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Intangible Assets - Intangible Assets (Details) - USD ($)
$ in Thousands
3 Months Ended 12 Months Ended
Mar. 31, 2018
Dec. 31, 2017
Finite Lived Intangible Assets [Line Items]    
Gross $ 73,524 $ 73,524
Accumulated Amortization (29,872) (27,034)
Net $ 43,652 $ 46,490
Weighted Average Amortization Period (Years) 4 years 6 months 4 years 8 months 12 days
Promotion Service Rights    
Finite Lived Intangible Assets [Line Items]    
Gross $ 22,492 $ 22,492
Accumulated Amortization (4,991) (4,252)
Net $ 17,501 $ 18,240
Weighted Average Amortization Period (Years) 5 years 9 months 18 days 6 years 1 month 6 days
Data Access Rights    
Finite Lived Intangible Assets [Line Items]    
Gross $ 10,801 $ 10,801
Accumulated Amortization (3,129) (2,666)
Net $ 7,672 $ 8,135
Weighted Average Amortization Period (Years) 4 years 1 month 6 days 4 years 3 months 18 days
Customer Relationships    
Finite Lived Intangible Assets [Line Items]    
Gross $ 11,660 $ 11,660
Accumulated Amortization (6,979) (6,547)
Net $ 4,681 $ 5,113
Weighted Average Amortization Period (Years) 4 years 1 month 6 days 4 years 3 months 18 days
Developed Technologies    
Finite Lived Intangible Assets [Line Items]    
Gross $ 12,187 $ 12,187
Accumulated Amortization (5,656) (5,013)
Net $ 6,531 $ 7,174
Weighted Average Amortization Period (Years) 2 years 9 months 18 days 3 years
Media Service Rights    
Finite Lived Intangible Assets [Line Items]    
Gross $ 6,383 $ 6,383
Accumulated Amortization (1,849) (1,575)
Net $ 4,534 $ 4,808
Weighted Average Amortization Period (Years) 4 years 1 month 6 days 4 years 3 months 18 days
Domain Names    
Finite Lived Intangible Assets [Line Items]    
Gross $ 5,949 $ 5,949
Accumulated Amortization (4,839) (4,689)
Net $ 1,110 $ 1,260
Weighted Average Amortization Period (Years) 1 year 1 month 6 days 1 year 3 months 18 days
Patents    
Finite Lived Intangible Assets [Line Items]    
Gross $ 975 $ 975
Accumulated Amortization (782) (769)
Net $ 193 $ 206
Weighted Average Amortization Period (Years) 4 years 2 months 12 days 4 years 6 months
Vendor Relationships    
Finite Lived Intangible Assets [Line Items]    
Gross $ 890 $ 890
Accumulated Amortization (890) (890)
Registered Users    
Finite Lived Intangible Assets [Line Items]    
Gross 420 420
Accumulated Amortization (257) (232)
Net $ 163 $ 188
Weighted Average Amortization Period (Years) 1 year 10 months 24 days 2 years 2 months 12 days
Trade Names    
Finite Lived Intangible Assets [Line Items]    
Gross $ 1,767 $ 1,767
Accumulated Amortization (500) (401)
Net $ 1,267 $ 1,366
Weighted Average Amortization Period (Years) 3 years 2 months 12 days 3 years 4 months 24 days