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Note 6 - Goodwill and Intangible Assets
9 Months Ended
Mar. 29, 2015
Goodwill and Intangible Assets Disclosure [Abstract]  
Goodwill and Intangible Assets Disclosure [Text Block]

Note 6 – Goodwill and Intangible Assets


The following table presents goodwill by segment and the related change in the net carrying amount:


   

1-800-

Flowers.com

Consumer

Floral

   

BloomNet

Wire

Service

   

Gourmet

Food & Gift

Baskets

 

Total

 
   

(in thousands)

 

Balance at June 29, 2014

  $ 16,691     $ -     $ 43,475       $ 60,166  

Harry & David acquisition

    -       -       38,635         38,635  

iFlorist measurement period adjustment

    1,320       -       -         1,320  

iFlorist translation adjustment

    (429 )     -       -         (429 )

Other

    -       -       (2 )       (2 )

Balance at March 29, 2015

  $ 17,582     $ -     $ 82,108       $ 99,690  

The Company’s other intangible assets consist of the following:


           

March 29, 2015

   

June 29, 2014

 
   

Amortization

Period

(in years)

   

Gross

Carrying

Amount

   

Accumulated

Amortization

   

Net

   

Gross

Carrying

Amount

   

Accumulated

Amortization

   

Net

 
                   

(in thousands)

                 
                                                         

Intangible assets with determinable lives

                                                       

Investment in licenses

    14 - 16     $ 7,420     $ 5,700     $ 1,720     $ 7,420     $ 5,621     $ 1,799  

Customer lists

    3 - 10       19,125       14,119       5,006       17,313       12,818       4,495  

Other

    5 - 8       2,538       2,538       -       2,538       2,538       -  
              29,083       22,357       6,726       27,271       20,977       6,294  
                                                         

Trademarks with indefinite lives

      51,763       -       51,763       38,322       -       38,322  

Total identifiable intangible assets

    $ 80,846     $ 22,357     $ 58,489     $ 65,593     $ 20,977     $ 44,616  

Intangible assets are reviewed for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset or asset group may not be recoverable. No material impairment was recognized for the three and nine months ended March 29, 2015. Future estimated amortization expense is as follows: remainder of fiscal 2015 - $0.4 million, fiscal 2016 - $1.9 million, fiscal 2017 - $1.3 million, fiscal 2018 - $1.1 million, fiscal 2019 - $0.6 million and thereafter - $1.4 million.