2010, the Company was in compliance with these covenants and terms of the agreement.
 
 
 
 
 
7

 
 
 
4.              INVENTORIES
 
Inventories consisted of the following at:
 
    July 31, 2010     October 31, 2009  
             
 Finished Goods   $ 1,896,096     $ 2,015,395  
 Raw Materials     155,273       156,417  
 Total Inventories   $ 2,051,369     $ 2,171,812  
 
5.              ON-BALANCE SHEET DERIVATIVE INSTRUMENTS AND HEDGING ACTIVITIES
 
Derivative Financial Instruments
The Company has stand-alone derivative financial instruments in the form of interest rate swap agreements, which derive their value from underlying interest rates. These transactions involve both credit and market risk.  The notional amount is an amount on which calculations, payments, and the value of the derivative are based.  The notional amount does not represent direct credit exposure.  Direct credit exposure is limited to the net difference between the calculated amount to be received and paid, if any. Such difference, which represents the fair value of the derivative instrument, is reflected on the Company’s balance sheet as an unrealized gain or loss on derivatives.

The Company is exposed to credit-related losses in the event of nonperformance by the counterparties to these agreements.  The Company controls the credit risk of its financial contracts through credit approvals, limits and monitoring procedures, and currently has no reason to believe that any counterparties will fail to fulfill their obligations.
 
 
Risk Management Policies - Hedging Instruments
The primary focus of the Company’s asset/liability management program is to monitor the sensitivity of the Company’s interest rate swap and its related value and the resulting assets and liabilities and net income or loss under varying interest rate scenarios and to take steps to control its risks.  On a quarterly basis, the Company simulates the net portfolio value and net income expected to be earned over a twelve-month period following the date of simulation.  The simulation is based on a projection of market interest rates at varying levels and estimates the impact of such market rates on the levels of interest-earning assets and interest-bearing liabilities during the simulation or measurement period.  Based upon the outcome of the simulation analysis, the Company considers the use of derivatives as a means of reducing the volatility of the net portfolio value and projected net income within certain ranges of projected changes in interest rates.  The Company evaluates the effectiveness of entering into any derivative instrument agreement by measuring the cost of such an agreement in relation to the changes in net portfolio value and net income volatility within an assumed range of interest rates.
 
 
 
 
8

 
 

 
The Company uses long-term variable rate debt as a source of funds for use in the Company’s general business purposes.  These debt obligations expose the Company to variability in interest payments due to changes in interest rates.  If interest rates increase, interest expense increases.  Conversely, if interest rates decrease, interest expense decreases.  Management believes it is prudent to limit the variability of a portion of its interest payments and, therefore, generally hedges a portion of its variable-rate interest obligations.  To meet this objective, management enters into interest rate swap agreements whereby the Company receives variable interest rate payments and makes fixed interest rate payments on a portion of its debt.
 
On October 5, 2007, the Company entered into an interest rate hedge swap agreement (old swap) in conjunction with an amendment to its credit facility with Bank of America.  The intent of the instrument was to fix the interest rate on 75% of the outstanding balance on the term loan (the swapped amount) with Bank of America as required by the facility.  The old swap fixed the interest rate for the swapped amount at 4.87% and matures in January 2014.

On April 5, 2010, in conjunction with the New Agreement, the Company entered into an interest rate swap agreement (offsetting swap) to offset the old swap for which it receives 1.40% of the scheduled balance of the old term loan. The offsetting swap effectively removed any exposure to change in the fair value of the old swap and set a fixed net payment schedule based on the scheduled balance of the old term loan until January 2014 when both swaps mature.   In addition, it entered into a swap agreement (new swap) to fix the interest rate of 75% of the outstanding balance of the new term note at 4.26% (2.01% plus the applicable margin, 2.25%) maturing May 2015.
 
 
As of July 31, 2010, the total notional amount committed to the new swap agreement was $11,210,000.  On that date, the variable rate on the remaining 25% of the term note ($3,737,000) was 2.60%.  This agreement provided for a monthly settlement in which the Company would make or receive payments at a variable rate determined by a specified index (one-month LIBOR) in exchange for making payments at a fixed rate of 4.26%.
 
