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CONVERTIBLE NOTES PAYABLE, AT FAIR VALUE - The effects on earnings associated with changes in the fair values of the convertible note payable (Details) (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2013	Jun. 30, 2012	Jun. 30, 2013	Jun. 30, 2012
Debt Disclosure [Abstract]
Interest expense recorded upon issuance of the convertible note payable		$ (221,215)		$ (237,687)
Interest income (expense) on fair value re-measurement of the convertible note payable	(76,145)	271,241	4,464	283,873
Net interest expense of the convertible note payable	$ (76,145)	$ 50,026	$ 4,464	$ 46,186

Interest expense on all other items not previously classified. For example, includes dividends associated with redeemable preferred stock of a subsidiary that is treated as a liability in the parent's consolidated balance sheet.

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