Summary of Significant Accounting Policies (Details Textual) (USD $)	9 Months Ended	12 Months Ended
	Sep. 16, 2012 Segment	Dec. 31, 2014 Segment		Dec. 31, 2013		Aug. 01, 2014
Accounting Policies [Line Items]
Number of operating segments	2	3
Number of reportable segments		2
Goodwill expected to be deductible for tax purposes		$ 1,100,000
Amortization expense		100,000
Estimated fair value of performance based contingent consideration		865,000	[1]	0	[1]
Prepaid royalties		800,000		100,000
Accrued royalties		3,973,000		3,959,000
Average shipping transit times, minimum		1 day
Average shipping times, maximum		8 days
Deferred revenue		3,290,000		2,828,000
Gift card liability, current		1,600,000		1,200,000
Deferred revenue relating to payments received in advance of delivery of products		500,000
Right to return products (days)		90 days
Reward points redemption period		3 years
Accrued and other liabilities
Accounting Policies [Line Items]
Reserves for returns		800,000		500,000
e-Commerce
Accounting Policies [Line Items]
Deferred revenue		1,200,000		1,600,000
Treehouse Brand Stores, LLC
Accounting Policies [Line Items]
Amount of contingent consideration (up to $2.0 million)						2,000,000.0
Estimated fair value of performance based contingent consideration		1,115,000				1,259,000
Treehouse Brand Stores, LLC | Fair Value, Measurements, Recurring | Level 3
Accounting Policies [Line Items]
Estimated fair value of performance based contingent consideration		1,100,000
Treehouse Brand Stores, LLC | Fair Value, Measurements, Recurring | Level 3 | Current liability
Accounting Policies [Line Items]
Estimated fair value of performance based contingent consideration		200,000
Treehouse Brand Stores, LLC | Fair Value, Measurements, Recurring | Level 3 | Other long term liability
Accounting Policies [Line Items]
Estimated fair value of performance based contingent consideration		$ 900,000
Minimum
Accounting Policies [Line Items]
Intangible asset useful lives		3 years
Maximum
Accounting Policies [Line Items]
Intangible asset useful lives		5 years

[1] Long-term contingent consideration represents the fair value of the potential earn-out payments related to the acquisition of Treehouse based on the terms of the asset purchase agreement.