XML 53 R28.htm IDEA: XBRL DOCUMENT  v2.3.0.11
Goodwill And Intangible Assets (Tables)
6 Months Ended
Jun. 30, 2011
Goodwill And Intangible Assets  
Schedule Of Goodwill By Reportable Segment
    June 30, December 31,
    2011   2010
    (in millions)  
Kraft Foods North America:        
U.S. Beverages $ 1,290 $ 1,290
U.S. Cheese   3,000   3,000
U.S. Convenient Meals   985   985
U.S. Grocery   3,046   3,046
U.S. Snacks   9,125   9,125
Canada & N.A. Foodservice   3,501   3,430
Kraft Foods Europe   9,756   9,023
Kraft Foods Developing Markets   8,360   7,957
Total goodwill $ 39,063 $ 37,856
Intangible Assets Disclosure
    June 30,   December 31,  
    2011     2010  
    (in millions)    
Non-amortizable intangible assets $ 23,892   $ 23,351  
Amortizable intangible assets   3,063     2,928  
    26,955     26,279  
Accumulated amortization   (446 )   (316 )
Intangible assets, net $ 26,509   $ 25,963  
Schedule Of Movements In Goodwill And Intangible Assets
        Intangible
    Goodwill   Assets, at Cost
        (in millions)
Balance at January 1, 2011 $ 37,856 $ 26,279
Changes due to:        
Foreign currency   1,207   676
Balance at June 30, 2011 $ 39,063 $ 26,955