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GOODWILL AND INTANGIBLE ASSETS (Intangible Assets) (Details) (USD $)
In Thousands, unless otherwise specified
Jun. 30, 2014
Dec. 31, 2013
Finite-Lived Intangible Assets [Line Items]    
Gross Balance $ 145,893 $ 139,453
Accumulated Amortization (100,223) (90,952)
Net Carrying Amount 45,670 48,501
Customer affiliate and advertiser relationships [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Gross Balance 96,970 95,810
Accumulated Amortization (67,730) (60,799)
Net Carrying Amount 29,240 35,011
Trademarks trade names and domain names [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Gross Balance 8,213 11,873
Accumulated Amortization (7,933) (10,555)
Net Carrying Amount 280 1,318
Developed technologies and websites [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Gross Balance 39,870 31,770
Accumulated Amortization (24,385) (19,598)
Net Carrying Amount 15,485 12,172
Noncompete Agreements [Member]
   
Finite-Lived Intangible Assets [Line Items]    
Gross Balance 840  
Accumulated Amortization (175)  
Net Carrying Amount $ 665