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Segment Data
6 Months Ended
Jun. 30, 2013
Segment Reporting [Abstract]  
Segment Data

12. Segment data

The Company’s operations are comprised of two reportable segments: the sale of CEWs, accessories and other products and services (the “CEW segment”); and the Video business, which includes the TASER Cam, AXON Video products and EVIDENCE.com (the “Video segment”). The Company includes only revenues and costs directly attributable to the Video business in that segment. Included in Video segment costs are: costs of sales for both products and services, overhead allocation based on direct labor, selling expense for the Video segment sales team, Video segment product management expenses, Video segment trade shows and related expenses, and research and development for products included in the Video segment. All other costs are included in the CEW segment.

Information relative to the Company’s reportable segments is as follows:

 

     Three Months Ended June 30, 2013      Three Months Ended June 30, 2012  
     CEW      Video     Total      CEW     Video     Total  

Product sales

   $ 30,272,853       $ 1,569,551      $ 31,842,404       $ 26,931,727      $ 1,164,128      $ 28,095,855   

Service revenue

     —           333,393        333,393         —          126,588        126,588   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Net sales

     30,272,853         1,902,944        32,175,797         26,931,727        1,290,716        28,222,443   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Cost of products sold

     10,410,910         1,355,699        11,766,609         9,783,886        736,924        10,520,810   

Cost of services delivered

     —           666,825        666,825         —          1,199,260        1,199,260   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Gross margin

     19,861,943         (119,580     19,742,363         17,147,841        (645,468     16,502,373   

Sales, general & administrative

     9,417,473         1,522,612        10,940,085         7,668,654        735,957        8,404,611   

Research & development

     977,508         1,014,556        1,992,064         922,084        1,116,746        2,038,830   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Income (loss) from operations

   $ 9,466,962       $ (2,656,748   $ 6,810,214       $ 8,557,103      $ (2,498,171   $ 6,058,932   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Purchases of property and equipment

   $ 344,098       $ 111,808      $ 455,906       $ 181,847      $ 120,725      $ 302,572   

Purchases of intangible assets

     90,074         8,606        98,680         129,809        —          129,809   

Depreciation and amortization

     973,736         555,771        1,529,507         1,088,838        640,095        1,728,933   
     Six Months Ended June 30, 2013      Six Months Ended June 30, 2012  
     CEW      Video     Total      CEW     Video     Total  

Product sales

   $ 58,275,475       $ 3,749,607      $ 62,025,082       $ 51,689,401      $ 1,936,259      $ 53,625,660   

Service revenue

     —           584,367        584,367         —          238,175        238,175   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Net sales

     58,275,475         4,333,974        62,609,449         51,689,401        2,174,434        53,863,835   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Cost of products sold

     20,627,577         2,543,545        23,171,122         18,395,306        1,530,772        19,926,078   

Cost of services delivered

     —           1,244,960        1,244,960         —          2,194,125        2,194,125   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Gross margin

     37,647,898         545,469        38,193,367         33,294,095        (1,550,463     31,743,632   

Sales, general & administrative

     19,491,138         2,630,887        22,122,025         15,755,151        1,503,482        17,258,633   

Research & development

     1,966,189         2,038,431        4,004,620         1,762,436        2,408,614        4,171,050   

Litigation judgment

     —             —           (2,200,000     —          (2,200,000
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Income (loss) from operations

   $ 16,190,571       $ (4,123,849   $ 12,066,722       $ 17,976,508      $ (5,462,559   $ 12,513,949   
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

 

Purchases of property and equipment

   $ 597,931       $ 241,064      $ 838,995       $ 313,291      $ 289,011      $ 602,302   

Purchases of intangible assets

     193,587         8,606        202,193         251,987        —          251,987   

Depreciation and amortization

     1,972,684         975,582        2,948,266         2,282,454        1,112,989        3,395,443   

The CODM does not review assets by segment as part of the financial information provided; therefore, no asset information is provided in the above table.