At July 31, 2010 and 2009, the net unrealized loss relating to interest rate swaps was recorded in current liabilities.  For the effective portion of the hedges, which is the new swap, changes in the fair value of interest rate swaps designated as hedging instruments to mitigate the variability of cash flows associated with long-term debt are reported in other comprehensive income or loss net of tax effects.    The new swap is effective for the quarter and nine months ending July 31, 2010. The old swap, which had the credit agreement with Bank America underlying at the time, was effective during the quarter and for fiscal 2010 through the date of the New Agreement (April 5, 2010) and for nine months ending July 31, 2009.  The amounts relating to the old swap previously reflected in accumulated other comprehensive income is amortized to earnings over the remaining term of the undesignated cash flow hedge.  Payments on the old swap, and receipt of income on the offsetting swap, are now reported as gain or loss on derivatives and an adjustment to other comprehensive income or loss net of tax effects.

As a result of the interest rate swaps, the Company incurred and paid $125,000 and $353,000 of additional interest expense for the three and nine months ended July 31, 2010, respectively.  Additionally, in the nine months ended July 31, 2010 the fair value of the swaps changed from an unrealized loss on derivative liability at the beginning of the period of $725,473 to $817,519.
 
 
 
 
9

 
 
 

 
6.              LEGAL SETTLEMENT

 
 
Reference is made to the Company’s lawsuit filed in May 2006 in the Superior Court Department, County of Suffolk, Massachusetts, CA No. 06-1814, against three law firms and individual members thereof that had been representing the Company in litigation, as more fully described in Part I, Item 3 of the Company’s Annual Report on Form 10-K for the Year Ended October 31, 2009, and Part II, Item 1 of the Company’s Quarterly Report on Form 10-Q for the Quarters Ended January 31, 2010 and April 30, 2010 which are incorporated by reference here.
 
 
In July 2009 the Company entered into settlement agreements with some of the defendants in the lawsuit and settled the case in part, receiving at that time a payment of $3 million.
 
On May 6, 2010, the Company reached a settlement with all of the remaining defendants in the action, pursuant to which mutual releases have been executed.  The case is now concluded.  Pursuant to the settlement, the Company received a one-time payment of $3.5 million.

7.             FAIR VALUES OF ASSETS AND LIABILITIES

 
Fair Value Hierarchy
 
The Company’s assets and liabilities measured at fair value under the levels of the fair value hierarchy are as follows:

   
July 31, 2010
 
   
Level 1
   
Level 2
   
Level 3
 
Liabilities:
                 
 Unrealized loss on derivatives
  $ -     $ 817,519     $ -  
 
8.             COMPREHENSIVE INCOME

The following table summarizes comprehensive income for the respective periods:
 
 
 
 
 
10

 

   
Three Months Ended
July 31,
   
Nine Months Ended
July 31,
 
   
2010
   
2009
   
2010
   
2009
 
Net income
  $ 2,924,284     $ 2,292,933     $ 3,553,909     $ 2,619,727  
Other comprehensive income (loss):
                               
Amortization of loss on derivative undesignated as cash flow hedge – net of tax
    44,655       -       59,912       -  
Unrealized gain (loss) on derivatives designated as cash flow hedges – net of tax
    (81,459 )     73,300       (112,529 )     (130,866 )
Comprehensive income
  $ 2,887,480     $ 2,366,233     $ 3,501,292     $ 2,488,861  

9.           INCOME PER SHARE AND WEIGHTED AVERAGE SHARES

The Company considers outstanding in-the-money stock options as potential common stock in its calculation of diluted earnings per share, unless the effect would be anti-dilutive, and uses the treasury stock method to calculate the applicable number of shares.  The following calculation provides the reconciliation of the denominators used in the calculation of basic and fully diluted earnings per share:

   
Three Months Ended
July 31,
   
Nine Months Ended
July 31,
 
   
2010
   
2009
   
2010
   
2009
 
Net Income
  $ 2,924,284     $ 2,292,933     $ 3,553,909     $ 2,619,727  
Denominator:
                               
Basic Weighted Average Shares Outstanding
    21,480,681       21,537,702       21,478,809       21,526,820  
Dilutive effect of Stock Options
    -       -       -       -  
Diluted Weighted Average Shares Outstanding
    21,480,681       21,537,702       21,478,809       21,526,820  
Basic Income Per Share
  $ .14     $ .11     $ .17     $ .12  
Diluted Income Per Share
  $ .14     $ .11     $ .17     $ .12  

There were 569,500 and 587,700 options outstanding as of July 31, 2010 and 2009, respectively.  For the three month and nine month periods ended July 31, 2010 and 2009 there were no options used to calculate the effect of dilution because all of the outstanding options’ exercise prices exceeded the market price of the underlying common shares.

 
 
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10.            COMPENSATION PLANS

The Company measures the cost of employee services received in exchange for an award of equity instruments based on the grant date fair value of the award. That cost is recognized over the period during which an employee is required to provide services in exchange for the award, the requisite service period (usually the vesting period).  The Company provides an estimate of forfeitures at the initial date of grant.

