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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 Cn29IZyh8Gv5q/dq834hngiULPquODKy3G/IqrUu4qerucQI6oS1A6G0i1keN++K
 2FyIxPpU7CQPUDt8csVVKw==

<SEC-DOCUMENT>0000029924-03-000091.txt : 20031002
<SEC-HEADER>0000029924-03-000091.hdr.sgml : 20031002
<ACCEPTANCE-DATETIME>20031002131137
ACCESSION NUMBER:		0000029924-03-000091
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20030930
FILED AS OF DATE:		20031002

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			LI DAVID KP
		CENTRAL INDEX KEY:			0001114824

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-07564
		FILM NUMBER:		03923120

	BUSINESS ADDRESS:	
		STREET 1:		538 COMMONS DRIVE
		CITY:			GOLDEN
		STATE:			CO
		ZIP:			80401

	MAIL ADDRESS:	
		STREET 1:		538 COMMONS DRIVE
		CITY:			GOLDEN
		STATE:			CO
		ZIP:			80401

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			DOW JONES & CO INC
		CENTRAL INDEX KEY:			0000029924
		STANDARD INDUSTRIAL CLASSIFICATION:	NEWSPAPERS:  PUBLISHING OR PUBLISHING & PRINTING [2711]
		IRS NUMBER:				135034940
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		200 LIBERTY ST
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10281
		BUSINESS PHONE:		2124162000

	MAIL ADDRESS:	
		STREET 1:		200 LIBERTY ST
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10281
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>
    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType><periodOfReport>2003-09-30</periodOfReport>
    <issuer>
        <issuerCik>0000029924</issuerCik>
        <issuerName>DOW JONES &amp; CO INC</issuerName>
        <issuerTradingSymbol>DJ</issuerTradingSymbol></issuer><reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001114824</rptOwnerCik>
            <rptOwnerName>LI DAVID KP</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>200 LIBERTY STREET</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>NEW YORK</rptOwnerCity>
            <rptOwnerState>NY</rptOwnerState>
            <rptOwnerZipCode>10281</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
<isDirector>1</isDirector><isOfficer>0</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther></reportingOwnerRelationship></reportingOwner><derivativeTable><derivativeTransaction><securityTitle><value>Stock Equivalent Units</value></securityTitle><conversionOrExercisePrice><footnoteId id="F1"/></conversionOrExercisePrice><transactionDate><value>2003-09-30</value></transactionDate><transactionCoding><transactionFormType>4</transactionFormType><transactionCode>A</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionAmounts><transactionShares><value>296</value></transactionShares><transactionPricePerShare><value>0</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>A</value></transactionAcquiredDisposedCode></transactionAmounts><exerciseDate><footnoteId id="F2"/></exerciseDate><expirationDate><footnoteId id="F2"/></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock</value></underlyingSecurityTitle><underlyin
gSecurityShares><value>296</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>6409</value><footnoteId id="F3"/></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeTransaction></derivativeTable><footnotes><footnote id="F1">1-for-1</footnote><footnote id="F2">The stock equivalent units were accrued under the Dow Jones &amp; Company deferred compensation plan for non-employee directors and are to be settled upon the reporting person's retirement in cash or shares of Common Stock, or a combination of cash and shares of Common Stock, as the reporting person may elect.</footnote><footnote id="F3">The total number of stock equivalent units has been reduced by the number of stock equivalent units, if any, that were converted as of January 2003 into units of phantom stock under the
 Dow Jones Deferred Compensation Program.</footnote></footnotes><remarks/><ownerSignature><signatureName>Mia Israeli**Attorney in Fact</signatureName><signatureDate>2003-10-02</signatureDate></ownerSignature></ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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