Consolidated Balance Sheets (Parentheticals) (USD $)	6 Months Ended
	Jun. 30, 2011	Jan. 01, 2011
Allowance for Doubtful Accounts (in Dollars)	$ 0	$ 0
Allowance for Doubtful Accounts (in Dollars)	27,230	7,230
Prepaid Marketing Costs (in Dollars)	87,100	177,600
Common Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Common stock, Shares Authorized	250,000,000	250,000,000
Common stock, Shares Issued	31,877,770	26,196,714
Common stock, Shares Outstanding	31,877,770	26,196,714
Series A Preferred Stock [Member]
Preferred Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Preferred Stock, Shares Authorized	9,330,514	9,330,514
Preferred Stock, Shares Issued	7,500,484	7,500,484
Preferred Stock, Shares Outstanding	7,500,484	7,500,484
Preferred Stock, Shares Liquidation Value (in Dollars per share)	$ 7,686,455	$ 7,690,565
Undeclared Accumulated Dividends in Arrears (in Dollars)	$ 185,971	$ 190,081
Series B Preferred Stock [Member]
Preferred Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Preferred Stock, Shares Authorized	1,000,010	1,000,010
Preferred Stock, Shares Issued	1,000,000	1,000,000
Preferred Stock, Shares Outstanding	1,000,000	1,000,000
Preferred Stock, Shares Liquidation Value (in Dollars per share)	$ 3,000,000	$ 3,000,000
Series C Preferred Stock [Member]
Preferred Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Preferred Stock, Shares Authorized	4,100,000	4,100,000
Preferred Stock, Shares Issued	4,037,500	4,037,500
Preferred Stock, Shares Outstanding	4,037,500	4,037,500
Preferred Stock, Shares Liquidation Value (in Dollars per share)	$ 8,075,000	$ 8,075,000
Series D Preferred Stock [Member]
Preferred Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Preferred Stock, Shares Authorized	4,666,666	4,666,666
Preferred Stock, Shares Issued	4,331,838	4,331,838
Preferred Stock, Shares Outstanding	4,331,838	4,331,838
Preferred Stock, Shares Liquidation Value (in Dollars per share)	$ 12,995,514	$ 12,995,514
Series E Preferred Stock [Member]
Preferred Stock, Par Value (in Dollars per share)	$ 0.001	$ 0.001
Preferred Stock, Shares Authorized	7,900,000	4,333,340
Preferred Stock, Shares Issued	6,132,175	3,406,171
Preferred Stock, Shares Outstanding	6,132,175	3,406,171
Preferred Stock, Shares Liquidation Value (in Dollars per share)	$ 27,594,785	$ 15,327,770