The Company has several stock-based compensation plans under which incentive and non-qualified stock options and restricted shares are granted.  In April 1998, the Company’s stockholders approved the 1998 Incentive and Non-Statutory Stock Option Plan.  In April 2003, the Company’s stockholders approved an increase in the authorized number of shares to be issued under its 1998 Incentive and Non-Statutory Stock Option Plan from 1,500,000 to 2,000,000.  This plan provides for issuances of options to purchase the Company’s common stock under the administration of the compensation committee of the Board of Directors.  The intent of the plan is to reward options to officers, employees, directors, and other individuals providing services to the Company.

In April 2004, the Company’s stockholders approved the 2004 Stock Incentive Plan.  The plan provides for issuances of awards of up to 250,000 restricted or unrestricted shares of the Company’s common stock, or incentive or non-statutory stock options to purchase such common stock. Of the total amount of shares authorized under this plan, 149,000 option shares are outstanding, 26,000 restricted shares have been granted, and 75,000 shares are available for grant at July 31, 2010.
 
The options issued under the plans generally vest in periods up to five years based on the continuous service of the recipient and have 10 year contractual terms.  Share awards generally vest over one year.  Option and share awards provide for accelerated vesting if there is a change in control of the Company (as defined in the plans).
 
There was an option for 5,000 shares of stock that expired in the first nine months in each of fiscal years 2010 and 2009.  Other than the expirations, there was no activity related to stock options and outstanding stock option balances or other equity based compensation during the nine month period ended July 31, 2010 and 2009 and no activity for the three months ended the same time.  The Company did not grant any equity based compensation during the three or nine months ended July 31, 2010 and 2009.
 
The following table summarizes information pertaining to outstanding stock options, all of which are exercisable, as of July 31, 2010:
 
 
 
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Exercise
Price
Range
   
Outstanding
Options
(Shares)
   
Weighted Average Remaining
Contractual
Life
   
Weighted
Average
Exercise Price
   
Intrinsic
Value
as of
July 31, 2010
 
$ 1.80 - $2.60       234,500       4.5     $ 2.32     $ -  
$ 2.81 - $3.38       290,000       .4       3.23       -  
$ 3.50 - $4.25       40,000       1.5       3.80       -  
$ 4.28 - $4.98       5,000       1.4       4.98       -  
          569,500       2.2     $ 2.91     $ -  

Outstanding options were granted with lives of 10 years and provide for vesting over a term of 0-5 years.  Since all outstanding stock options were fully vested as of July 31, 2010 there was no unrecognized share based compensation related to unvested options as of that date.  All incentive and non-qualified stock option grants had an exercise price equal to the market value of the underlying common stock on the date of grant.

Employee Stock Purchase Plan

On June 15, 1999, the Company’s stockholders approved the 1999 Employee Stock Purchase Plan (“ESPP”).  On January 1, 2001, employees commenced participation in the plan.  The total number of shares of common stock issued under this plan during the nine months ended July 31, 2010 and 2009 was 8,242 and 89,248 for proceeds of $4,648 and $62,345, respectively.

On March 29, 2007, the Company’s stockholders approved an increase in the number of shares available under the plan from 500,000 to 650,000 shares.  Effective January 1, 2006, ESPP shares are granted at 95% of the fair market value at the last day of the offering period. Prior to that, ESPP shares were granted at 85% of the fair market value at the lower of the first or last day of the offering period.  The plan reached its limit of shares in the option period ending December 31, 2009. There are no plans to increase the limit or create a similar plan.

Termination Benefit

On February 6, 2009 the Company entered into a Severance and Release Agreement with an employee that has worked for the Company 59 years.  Under the agreement the Company is obligated to pay the employee, or his estate, $68,000 a year for 4 years starting at the date of the agreement.  On the date of the agreement, the Company recognized the full expense related to this special termination benefit.
 
 
 
 
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Item 2.                          Management’s Discussion and Analysis of Financial Condition and Results of Operations.
 
The following discussion and analysis should be read in conjunction with the consolidated financial statements and notes thereto as filed in our Annual Report on Form 10-K for the year ended October 31, 2009 as well as the condensed consolidated financial statements and notes contained herein.

Forward-Looking Statements

When used in the Form 10-Q and in our future filings with the Securities and Exchange Commission, the words or phrases “will likely result,” “we expect,” “will continue,” “is anticipated,” “estimated,” “project,” “outlook,” or similar expressions are intended to identify “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995.  We caution readers not to place undue reliance on any such forward-looking statements, each of which speaks only as of the date made.  Such statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical earnings and those presently anticipated or projected.  Among these risks are water supply and reliance on commodity price fluctuations.  We have no obligation to publicly release the result of any revisions which may be made to any forward-looking statements to reflect anticipated or unanticipated events or circumstances occurring after the date of such statements.

