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Revenue
3 Months Ended
Mar. 31, 2020
Revenue from Contract with Customer [Abstract]  
Revenue Revenue

Disaggregation of Revenue

The following table sets forth the Company’s revenue disaggregated by revenue source for the three months ended March 31, 2020 and 2019:
 
Three Months Ended March 31,
 
2020
 
2019
(in thousands)
$
 
%
 
$
 
%
User pay revenue:
 
 

 
 
 

Video
$
28,633

 
52.0
%
 
$
20,229

 
40.9
%
Subscription and other in-app products
14,395

 
26.1
%
 
15,596

 
31.5
%
Total user pay revenue
43,028

 
78.1
%
 
35,825

 
72.4
%
Advertising revenue
12,038

 
21.9
%
 
13,688

 
27.6
%
Total revenue
$
55,066

 
100.0
%
 
$
49,513

 
100.0
%

Significant Customers

During the three months ended March 31, 2020 and 2019, three customers, all of which were advertising aggregators or payment processors representing thousands of advertisers, comprised 73% and 61% of total revenue, respectively.

Contract Assets and Contract Liabilities

The following table sets forth the composition of the Company’s contract assets and liabilities as of March 31, 2020 and December 31, 2019:
(in thousands)
March 31, 2020
 
December 31, 2019
Assets:
 
 
 
Accounts receivable
$
24,476

 
$
25,503

Total contract assets
$
24,476

 
$
25,503

Liabilities:
 

 
 
Deferred revenue
$
3,563

 
$
3,884

Total contract liabilities
$
3,563

 
$
3,884



The Company’s deferred revenue balance for the three months ended March 31, 2020 increased by $42.5 million due to consideration received in advance of providing services to subscription and in-app purchases’ customers, including in-app purchases related to video. This amount was offset by $42.8 million of revenue recognized from deferred revenue due to performance obligations satisfied during the three months ended March 31, 2020.