-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
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<SEC-DOCUMENT>0001209191-07-059406.txt : 20071023
<SEC-HEADER>0001209191-07-059406.hdr.sgml : 20071023
<ACCEPTANCE-DATETIME>20071023173307
ACCESSION NUMBER:		0001209191-07-059406
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20071019
FILED AS OF DATE:		20071023
DATE AS OF CHANGE:		20071023

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			MIVA, INC.
		CENTRAL INDEX KEY:			0001094808
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-BUSINESS SERVICES, NEC [7389]
		IRS NUMBER:				880348835
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		5220 SUMMERLIN COMMONS BLVD
		STREET 2:		N/A
		CITY:			FORT MYERS
		STATE:			FL
		ZIP:			33907
		BUSINESS PHONE:		(239) 561-7229

	MAIL ADDRESS:	
		STREET 1:		5220 SUMMERLIN COMMONS BLVD
		STREET 2:		N/A
		CITY:			FORT MYERS
		STATE:			FL
		ZIP:			33907

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	FINDWHAT COM INC
		DATE OF NAME CHANGE:	19991222

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			PISARIS JOHN B
		CENTRAL INDEX KEY:			0001306764

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-30428
		FILM NUMBER:		071186367

	BUSINESS ADDRESS:	
		BUSINESS PHONE:		646-253-0615

	MAIL ADDRESS:	
		STREET 1:		C/O MIVA, INC.
		STREET 2:		5220 SUMMERLIN COMMONS BLVD., SUITE 500
		CITY:			FORT MYERS
		STATE:			FL
		ZIP:			33907

	FORMER NAME:	
		FORMER CONFORMED NAME:	Pisaris John Boyd
		DATE OF NAME CHANGE:	20041021
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>doc4.xml
<DESCRIPTION>FORM 4 SUBMISSION
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>

    <schemaVersion>X0202</schemaVersion>

    <documentType>4</documentType>

    <periodOfReport>2007-10-19</periodOfReport>

    <notSubjectToSection16>0</notSubjectToSection16>

    <issuer>
        <issuerCik>0001094808</issuerCik>
        <issuerName>MIVA, INC.</issuerName>
        <issuerTradingSymbol>MIVA</issuerTradingSymbol>
    </issuer>

    <reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001306764</rptOwnerCik>
            <rptOwnerName>PISARIS JOHN B</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>C/O MIVA, INC.</rptOwnerStreet1>
            <rptOwnerStreet2>5220 SUMMERLIN COMMONS BLVD., SUITE 500</rptOwnerStreet2>
            <rptOwnerCity>FORT MYERS</rptOwnerCity>
            <rptOwnerState>FL</rptOwnerState>
            <rptOwnerZipCode>33907</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
        <reportingOwnerRelationship>
            <isDirector>0</isDirector>
            <isOfficer>1</isOfficer>
            <isTenPercentOwner>0</isTenPercentOwner>
            <isOther>0</isOther>
            <officerTitle>General Counsel</officerTitle>
        </reportingOwnerRelationship>
    </reportingOwner>

    <nonDerivativeTable>
        <nonDerivativeTransaction>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <transactionDate>
                <value>2007-10-19</value>
            </transactionDate>
            <deemedExecutionDate></deemedExecutionDate>
            <transactionCoding>
                <transactionFormType>4</transactionFormType>
                <transactionCode>F</transactionCode>
                <equitySwapInvolved>0</equitySwapInvolved>
            </transactionCoding>
            <transactionTimeliness>
                <value></value>
            </transactionTimeliness>
            <transactionAmounts>
                <transactionShares>
                    <value>9686</value>
                    <footnoteId id="F1"/>
                </transactionShares>
                <transactionPricePerShare>
                    <value>3.16</value>
                </transactionPricePerShare>
                <transactionAcquiredDisposedCode>
                    <value>D</value>
                </transactionAcquiredDisposedCode>
            </transactionAmounts>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>187627</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>D</value>
                </directOrIndirectOwnership>
            </ownershipNature>
        </nonDerivativeTransaction>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>9424</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>I</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value>By minor son</value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
        <nonDerivativeHolding>
            <securityTitle>
                <value>Common Stock</value>
            </securityTitle>
            <postTransactionAmounts>
                <sharesOwnedFollowingTransaction>
                    <value>3604</value>
                </sharesOwnedFollowingTransaction>
            </postTransactionAmounts>
            <ownershipNature>
                <directOrIndirectOwnership>
                    <value>I</value>
                </directOrIndirectOwnership>
                <natureOfOwnership>
                    <value>By minor daughter</value>
                </natureOfOwnership>
            </ownershipNature>
        </nonDerivativeHolding>
    </nonDerivativeTable>

    <footnotes>
        <footnote id="F1">Shares withheld by MIVA, Inc. to satisfy the individual's withholding taxes payable upon vesting of restricted stock units.</footnote>
    </footnotes>

    <remarks></remarks>

    <ownerSignature>
        <signatureName>/s/ John B. Pisaris</signatureName>
        <signatureDate>2007-10-23</signatureDate>
    </ownerSignature>
</ownershipDocument>
</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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