Results of Operations

Overview and Trends

Sales trended similarly to the first two quarters of the fiscal year compared to the comparable periods in the previous year. However profit margins trended higher as a result of a more favorable sales mix. Our sales were higher and our business was more profitable in the nine months of fiscal year 2010 than in the same period a year ago. The increase in sales and profit was largely due to acquisitions completed in fiscal year 2009 and warmer than normal weather during the spring and summer in our market area.  Warmer weather resulted in higher water sales which have a higher margin. From a non-operating perspective, we received a one-time legal settlement of $3.5 million which favorably impacted our financial results in the third quarter.
 
Despite uncertainty in the regional economy, our business remains healthy.  We continue to have adequate cash on hand while reducing debt.  On April 5, 2010 we consummated an amendment to restructure our term loan repayment and renew our line of credit. We continue to have borrowing capacity available on our new line of credit.

We also are continuing to explore ways to leverage our distribution channels and operate our business more efficiently and evaluate acquisition scenarios as they arise.  Accordingly, these activities may require us to use more cash and increase debt to take advantage of future sales growth and profit margin opportunities.

Results of Operations for the Three Months Ended July 31, 2010 (Third Quarter) Compared to the Three Months Ended July 31, 2009

Sales
Sales for the three months ended July 31, 2010 were $17,528,000 compared to $17,207,000 for the corresponding period in 2009, an increase of $321,000 or 2%.  The increase was primarily the result of an increase in water sales from the Company’s distribution system. Sales related to acquisitions did not materially impact sales in the third quarter either in aggregate or for any particular sales category.
 
 
 
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The comparative breakdown of sales of the product lines for the respective three-month periods ended July 31, 2010 and 2009 is as follows:
 
Product Line    
2010
     
2009
     
Difference
     
% Diff
 
(000’s $)
                               
Water
  $ 8,035     $ 7,567     $ 468       6 %
Coffee and Related
    4,747       5,079       (332 )     (7 %)
Equipment Rental
    2,232       2,273       (41 )     (2 %)
Other
    2,514       2,288       226       10 %
Total
  $ 17,528     $ 17,207     $ 321       2 %

Water – The 6% increase in sales in the third quarter of 2010 compared to the third quarter of 2009, was attributable to a 5% increase in volume and a 1% increase in the average price for the period compared to a year ago. The increase in volume from route sales was result of warmer than normal weather in the Company’s market area during the third quarter of 2010.

Coffee and Related Products – The decrease in sales in the third quarter of 2010 compared to the comparable period in 2009 was attributable to the decrease in traditional coffee and ancillary refreshment products which declined 17% and 4% in the third quarter compared to the same quarter a year ago. In addition, single serve coffee sales declined 2% compared to the third quarter in fiscal year 2009.  The decrease in coffee sales was result of economic conditions and greater competition.

Equipment Rental – Equipment rental revenue decreased primarily as a result of a decrease in both average rental price and placements, each decreased 1% from the same period last year.

Other – The increase in other revenue is attributable to higher sales of other products, which increased 2%, most notably water in single serve containers. It is also is reflective of an increase in fees that are charged to offset energy costs for delivery and freight, raw materials, and bottling operations as a result of higher fuel prices in the second quarter. These charges increased 57% in the third quarter of 2010 from the same period in 2009.
 
 
Gross Profit/Cost of Goods Sold – For the three months ended July 31, 2010, gross profit was $9,908,000 compared to  $9,471,000 for the comparable period in 2009.  As a percentage of sales, gross profit increased to 57% in the third quarter of 2010 from 55% in the third quarter of 2009. The increase in gross profit of $437,000, or 5%, was primarily due to higher sales and lower service costs.  The improvement in gross profit percentage was due to the change in product sales mix including an increase in higher margin water sales and an increase in fees that are charged to offset energy costs for delivery and freight, raw materials, and bottling operations.

Cost of goods sold includes all costs to bottle water, costs of purchasing and receiving products for resale, including freight, as well as costs associated with product quality, warehousing and handling costs (including internal transfers), and the repair and service of rental equipment, but does not include the costs of distributing our product to our customers.  We include distribution costs in selling, general, and administrative expense, and the amount is reported below.  The reader should be aware that other companies may include distribution costs in their cost of goods sold, in which case, on a comparative basis, such other companies may have a lower gross margin as a result.
 
