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STOCK OPTIONS AND WARRANTS - Non-Employee Stock Option/Warrant Activity (Details 1) (Stock Options and Warrants, USD $)
9 Months Ended 12 Months Ended
Sep. 30, 2013
Dec. 31, 2012
Option/Warrant Shares    
Outstanding 82,807,221 15,585,996
Granted 38,144,444 72,422,221
Transferred to employee options   (200,000)
Exercised (3,435,000) (5,000,996)
Expired      
Outstanding 117,516,665 82,807,221
Exercisable, September 30, 2013 117,516,665  
Weighted Average Remaining Life, Exercisable, September 30, 2013 (years) 6 years 9 months 18 days  
Exercise Price    
Transferred to employee options   $ (0.05)
Exercised   $ 0.00125
Expired      
Weighted Average Exercise Price    
Outstanding $ 0 $ 0.01
Granted $ 0.03 $ 0.08
Transferred to employee options      
Exercised      
Expired      
Outstanding $ 0.10 $ 0
Exercisable, September 30, 2013 $ 0.10  
Minimum
   
Exercise Price    
Outstanding $ 0.00125 $ 0.00125
Granted $ 0.10 $ 0.05
Exercised $ 0.00125  
Outstanding $ 0.01 $ 0.00125
Exercisable, September 30, 2013 $ 0.01  
Maximum
   
Exercise Price    
Outstanding $ 0.20 $ 0.20
Granted $ 0.15 $ 0.10
Exercised $ 0.07  
Outstanding $ 0.20 $ 0.20
Exercisable, September 30, 2013 $ 0.20