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GOODWILL AND INTANGIBLE ASSETS
9 Months Ended
Sep. 30, 2014
Goodwill and Intangible Assets Disclosure [Abstract]  
GOODWILL AND INTANGIBLE ASSETS
GOODWILL AND INTANGIBLE ASSETS
As a result of the Company's sale of its Owned & Operated Websites businesses as described in Note 1, the Company's reporting units now consist of the Affiliate Marketing, Enterprise (formerly named Dotomi) and Media operating segments as of September 30, 2014. The changes in the carrying amount of goodwill, by reporting unit, for the nine-month period ended September 30, 2014, were as follows (in thousands): 
 
Affiliate
Marketing
 
Enterprise
 
Media
 
Total
Balance at December 31, 2013
$
30,657

 
206,861

 
$
151,404

 
$
388,922

Foreign currency translation adjustments
(60
)
 

 
(27
)
 
(87
)
Acquisition

 

 
13,419

 
13,419

Balance at September 30, 2014
$
30,597

 
$
206,861

 
$
164,796

 
$
402,254

        
Goodwill, accumulated impairment losses and the net carrying amount of goodwill, by reporting unit, as of September 30, 2014, and December 31, 2013, were as follows (in thousands): 
 
Affiliate
Marketing
 
Enterprise
 
Media
 
Total
September 30, 2014
 
 
 
 
 
 
 
Goodwill
$
30,597

 
$
206,861

 
$
276,796

 
$
514,254

Accumulated impairment losses

 

 
(112,000
)
 
(112,000
)
Goodwill, net
$
30,597

 
$
206,861

 
$
164,796

 
$
402,254

 
 
 
 
 
 
 
 
December 31, 2013
 
 
 
 
 
 
 
Goodwill
$
30,657

 
$
206,861

 
$
263,404

 
$
500,922

Accumulated impairment losses

 

 
(112,000
)
 
(112,000
)
Goodwill, net
$
30,657

 
$
206,861

 
$
151,404

 
$
388,922


The gross balance, accumulated amortization and net carrying amount of the Company’s intangible assets as of September 30, 2014, and December 31, 2013, were as follows (in thousands): 
 
Gross
Balance
 
Accumulated
Amortization
 
Net Carrying
Amount
September 30, 2014
 

 
 

 
 

Customer, affiliate and advertiser relationships
$
96,970

 
$
(71,221
)
 
$
25,749

Trademarks, trade names and domain names
7,847

 
(7,578
)
 
269

Developed technologies
39,870

 
(26,862
)
 
13,008

Non-competition agreements
840

 
$
(280
)
 
560

Total intangible assets
$
145,527

 
$
(105,941
)
 
$
39,586

 
 
 
 
 
 
December 31, 2013
 
 
 
 
 
Customer, affiliate and advertiser relationships
$
95,810

 
$
(60,799
)
 
$
35,011

Trademarks, trade names and domain names
11,873

 
(10,555
)
 
1,318

Developed technologies
31,770

 
(19,598
)
 
12,172

Total intangible assets
$
139,453

 
$
(90,952
)
 
$
48,501


The following table summarizes, by consolidated statement of comprehensive income line item, the impact of amortization expense recognized for the three- and nine-month periods ended September 30, 2014 and 2013 (in thousands):
 
Three Months
Ended September 30,
 
Nine Months
Ended September 30,
 
2014
 
2013
 
2014
 
2013
Amortization of acquired developed technologies included in consolidated cost of revenue
$
2,478

 
$
1,986

 
$
7,265

 
$
5,957

Amortization of acquired intangible assets included in consolidated operating expenses
3,606

 
3,550

 
11,750

 
10,650

Total
$
6,084

 
$
5,536

 
$
19,015

 
$
16,607


Estimated intangible asset amortization expense for the remainder of 2014, the succeeding four years and thereafter is as follows (in thousands):
 
Amortization included in:
 
Cost of revenue
 
Operating expenses
 
Total
Three months ending December 31, 2014
$
2,478

 
$
3,606

 
$
6,084

2015
6,311

 
14,425

 
20,736

2016
2,025

 
8,378

 
10,403

2017
2,025

 
44

 
2,069

2018
169

 
44

 
213

Thereafter

 
81

 
81

Total
$
13,008

 
$
26,578

 
$
39,586