 
 
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Operating Expenses and Income from Operations
Total operating expenses decreased to $7,776,000 in the third quarter of 2010 from $7,990,000 in the comparable period in 2009, a decrease of $214,000, or 3%.

Selling, general and administrative (SG&A) expenses of $7,147,000 decreased by $195,000 in the third quarter of 2010 from $7,342,000 in the comparable period in 2009.  Of total SG&A expenses, route distribution costs decreased $153,000, or 4%, as a result of a decline in sales-related compensation costs due to route consolidation; selling costs increased $126,000, or 16% as a result of higher sales-related compensation and computer support costs; and administration costs decreased $168,000, or 5%, primarily as a result of lower legal costs.
 
 
Advertising expenses were $356,000 in the third quarter of 2010 compared to $288,000 in the third quarter of 2009, an increase of $68,000, or 23%. The increase in advertising costs is primarily related to an increase in agency costs and internet advertising.

Amortization decreased to $273,000 in the third quarter of 2010 from $350,000 in the comparable quarter in 2009.  Amortization is attributable to intangible assets that were acquired as part of acquisitions in recent years.

Income from operations for the three months ended July 31, 2010 was $2,132,000 compared to $1,481,000 in the comparable period in 2009, an increase of $651,000, or 44%.  The increase was a result of higher sales and product margins and lower operating costs.

Interest, Taxes, and Other Income/Expenses
Interest expense was $630,000 for the three months ended July 31, 2010 compared to $649,000 in the three months ended July 31, 2009, a decrease of $19,000.  The decrease is attributable to lower outstanding debt and lower interest rates on variable rate debt during the third quarter of 2010 compared to the third quarter of 2009.
 
In the third quarter of fiscal year 2010 the Company received a one-time payment of $3,500,000 as a legal settlement compared to similar non-recurring settlement amount of $3,000,000 in the third quarter of 2009.

Income before income taxes was $4,991,000 for the three months ended July 31, 2010 compared to income before income taxes of $3,832,000 in the corresponding period in 2009, an increase of $1,159,000, or 30%. The tax expense for the third quarter of fiscal year 2010 was $2,066,000 and was based on the expected effective tax rate of 41%.  We recorded a tax expense of $1,539,000 related to income from operations in the third quarter of fiscal year 2009 based on an effective tax rate of 40%.   The higher effective tax rate in 2010, compared to the same period a year ago, was primarily a result of a relatively small difference in book-to-tax adjustments.
 
 
 
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Net Income
Net income increased to $2,924,000 for the three months ended July 31, 2010 from $2,293,000 in the corresponding period in 2009. This was an increase of $631,000, or 28%.  The increase is attributable to higher operating income as well as a larger legal settlement in the third quarter of 2010 compared to the same period in 2009, net of a higher income tax provision.

Results of Operations for the Nine Months Ended July 31, 2010 Compared to the Nine Months Ended July 31, 2009

Sales
Sales for the nine months ended July 31, 2010 were $50,871,000 compared to $49,514,000 for the corresponding period in 2009, an increase of $1,357,000 or 3%.  The increase was the result of sales from acquisitions that were consummated during the second quarter of fiscal year 2009, higher third quarter water sales, and an increase in fees that are charged to offset energy costs for delivery and freight, raw materials, and bottling operations.  Sales as a result of acquisitions accounted for $1,201,000 of total sales for the first nine months of 2010.  Net of the acquisition related sales, total sales increased slightly, less than 1%, in the first nine months of fiscal year 2010 from the same period a year ago.
 
 
The comparative breakdown of sales of the product lines for the respective nine month periods ended July 31, 2010 and 2009 is as follows:
 
 

 
Product Line  
2010
   
2009
   
Difference
   
% Diff.
 
(000’s $)
                       
Water
  $ 21,876     $ 20,693     $ 1,183       6 %
Coffee and Related
    15,926       16,232       (306 )     (2 %)
Equipment Rental
    6,693       6,636       57       1 %
Other
    6,376       5,953       423       7 %
Total
  $ 50,871     $ 49,514     $ 1,357       3 %

Water – Sales of water and related products increased as a result of acquisitions, higher prices, and higher demand.  Volume increased 4%, despite lower distributor sales, while price increased 2% compared to the nine month period last year. Price increased as a result of selected price increases and a lower mix of distributor sales. Volume increased as a result of acquisitions and warmer weather in the Company’s market area in the third quarter of 2010. Sales attributable to acquisitions were $725,000, or 3% of total sales.

