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FAIR VALUE OF FINANCIAL INSTRUMENTS (Tables)
9 Months Ended
Sep. 30, 2013
Fair Value Disclosures [Abstract]  
Schedule of liabilities measured at fair value on a recurring basis

 

September 30, 2013   Level 1   Level 2   Level 3   Total
                                 
Derivative liability related to fair value of beneficial conversion feature   $ -     $ 1,500,000     $ -     $ 1,500,000  
Derivative liability related to fair value of warrants     -       -       8,500,000       8,500,000  
Total   $ -     $ 1,500,000     $ 8,500,000     $ 10,000,000  

 

December 31, 2012   Level 1   Level 2   Level 3   Total
                                 
Derivative liability related to fair value of warrants     -       -       2,400,000       2,400,000  
Total   $ -     $ -     $ 2,400,000     $ 2,400,000
Schedule of fair value measurements within the fair value hierarchy of derivative liabilities using Level 3 inputs

 

    Total
         
Balance at January 1, 2013   $ 2,400,000  
Derivative liabilities resulting from Subscription Agreement     2,998,027  
Change in fair value of derivative liabilities     3,101,973  
         
Balance at September 30, 2013   $ 8,500,000  

 

    Total
         
Balance at July 1, 2013   $ 18,176,165  
Change in fair value of derivative liabilities     (9,676,165 )
         
Balance at September 30, 2013   $ 8,500,000
Schedule of embedded derivative liability valuation assumptions
    September 30, 2013
Closing Trading Price of Common Stock   $0.10  
Series A Preferred Stock Conversion Price   $0.03  
Intrinsic value of conversion option per share   $0.07
Schedule of common stock purchase warrants valuation assumptions
    September 30, 2013
Annual Dividend Yield     0.0%
Expected Life (Years)     4.25 – 4.34  
Risk-Free Interest Rate     1.39%
Expected Volatility     266.9%