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Consolidated Statements of Changes in Stockholders' Equity (Deficit) (USD $)
Common Stock
Deferred Consulting Fees
Additional Paid-In Capital
Treasury Stock
Deficit Accumulated During the Development Stage
Total
Balance at Nov. 10, 1999             
Balance (in shares) at Nov. 10, 1999           4,278,000
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of initial 4,278,000 shares on November 10, 1999 4,278   16,595     20,873
Issuance of initial 4,278,000 shares on November 10, 1999 (in shares) 4,278,000          
Issuance of shares of common stock in exchange for services 1,232   35,728     36,960
Issuance of shares of common stock in exchange for services (in shares) 1,232,000          
Issuance of shares of common stock 2,090   60,610     62,700
Issuance of shares of common stock (in shares) 2,090,000          
Stock issuance costs     (13,690)     (13,690)
Net loss         (54,113) (54,113)
Balance at Dec. 31, 1999 7,600   99,243   (54,113) 52,730
Balance (in shares) at Dec. 31, 1999 7,600,000          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 240 (40,800) 40,560      
Issuance of shares of common stock in exchange for services (in shares) 240,000          
Issuance of shares of common stock 5,450   921,050     926,500
Issuance of shares of common stock (in shares) 5,449,999          
Stock issuance costs     (16,335)     (16,335)
Fair value of non-employee stock options     50,350     50,350
Amortization of deferred consulting fees   20,117       20,117
Net loss         (367,829) (367,829)
Balance at Dec. 31, 2000 13,290 (20,683) 1,094,868   (421,942) 665,533
Balance (in shares) at Dec. 31, 2000 13,289,999          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock 218   77,723     77,941
Issuance of shares of common stock (in shares) 217,500          
Issuance of shares of common stock and stock options for acquisition of subsidiary 2,000   736,000     738,000
Issuance of shares of common stock and stock options for acquisition of subsidiary (in shares) 2,000,000          
Exercise of options 1,450   230,609     232,059
Exercise of options (in shares) 1,450,368          
Fair value of non-employee stock options     323,250     323,250
Issuance of stock options     15,000     15,000
Amortization of deferred consulting fees   20,683       20,683
Net loss         (1,052,299) (1,052,299)
Balance at Dec. 31, 2001 16,958   2,477,450   (1,474,241) 1,020,167
Balance (in shares) at Dec. 31, 2001 16,957,867          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock 3,377   687,223     690,600
Issuance of shares of common stock (in shares) 3,376,875          
Fair value of non-employee stock options     94,000     94,000
Salary due to shareholder contributed capital     15,000     15,000
Return of shares of common stock related to purchase price adjustment (1,000)   (353,000)     (354,000)
Return of shares of common stock related to purchase price adjustment (in shares) (1,000,000)          
Net loss         (1,195,753) (1,195,753)
Balance at Dec. 31, 2002 19,335   2,920,673   (2,669,994) 270,014
Balance (in shares) at Dec. 31, 2002 19,334,742          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 143   23,857     24,000
Issuance of shares of common stock in exchange for services (in shares) 143,000          
Issuance of shares of common stock 22,512   1,387,109     1,409,621
Issuance of shares of common stock (in shares) 22,512,764          
Stock issuance costs     (49,735)     (49,735)
Fair value of non-employee stock options     213,300     213,300
Net loss         (1,107,120) (1,107,120)
Balance at Dec. 31, 2003 41,990   4,495,204   (3,777,114) 760,080
Balance (in shares) at Dec. 31, 2003 41,990,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock 18,600   939,881     958,481
Issuance of shares of common stock (in shares) 18,600,000          
Stock issuance costs     (25,000)     (25,000)
Fair value of non-employee stock options     493,600     493,600
Net loss         (1,406,506) (1,406,506)
Balance at Dec. 31, 2004 60,590   5,903,685   (5,183,620) 780,655
Balance (in shares) at Dec. 31, 2004 60,590,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock 3,000   102,000     105,000
Issuance of shares of common stock (in shares) 3,000,000          
Fair value of non-employee stock options     286,762     286,762
Net loss         (1,266,811) (1,266,811)
Balance at Dec. 31, 2005 63,590   6,292,447   (6,450,431) (94,394)
Balance (in shares) at Dec. 31, 2005 63,590,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 1,200   53,800     55,000
Issuance of shares of common stock in exchange for services (in shares) 1,200,000          
Exercise of options 4,300   (3,870)     430
Exercise of options (in shares) 4,300,000          
Shares retired upon cancellation of consulting agreements (1,200)   1,080     (120)
Shares retired upon cancellation of consulting agreements (in shares) (1,200,000)          
Exercise of warrants 5,550   49,950     55,500
Exercise of warrants (in shares) 5,550,000          
Fair value of employee stock options     135,098     135,098