Coffee and Related Products – The decrease in sales in the first nine months of 2010 compared to the comparable period in 2009 was attributable to the 7% decrease in traditional coffee products in the first nine months of 2010 compared to the same quarter a year ago.  This was partially offset by the growth of single serve coffee, which grew 3% in the first nine months of 2010 compared to the same period in fiscal year 2009.   Acquisitions had no significant effect on this category.
 
 
 
 
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Equipment Rental – Equipment rental revenue increased in the nine months of 2010 compared to the same period in 2009 as a result of acquisitions. Average rental prices increased 2% from the comparable nine month period a year ago. Rental revenue attributable to acquisitions was $206,000, or 3%.  Net of acquisitions, equipment rental revenue decreased 2%.

Other – The increase in other revenue attributable to higher sales of other products, most notably single serve beverages, other than coffee, and cups due to acquisitions. It is also is reflective of an increase in fees that are charged to offset energy costs for delivery and freight, raw materials, and bottling operations as a result of higher fuel price in the second quarter.  These charges increased 24% in the first nine months of 2010 from the same period in 2009.   Sales of other products, including single-serve drinks and cups, increased 5% from the first nine months of 2010 as compared to the first nine months of 2009.  Net of acquisitions, other revenue increased 3%.
 
Gross Profit/Cost of Goods Sold – For the nine months ended July 31, 2010, gross profit increased $1,261,000, or 5%, to $27,679,000 from $26,418,000 for the comparable period in 2009.  The increase in gross profit was primarily due to higher sales and lower service costs. As a percentage of sales, gross profit increased to 54% in the first nine months of 2010 from 53% in the first nine months of 2009. The improvement in gross profit percentage was due to the change in product sales mix including an increase in higher margin water sales and is reflective of an increase in fees that are charged to offset energy costs for delivery and freight, raw materials, and bottling operations.
 
 
Cost of goods sold includes all costs to bottle water, costs of purchasing and receiving products for resale, including freight, as well as costs associated with product quality, warehousing and handling costs, internal transfers, and the repair and service of rental equipment, but does not include the costs of distributing our product to our customers.  We include distribution costs in selling, general, and administrative expense, and the amount is reported below.  The reader should be aware that other companies may include distribution costs in their cost of goods sold, in which case, on a comparative basis, such other companies may have a lower gross margin as a result.

Operating Expenses and Income from Operations
Total operating expenses increased to $23,281,000 in the first nine months of 2010 from $23,045,000 in the comparable period in 2009, an increase of $236,000, or 1%.

Selling, general and administrative (SG&A) expenses of $21,338,000 in the first nine months of 2010 decreased $97,000 from $21,435,000 in the comparable period in 2009.  Of total SG&A expenses, route distribution costs decreased $30,000, as a result of a decline in sales-related compensation due to route consolidation and administrative costs that more than offset higher fuel costs; selling costs increased $268,000, or 12%, as a result of higher sales related compensation costs and computer software implementation costs; and administration costs decreased $335,000, or 4%, primarily as a result of lower legal costs.
 
Advertising expenses were $1,068,000 in the first nine months of 2010 compared to $786,000 in the first nine months of 2009, an increase of $282,000, or 36%. The increase in advertising costs is primarily related to an increase in agency costs and internet advertising.
 
 
 
 
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Amortization was $823,000 in the first nine months of 2010, a $15,000 increase from $808,000 in the comparable period in 2009.  Amortization is attributable to intangible assets that were acquired as part of acquisitions recently.

Income from operations for the nine months ended July 31, 2010 was $4,398,000 compared to $3,373,000 in the comparable period in 2009, an increase of $1,025,000, or 30%.  The increase was a result of higher sales and product margins offset by slightly higher operating costs.

Interest, Taxes, and Other Income/Expenses – Income from Continuing Operations
Interest expense was $1,852,000 for the nine months ended July 31, 2010 compared to $1,984,000 in the nine months ended July 31, 2009, a decrease of $132,000.  The decrease is attributable to lower outstanding debt and lower interest rates on variable interest debt during the first nine months of 2010 compared to the same period in 2009.
 
In the third quarter of fiscal year 2010 the Company received a one-time payment of $3,500,000 as a legal settlement compared to similar non-recurring settlement amount of $3,000,000 in the third quarter of 2009.
 
Income before income taxes was $6,034,000 for the nine months ended July 31, 2010 compared to income before income taxes of $4,390,000 in the corresponding period in 2009, an increase of $1,644,000, or 37%.   The tax expense for the first nine months of fiscal year 2010 was $2,480,000 and was based on the expected effective tax rate of 41%.  We recorded a tax expense of $1,770,000 related to income from operations in the first nine months of fiscal year 2009 based on an anticipated effective tax rate of 40%.  The increase in the effective tax rate was a result of a relatively small difference in the book-to-tax adjustments.

