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8. INTANGIBLE ASSETS AND GOODWILL (Details) (USD $)
In Thousands, unless otherwise specified
Jun. 30, 2013
Dec. 31, 2012
Finite-Lived Intangible Assets [Line Items]    
Cost $ 2,273 $ 2,280
Accumulated Amortization (1,193) (1,144)
Net Carrying Value 1,080 1,136
Website and product development costs [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Cost 936 780
Accumulated Amortization (462) (369)
Net Carrying Value 474 411
Customer Relationships [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Cost 797 804
Accumulated Amortization (480) (425)
Net Carrying Value 317 379
Copyrights and Trademarks [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Cost 540 540
Accumulated Amortization (251) (194)
Net Carrying Value 289 346
Content development costs [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Cost   156
Accumulated Amortization   (156)
Net Carrying Value