Fair value of non-employee stock options     215,463     215,463
Fair value of warrants issued for deferred finance charges     392,376     392,376
Net loss         (1,607,017) (1,607,017)
Balance at Dec. 31, 2006 73,440   7,136,344   (8,057,448) (847,664)
Balance (in shares) at Dec. 31, 2006 73,440,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Fair value of employee stock options     67,651     67,651
Fair value of non-employee stock options     47,692     47,692
Recognition of beneficial conversion feature     375,000     375,000
Net loss         (1,117,334) (1,117,334)
Balance at Dec. 31, 2007 73,440   7,626,687   (9,174,782) (1,474,655)
Balance (in shares) at Dec. 31, 2007 73,440,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Fair value of warrants issued in conjunction with debt financing     25,000     25,000
Fair value of employee stock options     19,720     19,720
Fair value of non-employee stock options     28,752     28,752
Net loss         (931,338) (931,338)
Balance at Dec. 31, 2008 73,440   7,700,159   (10,106,120) (2,332,521)
Balance (in shares) at Dec. 31, 2008 73,440,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 7,200   40,500     47,700
Issuance of shares of common stock in exchange for services (in shares) 7,200,000          
Shares issued for conversion of notes payable and accrued interest 48,750   263,291     312,041
Shares issued for conversion of notes payable and accrued interest (in shares) 48,750,000          
Fair value of warrants issued in conjunction with debt financing     15,450     15,450
Fair value of non-employee stock options     1,524     1,524
Net loss         (694,910) (694,910)
Balance at Dec. 31, 2009 129,390   8,020,924   (10,801,030) (2,650,716)
Balance (in shares) at Dec. 31, 2009 129,390,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 25,950   182,650     208,600
Issuance of shares of common stock in exchange for services (in shares) 25,950,000          
Fair value of warrants issued in conjunction with debt financing     20,143     20,143
Fair value of non-employee stock options     364     364
Net loss         (721,841) (721,841)
Balance at Dec. 31, 2010 155,340   8,224,081   (11,522,871) (3,143,450)
Balance (in shares) at Dec. 31, 2010 155,340,506          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 1,000   29,000     30,000
Issuance of shares of common stock in exchange for services (in shares) 1,000,000          
Contribution of common stock from related parties     95,594 (95,594)    
Contribution of common stock from related parties (in shares) (12,000,000)          
Purchase of common stock for treasury       (17,795)   (17,795)
Purchase of common stock for treasury (in shares) (17,795,903)          
Sale of common stock 15,500   384,500     400,000
Sale of common stock (in shares) 15,500,000          
Issuance of shares for stock issuance costs 2,100   (2,100)      
Issuance of shares for stock issuance costs (in shares) 2,100,000          
Stock issuance costs     (40,000)     (40,000)
Exercise of options 1,000   9,000     10,000
Exercise of options (in shares) 1,000,000          
Fair value of warrants issued in conjunction with debt financing     21,275     21,275
Fair value of employee stock options     47,658     47,658
Fair value of non-employee stock options     48,374     48,374
Net loss         (665,113) (665,113)
Balance at Dec. 31, 2011 174,940   8,817,382 (113,389) (12,187,984) (3,309,051)
Balance (in shares) at Dec. 31, 2011 145,144,603          
Increase (Decrease) in Stockholders' Equity [Roll Forward]            
Issuance of shares of common stock in exchange for services 1,000   45,500     46,500
Issuance of shares of common stock in exchange for services (in shares) 1,000,000          
Issuance of shares of common stock 44,111   2,015,889     2,060,000
Issuance of shares of common stock (in shares) 44,111,111          
Issuance of stock for licensing 2,222   97,778     100,000
Issuance of stock for licensing (in shares) 2,222,222          
Issuance of warrants for licensing     100,000     100,000
Issuance of stock for trademarks, etc. 2,222   97,778     100,000
Issuance of stock for trademarks, etc. (in shares) 2,222,222          
Issuance of warrants for trademarks, etc.     100,000     100,000
Shares issued for conversion of notes payable and accrued interest 12,925   568,639     581,564
Shares issued for conversion of notes payable and accrued interest (in shares) 12,923,622          
Issuance of warrants for technology services agreement     1,200,000     1,200,000
Exercise of options 10,491   2,622     13,113
Exercise of options (in shares) 10,490,996          
Exercise of warrants 333   49,667     50,000
Exercise of warrants (in shares) 333,333          
Fair value of employee stock options     332,036     332,036
Fair value of non-employee stock options     11,638     11,638
Forgiveness of debt-related party     349,000     349,000
Net loss         (1,199,057) (1,199,057)
Balance at Dec. 31, 2012 $ 248,244   $ 13,787,929 $ (113,389) $ (13,387,041) $ 535,743
Balance (in shares) at Dec. 31, 2012 218,448,109