Net Income
Net income of $3,554,000 for the nine months ended July 31, 2010 increased from net income of $2,620,000 in the corresponding period in 2009, an increase of $934,000.  The increase is attributable to higher sales and product margins, and a higher legal settlement in first nine months of 2010 as compared to the same period in 2009, net of a higher income tax provision.

Liquidity and Capital Resources

As of July 31, 2010, we had working capital of $7,514,000 compared to $4,088,000 as of October 31, 2009, an increase of $3,426,000.  The increase in working capital is attributable to higher operating income, the legal settlement, and less current debt obligation. The increase in cash as a result of the settlement, net of taxes which are accounted for in accrued expenses as of July 31, 2010, was approximately $2,100,000.  In conjunction with our amended credit agreement (see more detail below), our senior debt repayment decreased $1,036,000 a year.
 
Net cash provided by operating activities decreased $355,000 to $7,985,000 in 2010 from $8,340,000 in 2009. The decrease was primarily a result of higher seasonal sales resulting in higher accounts receivable which more than offset the favorable affect of higher operating income and the incremental income, $500,000 before taxes, from the increase in the legal settlement in fiscal year 2010 compared to 2009.
 
 
 
 
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On April 5, 2010, we amended our Credit Agreement (“the New Agreement”) with Bank of America to provide a senior financing facility consisting of term debt and a revolving line of credit.  The New Agreement has a total loan capacity of $20,500,000 and obligates us to a $15,500,000 term note and access to a $5,000,000 revolving line of credit. The term note is to refinance its previous senior term debt and acquisition line of credit. As of July 31, 2010 there was $14,496,000 outstanding on the term loan. The revolving line of credit can be used for the purchase of fixed assets, to fund acquisitions, to collateralize letters of credit, and for operating capital.  There was no balance on the line of credit but it collateralized a letter of credit of $1,569,000 as of July 31, 2010.  Accordingly, as of July 31, 2010, there was $3,417,000 available to borrow from the line of credit.

The New Agreement amortizes the term debt over a five year period with 59 equal monthly installments of $184,500, commencing May 5, 2010, and a final payment of $4,614,500 due at the end of five years. The revolving line of credit matures in three years.   The Company is subject to various restrictive covenants under the agreement, and is prohibited from entering into other debt agreements without the bank’s consent.

Under the New Agreement, interest is paid at a rate of one-month LIBOR plus a margin determined by certain leverage ratios specified in the agreement which, as of July 31, 2010, is 2.25% for the term loan and 2.00% for the line of credit. The Company is required to fix the interest rate on 75% of the outstanding balance of the term debt and accomplishes this by entering into interest rate swap agreements.  As of July 31, 2010, the Company had $3,875,000 of debt subject to variable interest rates.  The one-month LIBOR was .35% resulting in total variable interest rates of 2.60% and 2.35%, for the term loan and the line of credit as of July 31, 2010.
 
In conjunction with the New Agreement, the maturity date of the subordinated debt owed to Henry, Peter and Jack Baker in the aggregate principal amount of $13,500,000 was extended to October 5, 2015.

In the first nine months of 2010, we used $2,895,000 for repayment of our senior term debt. In addition, we used $2,500,000 for capital expenditures. Cash expenditures for capital additions were $907,000 higher than for the same period last year because of higher outlays for water bottles, coolers, and brewers.
 
 
Our credit facility requires that we be in compliance with certain financial covenants at the end of each fiscal quarter.  The covenants include senior debt service coverage as defined of greater than 1.25 to 1, total debt service coverage as defined of greater than 1 to 1, and senior debt to EBITDA as defined of no greater than 2.5 to 1.  As of July 31, 2010, we were in compliance with all of the financial covenants of our credit facility.

As of July 31, 2010, we had three interest rate swap agreements with Bank of America in effect.  The intent of one swap, entered into on April 5, 2010, is to fix the interest rate on 75% of the outstanding balance on the new term loan as required by the credit facility.  The swap fixes the interest rate for the swapped amount at 4.26% (2.01% plus the applicable margin, 2.25%).  An additional swap entered into on the same date offsets the swap that fixed the interest on a portion of the term loan and became ineffective under the New Agreement.
 
 
 
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The net deferred tax liability at July 31, 2010 represents future tax consequences of temporary differences, primarily attributable to depreciation and amortization, that will result in future taxable income.

In addition to our senior and subordinated debt commitments, we have significant future cash commitments, primarily in the form of operating leases that are not reported on the consolidated balance sheet. The following table sets forth our contractual commitments in future fiscal years:

   
Payment due by fiscal year
 
 
 
Contractual Obligations (1)
 
Total
   
Remainder
of 2010
      2011-2012       2013-2014    
After 2015
 
Debt
  $ 28,454,000     $ 561,000     $ 4,428,000     $ 4,428,000     $ 19,037,000  
Interest on Debt (2)
    10,874,000       616,000       4,549,000       3,897,000       1,812,000  
Operating Leases
    10,250,000       842,000       5,137,000       3,154,000       1,117,000  
Total
  $ 49,578,000     $ 2,019,000     $ 14,114,000     $ 11,479,000     $ 21,966,000  

(1) Customer deposits have been excluded from the table.  Deposit balances vary from period to period with water sales but future increases and decreases in the balances are not accurately predictable.   Deposits are excluded because, net of periodic additions and reductions, it is probable that a customer deposit balance will always be outstanding as long as the business operates.
 
(2) Interest based on 75% of outstanding senior debt at the hedged interest rate discussed above, 25% of outstanding senior debt at a variable rate of 2.35%, and subordinated debt at a rate of 12%.
 
We have no other material contractual obligations or commitments.

Inflation has had no material impact on our performance.

Item 3.                         Quantitative and Qualitative Disclosures about Market Risks.
 
Pursuant to Regulation S-K, Item 305(e), smaller reporting companies are not required to provide this information.

Item 4(T).                    Controls and Procedures.

Our Chief Executive Officer and our Chief Financial Officer, and other members of our senior management team have evaluated the effectiveness of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)).  Based on such evaluation, our Chief Executive Officer and Chief Financial Officer have concluded that our disclosure controls and procedures, as of the end of the period covered by this report, were adequate and effective to provide reasonable assurance that information required to be disclosed by us, including our consolidated subsidiary, in reports that we file or submit under the Exchange Act, is recorded, processed, summarized and reported, within the time periods specified in the Commission’s rules and forms.  Our Chief Executive Officer and Chief Financial Officer also concluded that our disclosure controls and procedures were effective to insure that information required to be disclosed by us in the reports that we file or submit under the Exchange Act is accumulated and communicated to management, including our Chief Executive Officer and Chief Financial Officer, or other persons performing similar functions, as appropriate to allow timely decisions regarding required disclosure.  Our disclosure controls and procedures are designed to provide reasonable assurance that the controls and procedures will meet their objectives.
 
 
 
 
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The effectiveness of a system of disclosure controls and procedures is subject to various inherent limitations, including cost limitations, judgments used in decision making, assumptions about the likelihood of future events, the soundness of internal controls, and fraud.  Due to such inherent limitations, there can be no assurance that any system of disclosure controls and procedures will be successful in preventing all errors or fraud, or in making all material information known in a timely manner to the appropriate levels of management.

Changes in Internal Control over Financial Reporting.
 
 
During the nine months ended July 31, 2010, there were no changes in our internal control over financial reporting that materially affected, or were reasonably likely to materially affect, our internal control over financial reporting.
 
 
 
 
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PART II – OTHER INFORMATION
 
Item 1.                          Legal Proceedings.

None.

Item 1A.                      Risk Factors.
 
There was no change in the nine months ended July 31, 2010 from the Risk Factors reported in our Annual Report on Form 10-K for the year ended October 31, 2009.

Item 2.                          Unregistered Sales of Equity Securities and Use of Proceeds.
 
None.

Item 3.                          Defaults Upon Senior Securities.
 
None.
 
Item 4                           [Reserved.]
 
Item 5.                          Other Information.
 
None.
 
Item 6.                         Exhibits.
 
 
Exhibit Number   Description
     
31.1
 
Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley act of 2002.
     
31.2
 
Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley act of 2002.
     
32.1
 
Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
     
32.2
 
Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

 
 
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SIGNATURE
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
  CRYSTAL ROCK HOLDINGS, INC.  
       
Dated:  September 14, 2010
By:
/s/ Bruce S. MacDonald  
    Bruce S. MacDonald  
    Vice President, Chief Financial Officer  
    (Principal Accounting Officer and Principal Financial Officer)  

 
 
 
 
 
 
 
 
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Exhibits Filed Herewith
 
 
Exhibit Number   Description
     
31.1
 
Certification of Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley act of 2002.
     
31.2
 
Certification of Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley act of 2002.
     
32.1
 
Certification of Chief Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.
     
32.2
 
Certification of Chief Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.

 
 
 
 
 
 
 
 
 
 
 
 
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